How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Managing who has access to your Facebook Page is one of the most fundamental tasks for any business or creator, yet it can be surprisingly confusing. This guide cuts through the noise and gives you a clear, step-by-step walkthrough on how to add, change, and remove admins and other roles on your Facebook Page, whether you're using the Classic layout or the New Pages Experience.
Before you "just make someone an admin," it's smart to understand the different levels of access you can grant. Giving someone more power than they need can open your Page up to security risks, while not giving them enough can slow down your workflow. This is called the "principle of least privilege," and it's a great habit for managing your digital assets.
Facebook uses two main types of access: Task Access (for specific jobs) and Facebook Access (for more comprehensive management). On the New Pages Experience, this is clearly defined. On Classic Pages, it's just called "Page Roles." Here's how they generally break down, from most to least powerful.
Who needs this? Only business owners or very senior, trusted team leaders. Be extremely cautious when assigning this role, as an admin can remove you from your own Page.
This is a common role for your social media manager or primary content creator. An Editor can do almost everything an Admin can, with one critical exception: they cannot manage other Page roles. They can:
Who needs this? Your SMM, marketing director, or primary content creator who manages the day-to-day operations of the Page but doesn't need to control permissions.
A Moderator's job is focused purely on community management. They keep the conversation clean and engaging. Their permissions are limited to:
They cannot create or publish original content as the Page.
Who needs this? Community managers, customer service team members, or anyone hired specifically to monitor your comments and inbox.
As the name implies, this role is tightly focused on creating and managing ad campaigns. An Advertiser can:
They cannot publish organic content or manage community interactions.
Who needs this? Your internal ads specialist, a media buyer, or an external marketing agency running your Facebook Ads.
This is a view-only role for people who need to see how the Page is performing without being able to change anything. An Analyst can:
That's it. They can't post, comment, send messages, or run ads.
Who needs this? Stakeholders, leadership, marketing executives, or data analysts who need to pull reports without having day-to-day management duties.
Facebook currently has two different interfaces for Pages: the "New Pages Experience" and the "Classic Pages." The steps are slightly different for each, so we'll cover both. Identify which version you have and follow the relevant instructions.
If your Page interface feels more like a personal profile where you have to "switch" into it, you're using the New Pages Experience.
The person will receive a notification and an email to accept the invitation. Their access will be listed as "pending" until they approve it. They have 30 days to accept before the invitation expires.
If your Page has a distinct left-hand menu with options like "Settings," "Inbox," and "Notifications" right on the main page view, you're likely using the Classic format.
Just like with the New Pages Experience, the person you invited will receive a notification and must accept the role before they can start managing the Page.
Removing someone's access is just as important as adding it, especially when an employee or agency partner leaves your team. The process is straightforward.
Assigning roles feels simple, but a few strategic habits can prevent major headaches down the line.
Managing who can access and control your Facebook Page is a vital business skill that protects your brand's security and ensures your team can work efficiently. By understanding the different roles and knowing the exact steps to add or remove people, you can keep your Page secure and your workflow smooth.
Once you've set up the right permissions for all your collaborators on Facebook, the next challenge is managing the actual workflow. Juggling content approvals, scheduling, and responding to messages can be chaotic, even with the right team. This is exactly why we built Postbase. Our visual calendar makes it easy for your whole team to see the content plan at a glance, and our unified inbox brings all your comments and DMs into one place, so nothing gets missed. It helps the team you just empowered work better together.
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.
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