TikTok Tips & Strategies

How to Repost on TikTok

By Spencer Lanoue
October 31, 2025

Reposting on TikTok is one of the quickest ways to show love to other creators and keep your own content calendar full. But there's more than one way to do it, from the official Repost button to more creative methods that let you add your unique spin. This guide breaks down every method, step-by-step, so you can share great content, build community, and grow your presence on the platform.

Why Reposting on TikTok is a Smart Move

Before getting into the "how," let's quickly cover the "why." Sharing other creators' videos isn't just a way to take a day off from creating, it's a genuine strategy. Done right, reposting helps you:

  • Build Community: When you share another creator's work, you're giving them a signal boost. It’s a great way to network, show appreciation for others in your niche, and engage in the conversation happening on the platform. It shows you're a participant, not just a broadcaster.
  • Act as a Content Curator: By consistently sharing high-quality, relevant videos, you can position yourself as a go-to source for fascinating content in your niche. Your followers start to trust your taste and will look to you to find the best videos on a certain topic.
  • Fill Gaps in Your Content Calendar: Let’s be real: creating original content every single day is demanding. Reposting allows you to maintain a consistent presence on the For You Page even on days when you’re low on ideas or time.
  • Test and Learn: Sharing a video that's already performing well in your niche is a low-risk way to see what resonates with your audience. Pay attention to the engagement on the videos you share. It's direct feedback on the topics, sounds, and styles your followers enjoy.

Method 1: The Official "Repost" Button (The Easiest Way)

TikTok has an official, built-in "Repost" feature, and it’s the most straightforward way to share a video. However, its function is a bit different from a retweet on X or a share on Facebook, so it’s important to understand what it does and doesn't do.

How the Repost Button Works

When you use the Repost button, the video does not appear on your main profile grid. Instead, TikTok shows the video on the For You pages of your friends and mutuals. It's less of a public broadcast and more of a strong recommendation to the people you're connected with. TikTok says it’s a way “to share TikTok videos you enjoy with your followers.” Your followers are more likely to see a repost if they also follow the original creator.

The biggest perk? It’s incredibly fast, and you can add a short comment to explain why you’re sharing it, which gets pinned to the video’s comment section for your friends to see.

Step-by-Step Guide to Reposting

Using the official button couldn’t be simpler:

  1. Find a video on your For You Page that you want to share.
  2. Tap the 'Share' button on the right side of the screen (it looks like an arrow).
  3. In the menu that appears, look for the yellow button with two white arrows that says "Repost."
  4. Tap it. You've officially reposted the video! You’ll see a little indicator with your profile photo pop up above the creator’s username on the video, showing your friends that you shared it.
  5. A prompt will also appear asking if you want to “Add a comment.” This is your chance to add your own thoughts. Your comment will appear in the comment section tagged with "Reposted."

It's important to know that the Repost button isn't available for every video. You may not see it in the 'Share' menu if the creator has an older version of the app or if videos can’t be shared from where they were posted.

How to Undo a Repost

Changed your mind about a repost? No problem. Undoing it is just as easy:

  1. Navigate back to the video you reposted.
  2. Tap the 'Share' button again.
  3. Where the "Repost" button was, you'll now see a button that says "Remove repost."
  4. Tap it, and your share will be instantly removed. Your comment will also be deleted.

Method 2: Sharing Videos with Stitch and Duet

If you want to add your own personality and generate original content while still leveraging someone else’s video, Stitch and Duet are your best options. These features are baked into the TikTok experience and are amazing for creating reaction videos, commentary, and collaborative content.

Using Stitch to Add Your Take

Stitch allows you to clip a 1 to 5 second segment from another creator’s video and seamlessly integrate it into your own. It’s perfect for answering questions, providing commentary, or building on a joke. The final video clearly credits the original creator, linking back to their video.

How to Stitch a Video:

  1. Find a video you want to Stitch (the creator must have Stitches enabled for their video).
  2. Tap the 'Share' arrow.
  3. Select 'Stitch' from the options.
  4. You’ll be taken to an editor where you can trim the original video to select the exact clip you want to use. You can choose any part of the video, not just the beginning.
  5. Once you’ve selected your clip, record your own addition. This is where you film your reaction, response, or continuation.
  6. After recording, you can edit your video just like any other TikTok. Add text overlays, effects, filters, and a voiceover.
  7. Write a caption. TikTok automatically includes a credit to the original creator in the caption, but it’s always good practice to mention them with an @ tag as well.

