Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Add Social Media Icons to an Email Signature

Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

How to Record Audio for Instagram Reels

Record clear audio for Instagram Reels with this guide. Learn actionable steps to create professional-sounding audio, using just your phone or upgraded gear.

How to Check Instagram Profile Interactions

Check your Instagram profile interactions to see what your audience loves. Discover where to find these insights and use them to make smarter content decisions.

How to Request a Username on Instagram

Requesting an Instagram username? Learn strategies from trademark claims to negotiation for securing your ideal handle. Get the steps to boost your brand today!

How to Attract a Target Audience on Instagram

Attract your ideal audience on Instagram with our guide. Discover steps to define, find, and engage followers who buy and believe in your brand.

How to Turn On Instagram Insights

Activate Instagram Insights to boost your content strategy. Learn how to turn it on, what to analyze, and use data to grow your account effectively.

How to Link YouTube Shorts to a Full Video

Link YouTube Shorts to full videos and turn viewers into subscribers. Learn step-by-step how to use YouTube's Related Video feature effectively.

How to Get Views on YouTube Shorts

Boost your YouTube Shorts views with proven strategies. Learn how to engage your audience and convert scrollers into subscribers with expert tips.

How to Choose a Category for YouTube Shorts

Boost your YouTube Shorts' reach with the right category! Learn how to choose wisely, explore category meanings, and enhance your channel's growth today.

How to Make Brainrot YouTube Shorts

Master the formula for creating brainrot YouTube Shorts. Learn to source content, edit effectively, and boost engagement with perfectly chaotic videos.

How to Clip YouTube Shorts

Transform your long-form videos into viral YouTube Shorts with our guide. Learn to use built-in tools and advanced editing for high-impact, shareable content.

How to Livestream on YouTube Shorts

Unlock the power of YouTube Shorts with vertical livestreams. Learn setup, optimization for reach, and tips to create evergreen content. Discover the secrets now!

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media