How to Share a LinkedIn Business Page Link

Knowing how to share your LinkedIn Business Page link is one of the simplest and most effective ways to grow your professional network and build your brand's authority. This guide will walk you through exactly where to find your link, the best places to share it for maximum impact, and a few pro tips to get more followers and engagement. You’ll learn how to turn your page link into a powerful tool for organic growth.

First, Where Do You Find Your LinkedIn Page Link?

Before you can share your link, you have to find it. The process is straightforward, but it differs slightly between the desktop website and the mobile app.

Finding Your Link on a Desktop or Laptop

This is the easiest method. Your page's URL is always visible right in your browser's address bar when you're looking at your page.

1. Log in to your LinkedIn account.
2. Navigate to your Company Page. You can usually find it by clicking the “Me” icon with your profile picture and selecting your page under the “Manage” section.
3. Once you're on your page, look at the address bar at the very top of your browser.
   Example: https://www.linkedin.com/company/your-company-name
4. That's it. You can copy the full URL directly from there. We recommend viewing your page as a "member" to make sure you're grabbing the public-facing URL and not an admin-specific one.

Finding Your Link on the LinkedIn Mobile App

If you're on the go, you can grab the link from the app in just a few taps.

1. Open the LinkedIn app and tap your profile picture in the top left corner.
2. Select your Company Page from the menu.
3. Once you’re on your page's home screen, look for the three dots (…) icon, typically near the top right of the page.
4. Tap the three dots. A menu will pop up.
5. Select “Share page.” This will open your phone’s sharing options, which include “Copy” or “Copy Link.” Tapping this will copy the URL to your clipboard, ready to be pasted anywhere you need it.

The Power User Move: Customize Your LinkedIn Page URL

Before you start sharing your link everywhere, take one quick step to make sure an important part of your URL is as professional as it can get. A default LinkedIn URL can sometimes have a long string of numbers at the end, making it clunky and hard to remember. A custom URL is clean, branded, and far more memorable.

For example, you want linkedin.com/company/excellent-marketing-agency instead of linkedin.com/company/81459032.

If your URL isn't already customized, here's how to fix it (you must be a super admin of the page):

1. Go to your Company Page on a desktop computer.
2. Click on the “Admin tools” dropdown menu in the top right corner.
3. Select “Public URL” from the menu.
4. In the text box, you can edit the last part of your URL to be your company name.
5. Click “Save changes.”

LinkedIn requires your custom URL to be at least 30 days old and have more than 100 followers before you can change it again, so choose wisely. But having that clean, branded link is a foundation for all your sharing efforts.

The Best Places to Share Your LinkedIn Page Link for Growth

Now that you have your clean, professional link, it's time to put it to work. Think of it less as a one-time blast and more as a constant, subtle invitation to connect. Here are the best places to strategically place your LinkedIn page link to attract the right audience.

1. Your Other Social Media Profiles

Your followers on other platforms might not know you even have a LinkedIn presence. Make it easy for them to connect by adding your link directly to your profiles.

• Instagram Bio: Use your one “link in bio” spot to direct traffic. You can either link directly to your LinkedIn page if it’s a temporary focus or use a link-in-bio tool to list it alongside other important links. A simple call-to-action like “Connect with us on LinkedIn for professional insights 👇” works well.
• X (Formerly Twitter) Profile: X has a dedicated website field in your profile. That’s the perfect spot for your LinkedIn page URL. You can also pin a Tweet that introduces your company and includes a direct link to your LinkedIn page for new visitors to see.
• Facebook Page: On your Facebook Business Page, you can add multiple website links in the "About" section. Add your LinkedIn URL there and clearly label it. You can also create occasional posts inviting your Facebook audience to follow you on LinkedIn, explaining what kind of different content they’ll find there.
• TikTok Profile: Similar to Instagram, your TikTok bio's website link is valuable real estate. If your audience on TikTok includes people interested in your industry or career opportunities, linking to your LinkedIn page can be a smart move.
• YouTube Channel: In your YouTube channel settings, you can add custom links that appear over your channel's banner image. Add a link to your LinkedIn page there and in the channel's "About" section.

2. Your Business Communications

This is where you can reach an audience that already has a relationship with you. They’re warm leads for followers because they know, like, and trust your brand already.

• Your Email Signature: This is one of the most underrated and effective marketing tools you have. Every email you and your team send is an opportunity to promote your page. Add a simple, linked icon for LinkedIn or a text link that says “Follow us on LinkedIn” at the bottom of your company-wide email signature.
• Your Email Newsletter: Don’t just hide a social icon at the bottom of your newsletter. Make your LinkedIn page a core part of your content. You could feature a "top post from LinkedIn" in your newsletter or include a direct call-to-action: “For daily industry tips and company news, follow us on LinkedIn.” This gives readers a reason to click through.

3. Across Your Company Website

Your website is your brand’s central hub. Make sure it directs people to the other places your brand lives online, including your most important professional network.

• Footer: Most people expect to find social media links in the website footer. Be sure a LinkedIn icon is present and correctly linked on every page of your site.
• Contact Page: Alongside your email, phone number, and physical address, include links to your key social profiles. Someone looking to get in touch might prefer connecting on LinkedIn.
• "About Us" or Team Page: When introducing your company's story or highlighting your team members, add a link to the company page. It encourages visitors to connect with the larger organization after learning about its people.
• Author Bios on Your Blog: If you run a company blog, the author bio at the bottom of each post is a perfect place to include social links - not just for the author’s personal profile, but for the company’s LinkedIn page as well.

4. In Your Real-World Marketing Materials

Don't forget to bridge the gap between your offline and online presence.

• Business Cards: A classic for a reason. While you’re handing out your personal information, add the URL to your LinkedIn company page, either as a simple text link or through a QR code.
• QR Codes: QR codes make it incredibly easy for someone to connect with you. Instead of typing out a URL, they can just scan a code with their phone. You can generate a QR code for your LinkedIn page for free using numerous online tools. Put this code on:
  • Presentation slides at the end of a talk or webinar
  • Flyers, brochures, or posters at events
  • Physical product packaging or in-store signage

5. Encouraging Your Team to Share

Your employees are your greatest advocates. Their collective networks are often far larger than your brand's own follower count.

• On Their Personal LinkedIn Profiles: Remind every employee to list your company as their current place of work on their LinkedIn profile. This will automatically link to your company page.
• Sharing Company Content: When your company posts a major update, encourage employees to share it. Their share comes with a built-in link back to your page, amplifying its reach exponentially. A simple message in your company’s internal chat saying, “We just posted some exciting news! Your shares and comments help a lot,” can do wonders for engagement.

Final Thoughts

Sharing your LinkedIn Business Page link is simple, but doing it effectively requires a consistent, multi-channel approach. By placing your link strategically across your email signature, website, other social profiles, and even offline materials, you create countless opportunities for clients, partners, and potential new hires to connect with your brand and follow your journey.

Once you get into the habit of sharing your page link across your different channels, you'll need an easy way to plan and visualize how all that promotion works together. At Postbase, we built our visual calendar to solve this exact problem. It lets you see all your scheduled content across platforms like LinkedIn, Instagram, and X in one clean view, so you can make sure your promotional efforts are consistent and timed perfectly without having to jump between five different apps.

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