Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Start as a UGC Creator

Start your journey as a UGC creator and get paid for your content. Learn how to build a portfolio and secure your first brand deal with this complete guide.

How to Get UGC Brand Deals

Learn how to land UGC brand deals with this step-by-step guide. Build a standout portfolio, find brands, craft compelling pitches, and negotiate confidently.

How to Start a UGC Agency

Start your UGC agency with ease! Learn step-by-step how to build from scratch, find talented creators, and secure your first clients. Discover now!

How to Become a Travel UGC Creator

Learn how to become a travel UGC creator and turn your passion into profit. Discover steps to build a portfolio, pitch brands, and land paid gigs today!

How to Price UGC Content

Set confident, profitable rates for your UGC with our guide. Learn pricing models, a la carte add-ons, and maximize your earnings as a creator today!

How to Get User-Generated Content

Discover how to source and leverage user-generated content to boost your brand. Learn actionable steps for a steady stream of authentic customer-created content.

How to Write a Twitter Handle

Craft a memorable, brandable Twitter handle with our step-by-step guide. Learn strategies for unique names and securing your handle across platforms.

How to Find Brands for UGC

Find out how to attract brands for UGC deals with smart outreach and personal branding. Learn strategies to secure paid opportunities and build your pipeline.

How to Create UGC Content for Brands

Create a User-Generated Content strategy that turns customers into brand advocates. Learn to gather, use, and grow your brand with authentic UGC content.

How to Network Effectively on Twitter

Learn how to network effectively on Twitter. Transform your presence into a powerful networking tool with tips on profile optimization and engaging connections.

How to Reset Twitter Search Algorithm

Reset your Twitter search algorithm with our guide. Learn step-by-step how to clear irrelevant results and retrain it to show content you love.

How to Move from Twitter to Bluesky

Make the move from Twitter to Bluesky seamlessly! Discover how to set up your account, rebuild your community, and maintain your social media momentum.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media