How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Ever found an amazing Facebook Page you wanted to show your friends, followers, or community? Sharing a Page is a simple way to connect with other creators, recommend a brand you love, or provide valuable resources to your audience. This guide walks you through the exact steps for sharing a Facebook Page from any device and offers a few pro strategies to make your shares more impactful.
Hitting the share button is more than just passing along a link, it's a strategic move that can benefit your own brand and community. When you share a creator, brand, or resource's Page, you're not just posting content - you're building relationships and creating value.
Here are a few reasons why sharing Pages is a smart social media practice:
Think of it as social currency. Every time you share a valuable Page, you're making a deposit in your relationship with both your audience and the Page you're sharing.
Sharing from a computer is straightforward, offering you several options for where and how you share the Page. Let's walk through the steps for each method.
This is the most common way to share a Page. It creates a new post on your chosen timeline, allowing you to add your own commentary.
Sometimes you don't want to create a whole new post. You just need the URL to paste into an email, a blog post, or another social media platform like X or LinkedIn.
Want to recommend a Page to a single friend, client, or team member without a public post? You can send it directly through Messenger.
Sharing from the Facebook mobile app is just as easy, and the user interface is designed for quick taps. The process is nearly identical for both iPhone and Android users.
This versatile method lets you share to your feed, in groups, via text message, and through other apps on your phone.
If you want to paste the link into another app like Instagram, WhatsApp, or your notes app, you just need to copy the Page's URL.
Knowing how to share is the first step. Knowing why and what to do next is what transforms a simple share into a powerful marketing strategy. Here are a few ways to level up your sharing game.
Never - ever - just hit share. A shared link with no context is just noise on the timeline. Before you post, ask yourself: Why am I sharing this? Your caption should answer that question for your audience. A simple caption makes all the difference.
Instead of this: [Shared link to a bakery's Facebook Page]
Try this: “Shoutout to The Morning Bun! I stopped by their new Pineridge location this morning and their espresso is just as incredible as their pastries. If you haven't been yet, you're missing out on the best croissants in town. Go support a fantastic local business!”
This personal endorsement adds immense value and encourages your followers to actually go and check out the Page.
When you share a Page, a link preview automatically generates. That's good. But you should also @tag the Page directly in your own caption text. To do this, type the "@" symbol followed directly by the Page's name (e.g., @TheMorningBun). As you type, a menu will pop up allowing you to select the correct Page.
Why is this important? Because tagging sends a direct notification to the Page owner/admins. They’ll see your post, know you shouted them out, and are much more likely to engage with it (like, comment, or even share back). It’s the single most effective way to make sure your networking efforts get seen.
Sharing a Page to your Facebook Story is a more casual, lower-stakes way to give a shout-out. Use the "Share to your Story" option and then get creative with the built-in Story tools. You can add a text overlay explaining why you love the Page, use a poll sticker ("Have you checked out this Page? Yes/No"), or even use a link sticker to re-emphasize the Page link. Stories feel personal and in-the-moment, making them great for authentic recommendations.
Sharing a relevant page into a Facebook Group can be incredibly effective, but you need to be careful. Many groups have strict rules against self-promotion or posting links. Before you share, read the group's rules. If it’s allowed, make sure your share adds value to the community. Frame it as a resource or a solution to a problem that group members often discuss. If you spam links, you'll likely get muted or removed.
Sharing a Facebook Page is a simple technical process, but approach it with a strategic mindset. Each share is an opportunity to provide value, build community, and network with other creators or brands in your space. Just remember to add your own voice and context to make it count.
While knowing the steps to share content is great, keeping track of everything you plan to post can get tricky. To stay organized, we built Postbase with a beautiful visual calendar that lets you see your entire content plan across all your platforms at once. It helps you schedule your original posts alongside strategic shares, giving you a clear view of your marketing without drowning in spreadsheets.
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