Using Duet for Side-by-Side Reactions

Duet places your video alongside the original in a split-screen format. It works wonders for side-by-side reaction videos, dance challenges, singalongs, and tutorials where you’re following along with the original creator.

How to Duet a Video:

  1. Find a video you want to Duet (again, the creator must have Duets enabled).
  2. Tap the 'Share' button.
  3. Select 'Duet'.
  4. The screen will split, showing the original video on one side and your camera's view on the other. Hit the record button to film your content. You can also change the layout from the side menu for different arrangements (e.g., Green Screen or Top & Bottom).
  5. Once you're done recording, you can add stickers, text, and effects. It's common to add a voiceover to share your live thoughts.
  6. Write your caption for the post. Just like with Stitch, TikTok automatically adds credit to the original creator.

Method 3: Reposting Manually (The Old School Way)

Manually reposting involves downloading someone else’s video and re-uploading it from your own account. This method should be used rarely and with extreme caution, as it easily crosses the line into content theft if not handled properly.

A Big Warning: Always, Always, Always Give Credit

This is non-negotiable. If you re-upload someone else's content without explicit, visible credit, you are plagiarizing. It’s disrespectful to the person who put in the work, hurts your credibility, and can even get your account reported for copyright infringement.

Proper credit means:

  • Tagging the creator’s handle (@username) in the first line of your caption. Don’t bury it at the end of a long list of hashtags.
  • Consider adding a text overlay on the video itself saying “Credit: @username” for anyone who might miss the caption.

Ideally, you should only use this method when you have explicit permission from the creator, like in a user-generated content (UGC) campaign where customers submit videos for your brand to feature.

How to Download and Re-Upload Safely

If you have permission and are committed to giving credit, here’s how to do it:

  1. Save the Video: Go to the TikTok video, tap the 'Share' arrow, and select 'Save video'. This will download the video to your phone's camera roll, usually with a TikTok watermark that includes the creator's username. This is good - keep it! It's one more layer of automatic crediting.
  2. Re-Upload the Video: Open TikTok and tap the '+' icon to create a new video. Tap 'Upload' in the bottom-right corner and select the video you just saved.
  3. Add Credit & Edit: This is the most important step. Add the creator’s handle prominently in your caption. For instance: “This is genius! 🤩 Great tip via @originalcreator.”
  4. Post It: Double-check that your caption and any text overlays are clear before posting it to your profile.

Best Practices for Reposting on TikTok

Whether you're using the Repost button or creating a Duet, following a few simple rules will make your sharing strategy much more effective.

  • Add Your Own Value: Simply reposting what everyone else is sharing isn’t a strategy. The magic happens when you add your own unique voice. Use Stitches and Duets to add new context, humor, or opinions. Make the content your own.
  • Be Hyper-Specific with Credit: It's worth saying one more time. Vague credit like "Credit to owner" is not enough. Always use the creator's actual @username so people can easily find them.
  • Curate Thoughtfully for Your Niche: Don't just share random trending videos. Repost content that aligns with your brand and is genuinely helpful or entertaining to your specific audience. Think of your profile as a curated gallery, not a random collection.
  • Don't Overdo It: Your feed should primarily consist of your own original content. A feed that’s 90% other people’s videos can look uninspired. Sprinkle in reposts, Stitches, and Duets to supplement your content calendar, not replace it.
  • Respect Creator's Wishes: If a creator has turned off downloads, Stitches, or Duets for their video, respect their decision. Don't use third-party tools to bypass their settings.

Final Thoughts

Reposting on TikTok, when done thoughtfully, is a powerful tool for growing your account, engaging with your community, and building a stronger brand presence. Whether you’re quickly recommending a video with the Repost button, adding commentary with a Stitch, or featuring user-generated content, sharing is a fundamental part of the platform's culture.

We know that managing a busy content calendar with a mix of original videos, Duets, and curated content can get complicated. We actually built Postbase to make this easier. Our visual calendar lets you plan out your entire content mix at a glance, so you can see where your original posts, Stitches, and other shares fit in. And with simple, reliable scheduling to TikTok and all your other platforms, you can set everything up in advance and trust that it'll publish correctly, saving you time without the hassle.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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