Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Create a Business Facebook Page

Create a Facebook Business Page from scratch and optimize it for discovery. Reach 2.9B potential customers and start building your brand's social media presence.

How to Merge Facebook Pages

Learn how to merge Facebook Pages with our step-by-step guide. Combine followers and unify your brand presence seamlessly. Say goodbye to duplicate pages!

How to Become a YouTube Influencer

Learn how to become a YouTube influencer with our guide. Discover steps to build a sustainable brand, find your audience, and grow a thriving community.

How to Retweet on Twitter

Master retweeting on Twitter with our expert guide. Learn basic mechanics and advanced strategies to amplify voices, add insights, and boost engagement.

How to Use Hashtags on Facebook

Boost your Facebook reach with strategic hashtag use! Learn how, why, and when to use hashtags effectively for discoverability and engagement. Discover more now!

How to Make Money on YouTube Shorts

Learn how to make money on YouTube Shorts! Discover strategies beyond ad revenue, build a community, and turn short-form videos into a real income stream.

How to See Comments on Twitter

Find every comment on Twitter with ease. This guide reveals simple and advanced methods to navigate replies and avoid missing important interactions.

How to Save TikTok Drafts

Save your TikTok drafts safely with our step-by-step guide. Learn how to store them in the app and discover pro tips for external backups. Never lose your work!

How to Add Products to TikTok Shop

Add products to TikTok Shop with ease! Follow our step-by-step guide to prepare, list, and optimize your shop for sales success. Start selling today!

How to Grow on TikTok

Grow your TikTok presence with proven strategies. Learn how to find your niche, connect with your audience, and turn viewers into loyal fans.

How to Turn On Comments on TikTok

Turn on TikTok comments and boost engagement! Learn how to activate, manage, and filter comments for a vibrant community and improved brand reach.

How to Make a Swipe Slideshow on TikTok

Learn to create a swipe slideshow on TikTok! Our step-by-step guide covers Photo Mode, adding music, effects, and strategies for standout content.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media