How to Get a Business ID for TikTok

Getting your Business ID for TikTok is one of those essential, behind-the-scenes steps for any brand serious about growing on the platform. This guide will walk you through exactly what a Business ID is, why you absolutely need one, and how to get it, whether you're starting from scratch or just can't remember where to find it.

What is a TikTok Business ID, and Why Does It Matter?

First, let's clear up some common confusion. Your TikTok Business ID is not your personal profile username or your Ad Account ID. Think of it as your company’s master keycard for all of TikTok’s business tools. It’s a unique numerical identifier assigned to your TikTok Business Center account, which serves as the central hub for all your marketing and advertising activities on the platform.

You absolutely need one if you plan to:

• Run Ads: It is the foundation for using the TikTok Ads Manager. You can't launch campaigns, manage budgets, or track performance without a Business Center account and its corresponding ID.
• Work with a Team or Agency: The Business Center allows you to grant specific permissions to coworkers, marketing agencies, or freelancers without handing over your personal login details. They can manage ads or access analytics on your behalf, all controlled by you.
• Manage Multiple Assets: If you run more than one ad account or manage assets for different brands or regions, the Business Center brings everything together. You can oversee multiple ad accounts, pixels, and product catalogs from one centralized dashboard.
• Achieve Business Verification: Getting your business officially verified by TikTok builds credibility. This process happens within the Business Center and is a signpost to both TikTok and users that you are a legitimate operation. A verified status can unlock access to beta features and additional support.
• Access the Creator Marketplace: To formally collaborate with creators through TikTok's official platform, you'll need your Business Center in order. It’s your ticket to finding and partnering with influencers in a structured, secure way.

In short, while you can post videos from a business profile without one, you can't truly leverage TikTok as a marketing channel until you have your Business Center set up and your ID in hand.

Before You Begin: A Quick Checklist

Before jumping into the setup process, a little preparation will make everything go much smoother. You're effectively registering your company with TikTok, so have these items ready to go:

• A TikTok Account: You'll need to link a standard TikTok account during setup. It's best practice to use the account that officially represents your brand. If you don't have one, create it first.
• Legal Business Information: You’ll need the full legal name of your business and its physical registered address exactly as it appears on your official documents. This is not the place for creative branding - it must be the legal info.
• Official Website: Have the URL for your company’s website on hand. TikTok uses this to help verify your business's legitimacy.
• Business Verification Documents: This is a big one. TikTok needs proof that your business is real. The required documents can vary by country, but generally, you'll need a clear, digital copy of one of the following:
  • Certificate of Incorporation
  • Business License
  • Tax Registration Certificate (like an EIN confirmation letter in the United States)
  • Other Official Company Registration Documents
  Make sure the file is in a supported format (like PDF, JPG, or PNG) and that the business name and address on the document are perfectly legible and match what you enter during setup.

Gathering these items first will turn a potentially lengthy process into a quick one.

How to Get Your TikTok Business ID: A Step-by-Step Guide

There are two paths to getting your ID: finding it in an existing account or creating a brand new Business Center from the ground up. We’ll cover both.

Finding Your ID in an Existing Business Center Account

If you or someone on your team has already set up a Business Center, finding your ID takes less than a minute. Here’s how:

1. Log in to TikTok Business Center: Head over to the TikTok Business Center website and sign in with the credentials used to create the account.
2. Navigate to Your Settings: Once you're on the main dashboard, look for the 'Business Settings' section. You can typically find this by clicking on your Profile icon or navigating through the left-hand menu under 'Users' or a similar 'Settings' tab.
3. Go to 'Business Center Settings': Within the settings menu, find the option labeled 'Business Center Settings' or 'Business Info'.
4. Locate Your Business ID: On this page, your Business Center name will be displayed at the very top. Right below it, you'll see "Business Center ID:" followed by a long string of numbers. That's it! That's the ID you're looking for. Copy and save it somewhere secure for future reference.

