Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Promote a Webinar on LinkedIn

Promote your LinkedIn webinar successfully with our guide. Discover actionable steps to attract an engaged audience, from building buzz to repurposing content.

How to Publish Articles on LinkedIn

Publish LinkedIn articles to boost your professional authority. Learn the step-by-step process and strategies to get your content noticed and enhance your influence.

How to Reorder LinkedIn Sections

Reorder LinkedIn sections to showcase your skills and achievements effectively. Follow our step-by-step guide to transform your profile into a branding powerhouse.

How to Change Company Name on LinkedIn

Update your LinkedIn Company Page with a new name effortlessly. Follow our step-by-step guide, unlock options, and ensure consistent branding across platforms.

How to Enable Tagging on LinkedIn

Boost your LinkedIn engagement by mastering tagging. Learn how to enable tagging, credit collaborators, and expand your reach with strategic best practices.

How to Optimize Your LinkedIn Profile for Sales

Optimize your LinkedIn profile for sales success. Transform it from a resume to a lead-generating pitch that attracts, educates, and converts prospects.

How to Add a Hyperlink in a LinkedIn Message

Learn how to add professional hyperlinks in LinkedIn messages. Discover best practices and differences between desktop and mobile for seamless communication.

How to Make My LinkedIn Better

Transform your LinkedIn profile into a dynamic professional hub. Learn step-by-step optimization, content creation, and engagement strategies to boost your brand.

How to Delete a LinkedIn Business Page

Deleting a LinkedIn Business Page? Our guide covers essential pre-deletion steps, detailed instructions, and troubleshooting tips for a smooth, permanent removal.

How to Find LinkedIn URL on Mobile

Easily find and customize your LinkedIn URL on mobile with this guide. Learn how to share yours, find others' profiles, and make your URL professional.

How to Start a Blog on LinkedIn

Start a successful LinkedIn blog with our comprehensive guide. Learn to craft your first post, reach professionals, and promote your insights effectively.

How to Get the Most Out of LinkedIn

Maximize LinkedIn's potential with our guide. Learn essential strategies to turn your profile into an active asset for networking, branding, and content marketing.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media