Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Run a Competition on LinkedIn

Boost LinkedIn engagement and generate leads with a well-planned competition. Follow our step-by-step guide to set goals and launch a successful contest.

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How to Create an Impressive LinkedIn Profile

Transform your LinkedIn profile into a powerful branding tool. Follow our step-by-step guide to attract recruiters and clients with an impressive online presence.

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How to Post a Reel on LinkedIn

Post a Reel on LinkedIn to humanize your brand and capture attention. Learn why it's effective and follow our guide for best video content practices.

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How to Optimize Your LinkedIn Profile with ChatGPT

Optimize your LinkedIn profile with ChatGPT! Learn to craft AI prompts and enhance every section for a standout, professional presence that gets noticed.

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How to Share a Facebook Post on LinkedIn

Learn how to share a Facebook post on LinkedIn effectively. Discover methods for adapting content to each platform's audience for optimal engagement.

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How to Create an Organization on LinkedIn

Create a LinkedIn Organization Page with our step-by-step guide. Learn how to optimize your page, publish posts, and build a content strategy to engage your audience.

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How to Find Buyers on LinkedIn

Master LinkedIn to find buyers with our step-by-step guide. Transform LinkedIn into a lead generation machine and build relationships with decision-makers today.

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How to Tag a Business on LinkedIn

Boost your LinkedIn post visibility by tagging businesses effectively. Learn step-by-step tagging in posts, comments, and articles, plus best practices to maximize impact.

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How to Embed a YouTube Video in a LinkedIn Post

Learn the right way to embed a YouTube video in a LinkedIn post to boost engagement. Discover why the usual method limits reach and how to optimize impact.

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How to Introduce Yourself on LinkedIn

Master LinkedIn introductions with our guide. Learn to optimize your profile and craft engaging messages for lasting professional relationships.

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How to Create a LinkedIn Business Page Without a Personal Profile

Set up a LinkedIn Business Page without a personal profile. Learn how to maintain privacy and manage your company's presence effectively. Discover more!

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How to Make LinkedIn Posts More Engaging

Transform your LinkedIn posts into engaging conversations with practical strategies. Learn how to boost visibility and interaction beyond mere likes now!

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Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post
The simplest way to manage your social media
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