How to See Old Posts on a LinkedIn Company Page

Finding a specific post you published on your LinkedIn Company Page months ago can feel surprisingly difficult. You know you posted it, but as you scroll, all you see is recent activity. This article will walk you through the different ways to find past content, both on your own page and on a competitor's, explaining why LinkedIn’s design makes this a tricky task and what you can do about it.

Why It's So Hard to Find Old LinkedIn Posts

Unlike a blog archive that's built for easy searching and retrieval, LinkedIn is fundamentally designed as a real-time feed. Its main goal is to show users what’s happening right now. Its algorithm prioritizes recent, relevant, and engaging content, pushing older updates down the timeline where they effectively disappear from immediate view. For company pages, this focus on the "now" means there's no simple "archive" or "search" button to find a post from last quarter.

This design choice creates a few common points of frustration:

• No Public Search Function: You can't just type keywords into a search bar and find all posts from a specific company page that mention that term. The main LinkedIn search bar is for finding people, jobs, and companies - not for digging through a single page's content archive.
• The "Infinite Scroll": The primary method for viewing past posts is to just keep scrolling. For active pages that post daily, this becomes an endless and impractical task.
• Focus on Analytics, Not Archives: For page admins, LinkedIn provides analytics tools to see which posts performed well, but these tools are designed for performance review, not for easily browsing and retrieving the content itself.

Understanding these limitations is the first step. While there’s no magic button, there are a few methods and workarounds you can use to unearth that content you're looking for.

Method 1: The "Infinite Scroll" Technique (For Any Company Page)

This is the most straightforward, if time-consuming, method available to anyone on LinkedIn, whether you're reviewing your own page or researching a competitor. It involves manually scrolling through the page’s historical posts.

Step-by-Step Guide:

1. Navigate to the Company Page: Go directly to the LinkedIn Company Page you want to analyze.
2. Select the "Posts" Tab: Just below the company's name and banner image, you'll see a navigation menu with options like "Home," "About," "Posts," "Jobs," etc. Click on Posts. This will filter the page to show only the company's own updates, removing re-shares and other activity for a slightly cleaner view.
3. Start Scrolling: This is the manual part. Simply scroll down the page. LinkedIn will continuously load older posts as you go. If the page posts frequently, you may be scrolling for quite a while.

Tips to Make the Infinite Scroll More Effective:

• Use Your Browser's "Find" Feature: Once you’ve loaded a large chunk of posts, you can use your browser’s find function (Ctrl+F on Windows or Cmd+F on Mac) to search for specific keywords. This isn't perfect, as it will only search the text that is currently loaded on the page, but it's much faster than reading every single post.
• For example, if you're looking for a post about a "new product launch," scroll for a minute or two to load several months of content, then press Ctrl+F and type "product launch" or the product's name.
• Look for Visual Cues: Your visual memory is often stronger than your textual recall. Instead of reading every post, scan the visuals. Were you looking for a post with a video of your CEO, a bright yellow graphic, or a specific team photo? Scanning for images and videos can help you pinpoint the time period you're interested in much faster.
• Be Patient: This method requires patience, especially for pages that have been active for years. Put on some music, get comfortable, and be prepared to do a lot of scrolling.

Method 2: Using the Admin View (For Page Managers Only)

If you have admin or content admin access to your own company page, you have more powerful tools at your disposal. While still not a perfect searchable archive, the backend view offers better filtering and organization.

How to Access and Use Admin Analytics:

1. Go to Your Company Page: Make sure you are logged in with your personal profile that has admin rights to the page.
2. Open the Admin View: On your company page, click the "View as admin" button at the top. This will take you to the backend management dashboard.
3. Navigate to the "Content" and "Analytics" Tabs:
   • In the left-hand sidebar, click on Content. This section will show your recently published and scheduled posts. It's often easier to navigate than the public-facing feed.
   • For a more structured view, click on Analytics and then select Updates from the dropdown. This section is valuable.
4. Filter and Sort Your Posts: The "Updates" analytics view is your best bet for finding old posts. Here, you can:
   • Set a Custom Date Range: Change the time frame to an older period, like a specific quarter from last year. This dramatically narrows down your search.
   • Sort by Metrics: You can sort your posts by impressions, click-through rate, engagement rate, and more. If you remember that the post you're looking for was a high-performer, you can sort by "Engagement rate" and quickly find it.
   • Scan by Post Type: The analytics table often identifies the type of post (image, video, document, text), which lets you visually scan for what you're looking for more easily.

While this view doesn't let you search post text directly, using the date range and sorting filters can cut your search time from hours to minutes.

Method 3: Creating Your Own Content Archive

Given LinkedIn’s limitations, the most reliable way to keep track of your old posts is to not rely on LinkedIn at all. The best practice used by top social media managers is to maintain an external content archive. This is a preventative measure, but if you start now, you'll never have this problem again.

How to Build a Simple Content Archive:

You don't need fancy software to get started. A simple spreadsheet can work wonders. Create a Google Sheet or an Excel file with the following columns:

• Publication Date: The date the post went live.
• Campaign/Topic: The campaign or content pillar this post belongs to (e.g., "Product Launch," "Team Spotlight," "Hiring").
• Post Copy: The exact text used in the post.
• Media: A link to the image, video, or graphic used (you can link to a Google Drive or Dropbox folder).
• Link: The URL included in the post, if any.
• LinkedIn Post URL: After publishing, grab the direct link to the LinkedIn post and add it here for one-click access in the future.

This sounds like extra work, but it quickly becomes an invaluable resource. With a spreadsheet, you can filter by campaign, search for keywords in the copy, or find all posts from a specific date in seconds. This turns your content history from an unreachable feed into a searchable, strategic database.

A content calendar also solves another problem: repurposing content. If you want to find your top-performing posts about a certain topic from last year to update and repost, your spreadsheet archive makes it a breeze.

Advanced Tip: Checking Your Personal Activity for Post Interactions

Here’s one last-ditch effort that can sometimes help. If you personally commented on or liked the post from your personal profile when it was published, you may be able to find it in your own activity feed.

1. Go to your own LinkedIn profile.
2. Click on your profile picture in the top nav and go to "Posts & Activity."
3. Here, you can filter by your activity type - look at your past comments or likes. By scrolling through your own interaction history, you might be able to find the link to the company post you’re looking for.

This is hit-or-miss, but it can be a useful shortcut if you actively engage with your company’s content.

Final Thoughts

Locating old posts on a LinkedIn Company Page is far from intuitive, primarily because the platform is built for real-time conversation, not as an archive. The methods that exist - from the painstaking "infinite scroll" to the more filtered admin panel - are workarounds. The most professional and stress-free solution is to take control of your content history yourself by maintaining a simple, external content calendar.

We built our social media management tool, Postbase, to address exactly this kind of organizational headache from the start. When you use our visual calendar to plan and schedule your content, you are automatically creating a searchable and filterable content archive. You can see everything you've ever published in one clean view, making it easy to look back, analyze performance, and repurpose winning content without ever needing to endlessly scroll on LinkedIn again.