Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Automate Instagram Posts

Automate Instagram posts to save time and boost strategy. Learn why and how to plan, schedule, and publish consistently with this complete guide.

How to Open an Instagram Account

Set up your Instagram account and optimize it for growth with our step-by-step guide. Learn how to attract the right followers from the start.

How to Add a Contact Button on Instagram

Add a contact button on Instagram to convert followers into leads! This guide shows how to add Email, Call, and Directions for effective engagement.

How to Track Influencer Marketing

Track your influencer marketing success effectively. Learn to measure ROI, analyze data, and enhance future campaigns with our comprehensive guide.

How to Be Famous on Instagram Fast

Achieve Instagram fame fast with proven strategies! Learn smart branding, create high-impact content, and build an authentic community. Start growing today!

How to Find an Instagram URL on Mobile

Find any Instagram URL on mobile effortlessly. This guide reveals how to locate profile, post, or Reel links using the app. Discover simple steps now!

How to Join the Amazon Influencer Program

Join the Amazon Influencer Program and turn followers into income. Discover how to get accepted, create a branded storefront, and succeed with key strategies.

How to Co-Post on Instagram

Learn how to co-post on Instagram using the Collab feature. Boost your reach, share likes and comments, and discover best practices for successful collaborations.

How to Negotiate with Influencers

Learn how to negotiate with influencers effectively. Build lasting partnerships, handle counteroffers, and secure deals that elevate your brand's campaigns.

How to Find the Right Influencer for Your Brand

Find the perfect influencer match for your brand! Discover how to align with partners who resonate with your audience and drive real growth.

How to Find Local Influencers

Discover how to find local influencers who connect with your community. Learn steps for vetting and collaborating to boost your brand authentically and effectively.

How to Measure Influencer Marketing

Measure influencer marketing success with clear strategies and metrics. Learn how to set goals and calculate ROI to justify your investment effectively.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media