Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Write Viral LinkedIn Posts

Learn how to write viral LinkedIn posts with our guide. Discover the formula for captivating hooks, relatable stories, and engaging calls to action.

How to Write About Yourself on LinkedIn

Craft a compelling LinkedIn summary with this guide. Learn to define your personal brand and create a captivating hook that attracts the right opportunities.

How to Build a Professional Network on LinkedIn

Transform your LinkedIn into a dynamic networking hub. Learn step-by-step strategies to build meaningful connections that can shape your career.

How to Make a Custom LinkedIn URL

Create a memorable LinkedIn URL to boost your professional brand! This guide shows how to customize your LinkedIn URL on desktop and mobile with best practices.

How to Make a LinkedIn Profile Professional

Transform your LinkedIn profile into a powerful career tool with our step-by-step guide. Learn how to polish your online resume for job hunting or client building.

How to Preview a LinkedIn Post

Preview LinkedIn posts flawlessly with our guide! Learn native options, workarounds, and best practices to ensure your updates captivate your audience.

How to Make a Business Profile on LinkedIn

Create a LinkedIn Company Page to boost your B2B presence. Follow our complete guide to set up, optimize, and grow your business on LinkedIn today.

How to Change a Photo on LinkedIn

Change your LinkedIn photo with ease. Follow our step-by-step guide to update your profile and banner images. Make a memorable first impression today!

How to Engage Your Audience on Instagram

Unlock powerful strategies to boost Instagram engagement and build a loyal community. Learn how to create meaningful conversations and keep followers invested.

How to Get More Followers on a LinkedIn Company Page

Boost your LinkedIn Company Page followers with proven strategies. Discover actionable tips to attract a loyal, engaged audience and enhance your online presence.

How to Create a LinkedIn Page for a Nonprofit Organization

Create a LinkedIn Page for your nonprofit to connect with donors and partners. Follow our guide to optimize your page and boost your organization's growth.

How to Add Emojis to a LinkedIn Post

Learn how to add emojis to your LinkedIn posts with our easy guide. Discover methods for any device and best practices for professional, engaging content.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media