Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Create a LinkedIn

Create a LinkedIn profile that boosts your professional brand. Follow our step-by-step guide to set up a profile attracting connections, recruiters, and opportunities.

How to Boost a LinkedIn Post for Free

Boost your LinkedIn post's visibility for free with proven strategies. Learn step-by-step methods to increase reach and engagement without spending a dime.

How to Be Successful on LinkedIn

Transform your LinkedIn profile into a dynamic brand-building tool. Discover actionable strategies to generate leads and create real career opportunities.

How to Build a Professional LinkedIn Profile

Transform your LinkedIn profile into a professional powerhouse. Discover step-by-step tips to enhance each section, impress recruiters, and boost your brand.

How to Set Up Retargeting Ads on LinkedIn

Set up LinkedIn retargeting ads to re-engage warm leads and boost conversions. Follow this step-by-step guide to keep your brand top-of-mind and drive results.

How to Find a LinkedIn Profile URL on the Mobile App

Find your LinkedIn profile URL on the mobile app in seconds! Learn to copy your link, find others, and customize your URL for a professional touch.

How to Increase Visibility on LinkedIn

Boost your LinkedIn visibility with strategic profile tips, engaging content, and effective interactions. Discover actionable steps to attract clients and collaborators.

How to Link an Article on LinkedIn

Optimize your LinkedIn shares with our guide to linking articles effectively. Discover pro strategies to boost engagement and drive traffic today!

How to Repost on LinkedIn from a Company Page

Repost on LinkedIn from your Company Page to boost engagement and brand visibility. Discover step-by-step instructions and tips for effective sharing.

How to Send a Video Message on LinkedIn

Send impactful LinkedIn video messages with our step-by-step guide. Stand out, create personal connections, and explore creative, effective strategies today.

How to Shorten a LinkedIn Profile Link

Shorten your LinkedIn profile link for a cleaner, professional look. Learn why it matters and discover best practices for choosing your custom URL.

How to Get a Short LinkedIn URL

Get a short, custom LinkedIn URL for a polished online presence. Follow our guide to create a memorable profile link that enhances your professional brand.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media