Facebook Tips & Strategies

How to Tag a Restaurant on Facebook

By Spencer Lanoue
October 31, 2025

Tagging a restaurant on Facebook helps you share your experience with friends, but doing it correctly makes a bigger impact than you might think. This guide explains how to tag restaurants in any type of Facebook post, from a quick check-in to a full photo album. We'll also cover why it's a powerful tool for both you and the business you're showcasing.

Why Bother Tagging? More Than Just a Mention

Taking a few seconds to properly tag a restaurant does more than just add a name to your post. It creates a digital tether that benefits everyone involved, turning a simple post into a valuable piece of social proof.

For You and Your Friends

When you tag a restaurant, you’re adding useful context to your content. Your friends immediately know where you are or where that amazing photo was taken. It serves as a digital journal entry, bookmarking a place you enjoyed so you can remember it later or easily share recommendations. Instead of saying "you should try that Italian place downtown," your friends can see exactly which one and check it out for themselves.

For the Restaurant

For the business, a customer tag is a gift. It's authentic, word-of-mouth marketing - often called user-generated content (UGC) - that is more trusted than any advertisement. Your one post exposes the restaurant to your entire network of friends, potentially hundreds of new people. Every tag builds social proof, showing a real person had a real experience there. It’s a vote of confidence that helps potential customers feel more comfortable trying a new spot. Finally, it opens a direct line of communication, allowing the restaurant to see feedback and engage with their happy customers in real time.

How to Tag a Restaurant on Facebook: A Step-by-Step Guide

Tagging isn't a one-size-fits-all action. Facebook offers several ways to link a business to your posts, each suited for different situations. Here’s a breakdown of the most common methods.

Tagging in a Standard Post (Text, Photos, or Videos)

This is the most common way to mention a business in a caption. It's flexible and works for almost any post type.

  1. Start Your Post: Begin creating a new post on your timeline from the Facebook app or desktop site.
  2. Use the "@" Symbol: In the text field, type the "@" symbol and then immediately start typing the restaurant's name. For example, @SaucePizzeria. Don't add a space between the "@" and the name.
  3. Wait for the Dropdown: As you type, Facebook will populate a dropdown menu with matching Pages and people.
  4. Select the Correct Page: Scroll through the list and click or tap the official Business Page for the restaurant. You'll know it's the right one if it has the restaurant's profile picture and correct name.
  5. Confirm the Tag: Once selected, the name will appear in your post. After you publish, it will become a blue, clickable link that takes visitors directly to the restaurant's Page.

Pro Tip: If the restaurant isn’t appearing, try different variations of its name (e.g., adding the city). Liking the restaurant's Facebook Page beforehand can also help it show up faster in the suggestion list.

Using the "Check-In" Feature

A "check-in" is designed specifically for letting people know you are physically at a location right now. It's a location-based tag that's highly visible.

  1. Create a Post: From the status box, click or tap the "Check In" button. It usually looks like a red map pin icon.
  2. Enable Location Services: If prompted, allow Facebook to access your device's location. This helps it suggest places near you.
  3. Find the Restaurant: The app will show a list of nearby locations. The restaurant you're at should be at or near the top. If not, use the search bar to find it.
  4. Select It: Tap the restaurant's name. This will add a special line to your post, like " - at Sauce Pizzeria," often with a small map preview.

This method is fantastic for real-time updates and adds a strong geographical marker to your memory log on Facebook.

Tagging in a Facebook Story

Stories are an engaging, casual way to share moments, and tagging is simple. You have two main options: a location sticker or a mention sticker.

  1. Create Your Story: Take a photo or video, or choose one from your camera roll.
  2. Open the Sticker Tray: Tap the "Stickers" icon (it often looks like a smiley face peel) at the top of the screen.
  3. Choose Your Sticker:
    • For a Location Sticker: Tap the "Location" sticker. Start typing the restaurant's name and select it from the list. You can then drag, resize, and rotate the sticker on your Story. Tapping it can also change its color and style.
    • For a Mention Sticker: Tap the "@Mention" sticker. Type the restaurant's handle (e.g., @SaucePizzeria) and select their Page. This creates a simple text overlay that is also tappable.
  4. Share Your Story: Once the sticker is placed, you're ready to publish. Anyone viewing your Story can tap the sticker to visit the restaurant's Facebook Page.

