How to Switch Accounts on LinkedIn

Juggling multiple LinkedIn accounts is a common reality for social media managers, founders, and marketing agencies, but mastering the switch doesn't have to be complicated. Whether you're toggling between your personal profile and a company page or managing accounts for several different clients, knowing the right way to navigate LinkedIn is essential for an efficient and secure workflow. This guide breaks down exactly how to switch accounts on LinkedIn, covering everything from simple page management to the gold-standard method for handling completely separate profiles without pulling your hair out.

Distinguishing Between Profiles and Pages: The First Step

Before we get into the "how," let's quickly clarify the "what." On LinkedIn, there's a vital distinction between your Personal Profile and a Company Page. Your Personal Profile is you - your professional identity, your connections, your career history. A Company Page represents an organization, brand, or business. You don't "log into" a Company Page directly. Instead, you are granted admin access to manage a Company Page from your personal account. Think of your personal profile as the key that unlocks the door to the office (the Company Page). Most of the day-to-day "account switching" for brand managers is simply moving from their personal feed to this admin view.

Step-by-Step: Switching From Your Personal Profile to a Company Page

Once you have admin access to a Company Page, switching over to manage it takes just a few clicks. The entire process hinges on the "Me" icon in the top navigation bar.

1. Log in to LinkedIn: Start by signing into your personal LinkedIn profile as you normally would.
2. Navigate to the "Me" Icon: In the top-right corner of the screen, you'll see a small circular icon with your profile picture. This is the "Me" icon. Click it to open a dropdown menu.
3. Locate the "Manage" Section: In this dropdown menu, look for a section labeled "Manage." Beneath it, you will see a list of all the Company Pages for which you have administrative privileges. If you only manage one page, it will be listed right there. If you manage several, you may see a few with an option to see more.
4. Select Your Company Page: Simply click on the name of the Company Page you wish to manage. LinkedIn will immediately take you to the admin view of that page.

You'll know you're in the right place because the context of the page will change. You'll see analytics, admin tools, and content scheduling options that aren't visible to the public. You might also see a banner at the top confirming you are in "Admin view." From here, you can post updates, respond to comments, run ads, and view page analytics as the brand.

How to Switch Back to Your Personal Profile

Getting back to your personal feed is even more straightforward. You have a few options:

• Click the "Home" Icon: The easiest way is to click the "Home" icon (the small house) in the top navigation bar. This will always take you back to your personal news feed.
• View as Member: While on your Company Page in admin mode, you will often see a button or link that says "View as member." Clicking this will show you how your page appears to regular visitors and effectively returns you to a user-centric view of LinkedIn.
• Revisit "Me": You can also click the "Me" icon again and select "View Profile" to go directly back to your personal profile page.

The Agency Challenge: Managing Multiple Separate User Accounts

The real complexity begins when you're a social media manager, consultant, or virtual assistant tasked with managing LinkedIn accounts for entirely separate people - like a CEO, founder, or multiple clients. Each of these individuals has their own unique login credentials. LinkedIn’s platform is designed for one person to be logged in within a single browser session, and trying to constantly log in and out is a recipe for frustration and potential security flags.

Logging into Client A's account, then logging out to log into Client B's, and then logging out again to check your own is inefficient and messy. Worse, you risk accidentally posting from the wrong account, a classic and embarrassing social media blunder. The solution isn't to log in and out - it's to isolate each account's login session. Here are the most effective ways to do that.

Method 1: Browser Profiles (The Gold Standard)

Using dedicated browser profiles is, by far, the safest, most efficient, and most scalable method for managing multiple LinkedIn accounts. It's the professional's choice and the method least likely to cause problems.

What Are Browser Profiles and Why Do They Work?

Most modern web browsers (like Google Chrome, Microsoft Edge, and Firefox) allow you to create multiple user "profiles." Each profile acts as a completely separate, self-contained browser. It has its own cookies, saved passwords, browsing history, extensions, and most importantly, its own login sessions. When you log into a client’s LinkedIn account in one browser profile, it has zero impact on the LinkedIn account logged into another profile. You can have your own account, Client A's, and Client B's all open simultaneously in different windows, with no overlap or confusion.