Pro-tip: If you're giving this ID to an agency or partner, you will likely need to grant them partnership access. You can do this from the 'Partners' section in the left-hand menu.

Creating a New TikTok Business Center Account

If you're starting fresh, this process will register your business with TikTok and generate your ID. It takes a bit more time but is a one-time setup.

1. Go to the TikTok Business Center Website: Start by navigating to business.tiktok.com. Click "Create Now" or a similar sign-up button.
2. Sign Up or Log In: The system will prompt you to create an account or sign in. It's highly recommended to Sign Up with TikTok and use the login for your brand’s existing TikTok profile. This streamlines the process of linking your business assets later.
3. Create and Name Your Business Center: After logging in, you'll land on a page that prompts you to "Create New Business Center." Give it your business's name, select your timezone, and you have officially created the shell for your account. Remember, the name here should be your company's name for clarity.
4. Complete Your Business Information for Verification: This is the most important part. You will be prompted to verify your business. On this screen, carefully enter your company’s legal name, country, and other details from your checklist. At the bottom, you will see a section to upload your business verification documents. This is where you'll upload your business license or tax ID form. Double-check that the name and address you typed match the document perfectly. Inconsistencies are the number one reason registrations fail.
5. Submit and Wait: After submitting your information and documents, the verification process begins. TikTok's team will review your submission, which can take anywhere from a few hours to several business days. You'll receive an email notification once your business is approved or if they need more information.
6. Find Your Newly Created Business ID: Once your Business Center is live (even while verification is pending), you can find your ID by following the exact same steps in the section above for existing accounts. Just go to your Business Settings, and the ID will be waiting for you right under your business name.

Common Roadblocks and How to Solve Them

Sometimes, things don’t go as planned. Here are answers to a few common issues that might pop up during the process.

"My business verification was rejected. What did I do wrong?"

Don't panic, this happens. The most common reasons for rejection boil down to simple clerical errors:

• Mismatched Information: The legal business name or address you entered did not exactly match the details on your uploaded documents. For example, using "My Awesome Brand" when your legal name is "My Awesome Brand LLC."
• Unreadable Documents: The file you uploaded was blurry, cut off, or too dark to read. Ensure you upload a high-quality scan or photo.
• Incorrect Document Type: The document provided wasn’t an official registration form. An invoice or a utility bill won't work, it has to be a government-issued business license or registration certificate.

The fix is usually straightforward: Carefully review TikTok's feedback, correct the error, re-upload a clear document, and resubmit for verification.

"I just set up an Ad Account. Isn't that the same thing?"

This is a common point of confusion. A TikTok Ad Account is specifically for creating and running ad campaigns. The TikTok Business Center is the parent container that holds your Ad Account(s), your Pixels, your team members, and other assets. You must first have a Business Center and its ID to create or claim an Ad Account within it. Think of the Business Center as the office building and the Ad Account as one of the offices inside.

"Do I really need to get verified to run ads?"

Technically, you might be able to create a campaign with an unverified account, but your reach and capabilities will be extremely limited. TikTok puts a strong emphasis on user safety and advertiser transparency. Verification is a sign of trust that tells the platform you're a real, accountable business. For any serious advertising efforts and to prevent your ad account from being suspended down the line, completing the verification step is non-negotiable.

Final Thoughts

Securing your TikTok Business ID by setting up and verifying your Business Center is a foundational step for any brand aiming to make a real impact on the platform. It moves you from simply participating on TikTok to professionally managing your brand's presence, unlocking the powerful advertising tools you need to reach new audiences and grow your business.

As you get your TikTok strategy up and running, the challenge quickly shifts from setup to execution - planning content, scheduling posts, and engaging with your community. We built Postbase to solve precisely that problem. Our platform was designed from the ground up for short-form video, so scheduling your TikToks and Reels feels native, not bolted-on like with older tools. We focus on being rock-solid reliable, so you can schedule your content and trust that it will go live, every time, giving you back hours to focus on what matters most: creating.