Tagging in an Instagram Post Shared to Facebook

Since Meta owns both platforms, sharing a tagged post from Instagram to Facebook is relatively easy. The key is to add the tag on Instagram first.

  1. Add a Location on Instagram: While creating an Instagram post, use the "Add Location" option and select the restaurant.
  2. Share to Facebook: On the final screen before publishing, make sure the toggle for sharing to your linked Facebook profile or Page is turned on.
  3. Publish the Post: When the post goes live on Instagram, it will also appear on Facebook. The location tag you added on Instagram will appear as a check-in on the corresponding Facebook post.

You can also use an @mention in your Instagram caption. If the restaurant's Instagram and Facebook accounts are properly linked, that mention will often become a clickable tag on Facebook too.

Help! Why Can't I Tag a Specific Restaurant?

Sometimes, tagging just doesn't work. Before you give up, run through this quick troubleshooting checklist. Usually, one of these culprits is to blame.

The Restaurant Doesn't Have a Facebook Page

This is the most common reason. If a business has no official presence, you can't officially tag them. They might have a user-generated "Place" page without a proper owner, which can sometimes be tagged but doesn't notify anyone or offer the same value. Your best bet is to just mention their name in plain text.

You're Spelling the Name Incorrectly

Businesses can have unique names. "The Cafe Corner" is different from "The Corner Cafe." Double-check their Instagram profile, website, or even the sign out front for the exact spelling and formal name used for their Page.

Their Page Settings Prohibit Tagging

It's uncommon, but some Business Pages might have privacy or country-specific restrictions that prevent others from tagging them. If you suspect this, there is unfortunately not much you can do.

You're Using the Wrong "@" Syntax

Make sure there's no space after the "@" symbol. It should be @RestaurantName, not @ RestaurantName. That simple space can prevent the suggestion menu from appearing.

A Temporary Facebook Glitch

Sometimes, the app just acts up. If you're sure the Page exists and you're spelling it right, try closing and reopening your Facebook app. If that still doesn't work, switching from mobile to desktop (or vice versa) can sometimes fix the issue.

Beyond the Basics: Tagging Best Practices

Knowing how to tag is only half the battle. Using those tags effectively is what elevates your post from a simple mention to powerful content.

For Eager Customers and Foodies

  • Add Value in Your Caption: Don't just post a picture and a tag. Mention what you ordered, call out your friendly server by name, or describe the atmosphere. This gives the restaurant valuable insights and creates content they might want to share.
  • Tag in the Actual Photo: When you upload a picture to a standard post, Facebook gives you the option to "Tag People." You can also tag Business Pages here. Click on the photo, type the restaurant's name, and their Page will be permanently linked to that image.
  • Use Their Branded Hashtags: Look at the restaurant's Page. Do they have a clever hashtag they use, like #SundayBrunchAtTheHenHouse? Including it increases the likelihood they'll discover and share your post.

For Restaurant Owners & Social Media Managers

  • Make Tagging Easy: Set up your Facebook Page correctly. Make your username simple and consistent with your other social handles. Your category should be set to "Restaurant," and your address must be accurate to appear in location searches.
  • Encourage It Everywhere: Put little signs on your tables and at the counter: "Having a great time? Tag us on Facebook!" Mention it on your menu. Run a weekly contest where one person who tagged your restaurant wins a free appetizer on their next visit.
  • Engage with Every Single Tag: This is the most important part. When a customer tags you, it's an opportunity. At minimum, "like" their post. A fantastic business will leave a personal comment, like, "This is a great shot! So glad you enjoyed the steak frites. Hope to see you again soon!" A simple acknowledgment goes a long way in building customer loyalty.

Final Thoughts

Learning how to properly tag a restaurant on Facebook - whether with an @mention, a location check-in, or a Story sticker - is an easy way to share great experiences and support local businesses. Getting it right helps your friends find new favorites and gives the restaurant valuable, authentic promotion on a platform where that credibility matters.

For restaurants and marketers managing social media, keeping track of every tag, mention, and comment across different platforms can be tough. At Postbase, we built a unified inbox to solve exactly that problem, bringing all your engagements from Facebook, Instagram, and more into one simple stream so you can respond quickly and never miss a chance to connect with a happy customer. It helps us feel organized and lets us focus on building a community around the brands we manage.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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