How to Set Up Browser Profiles in Google Chrome

1. Open Chrome: With Chrome open, look in the very top-right corner of the application window for a small circle, which is your current profile icon (don't confuse this with the LinkedIn website's profile icon).
2. Add a New Profile: Click on your profile icon. A menu will appear. At the bottom, click the "+ Add" button.
3. Set Up the New Profile: A new window will pop up asking you to set up your new Chrome profile. The easiest option is to click "Continue without an account."
4. Customize It: Now, give the profile a descriptive name. This is an important step for staying organized. Use a clear naming convention like "Client: [Client Name]" or "[CEO's Name] LinkedIn." Choose a theme color to make the browser window instantly recognizable. Click "Done."
5. Log in to LinkedIn: A brand new, clean Chrome window will open. It will be tied to this new profile. In this dedicated window, navigate to LinkedIn.com and log in using your client's credentials. When Chrome asks if you want to save the password, say yes. It will only be saved within this specific browser profile, keeping it secure and separate from your other passwords.

Repeat this process for every client or account you manage. Now, your taskbar will display a different Chrome icon for each active profile. Switching between your LinkedIn account and a client's is as simple as clicking on the correct window. No more logging in and out. No more 2FA codes every ten minutes. It’s seamless.

Method 2: Using Separate Web Browsers

A simpler, but less scalable, approach is to use completely different web browsers for different accounts. For example:

• Log into your personal LinkedIn on Google Chrome.
• Log into Client A's account on Mozilla Firefox.
• Log into Client B's account on Microsoft Edge.

Pros: This method is easy to understand and effectively isolates login sessions because each browser stores its own cookies.

Cons: It becomes unwieldy if you manage more than two or three accounts. You'll quickly run out of browsers to install. It also means you might have to work in a browser that isn't your favorite or that doesn't have your preferred extensions and settings installed.

Method 3: Incognito or Private Browsing Windows

Using an incognito (Chrome) or private (Firefox/Edge) window is a last-resort option best reserved for very quick, one-off tasks.

How it works: A private window creates a temporary, isolated browsing session. It doesn't use any of the cookies or saved logins from your main browser window. Once you close it, the entire session is wiped.

Pros: It's great if you just need to log in for two minutes to check one thing without disrupting your main session.

Cons: This method is terrible for ongoing management. You have to enter the username, password, and any two-factor authentication codes every single time you open a private window. Nothing is saved, making it completely impractical for daily work.

Best Practices for Safe Multi-Account Management

Actively managing another person's account requires trust and care. Follow these rules to keep accounts secure and avoid getting locked out.

• Communicate with Your Client: Let your client know when and from where you plan to be logging in. A sudden login from a new city or country can trigger LinkedIn's security algorithms, leading to a temporary account lock. Coordination prevents this.
• Use a Secure Password Manager: Never share login credentials over email or text message. Use a trusted password manager like 1Password, Bitwarden, or LastPass to securely store and share access to client accounts.
• Be Mindful of VPNs: Constantly changing your digital location via a VPN is a major red flag for LinkedIn fraud detection systems. If you need to use one, try to connect through a server in the same geographical area consistently.
• Don't Behave Like a Bot: When you first gain access to an account, don't immediately go on a liking, commenting, or connecting spree. Mimic normal human activity. Warm up the account with gradual engagement to avoid suspicion.

Final Thoughts

Effectively switching between LinkedIn accounts boils down to choosing the right tool for the job. For simple brand management, the built-in switch from a Personal Profile to a Company Page is all you need. For the serious work of managing multiple, separate user accounts for clients, investing a few minutes to set up dedicated browser profiles will save you hours of time and prevent critical errors, making it the undeniable best practice.

We know that juggling browsers, passwords, and sessions for multiple LinkedIn clients is exactly the kind of friction that drains your creative energy. That's why we built Postbase with rock-solid, stable connections. Your accounts stay connected, letting you schedule, plan, and analyze content for all your clients from a single, clean dashboard - no more switching browser profiles just to get a post scheduled.