Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Blow Up on Pinterest

Unlock sustainable traffic and sales with Pinterest. Discover proven strategies to treat Pinterest as a visual search engine and boost your blog or business growth.

How to Create a LinkedIn Newsletter

Create a LinkedIn Newsletter to build authority and generate leads. Learn step-by-step how to write and grow a newsletter that engages your audience.

How to Grow Your Business Page on LinkedIn

Grow your LinkedIn Business Page into a lead-generating powerhouse. Discover actionable steps to optimize, deliver value, and build an engaged community today.

How to Create Engaging Content on LinkedIn

Learn to create engaging LinkedIn content with strategies that build authority and spark conversations. Discover practical frameworks for professional impact.

How to Use LinkedIn Lead Gen Forms

Discover how to leverage LinkedIn Lead Gen Forms to minimize friction and boost conversions. Follow our guide for setup, strategy tips, and campaign success.

How to Create a Product Page on LinkedIn

Optimize your LinkedIn Product Page to attract leads and build a community. Learn setup steps and tips for making your page discoverable and effective.

How to Increase Brand Awareness on LinkedIn

Boost your brand awareness on LinkedIn with our guide. Discover actionable steps to become an industry authority and get your brand noticed today!

How to Preview a LinkedIn Profile

Preview LinkedIn profiles anonymously with our guide. Perfect for recruiters, marketers, and more. Discover how to check profiles privately now!

How to Respond to LinkedIn Messages

Respond to LinkedIn messages effectively using our guide. Discover frameworks and templates to turn your inbox into a strategic asset and boost your professional brand.

How to Add a Showcase Page on LinkedIn

Create and manage a LinkedIn Showcase Page to spotlight a product or brand. Learn what it is, why it's essential, and follow our step-by-step guide.

How to Open a Company LinkedIn Account

Setting up a LinkedIn Company Page is simple. Follow our guide to create, optimize, and build a content strategy that attracts followers and boosts your brand.

How to Network Effectively on LinkedIn

Discover how to network effectively on LinkedIn with our guide. Learn step-by-step strategies to transform your profile into a dynamic tool for success.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media