How to Find Other Social Media from Instagram

You’ve stumbled upon an amazing creator on Instagram, and now you need to know where else they post content. This guide covers everything from the simple, obvious checks to some clever detective work you can use to find a person's complete social media footprint, starting with just their Instagram profile.

The Easiest Place to Start: The Profile Page

Most creators who want to be found make it easy for you. Before you start searching across the internet, do a thorough check of their Instagram profile itself. Most of the time, the answer is hiding in plain sight.

1. Check the Link in Bio

The "link in bio" is the most valuable piece of real estate on an Instagram profile. It’s the one place Instagram allows a clickable external link, so it’s the first spot to check. You’ll usually find one of two things:

• A Direct Link: The user might link directly to their most important platform, like their YouTube channel, personal website, or TikTok profile.
• A Link-in-Bio Tool: More commonly, creators use services like Linktree, Beacons, or Later to create a simple landing page that houses multiple links. Tapping this link will take you to a hub with buttons for their YouTube, TikTok, Facebook, X (formerly Twitter), blog, and online store. This is usually a goldmine of information.

Always tap the link in their bio. It's the highest-intent location for a user to share their other online homes.

2. Look at Story Highlights

Story Highlights are curated collections of past Instagram Stories that live permanently on a profile page. Creators often use them to answer frequently asked questions or share important information. Look for Highlights with titles like:

• "Links"
• "Follow Me"
• "Socials"
• "YouTube" or "TikTok"

Inside these Highlights, you may find screenshots or direct sticker links to their other profiles. People often promote their content on other platforms via Stories, and saving those Stories to a Highlight makes that information easy to find for new followers.

3. Read Recent Post Captions and Comments

Sometimes, the clues are in the daily content.

Scroll through their recent post captions. A video creator might write something like, "This is just a clip from my new YouTube video! Find the full version on my channel." A writer might say, "For more of my thoughts on this, check out my thread on X. Same username!"

Don't forget to scan the comments section, either on their own posts or on posts where they are tagged. Fans often ask, "Are you on TikTok?" and the creator might reply with their handle. It takes a bit more digging, but it's often effective.

Putting on Your Detective Hat: Smarter Search Methods

If the easy methods don't work, it’s time to get a little more creative. This usually means the person isn't actively cross-promoting on Instagram, but you can still find them if you know how to look.

1. The Universal Username Search

This is the most powerful technique at your disposal. Most people use the exact same username - or a very similar variation - across all their social platforms to maintain brand consistency. It makes them easier to find and remember.

Step-by-Step Guide:

1. Identify the Username: Look at their Instagram handle (e.g., @janedocreates).
2. Try an Exact Match Search: Go to YouTube, TikTok, X, and Facebook. In the search bar on each platform, type their exact username (janedocreates). Most of the time, their profile will be the top result.
3. Try Common Variations: If the exact name doesn't work, try some common variations. People sometimes have to modify their username if their preferred one is already taken on another platform. Consider:
   • Removing or adding underscores/periods (e.g., janedo.creates becomes janedocreates).
   • Adding "official" or "real" (e.g., officialjanedocreates).
   • Adding the platform name (e.g., janedocreatesYT for YouTube).
   • Using their full name if it's listed in their Instagram bio.

This method has a very high success rate, especially for brands and content creators who want a consistent online identity.

2. Use a Strategic Google Search

You can turn Google into a powerful social media finder with a few simple search operators. Instead of just Googling their username, you’re telling Google to search for that name only on specific websites.

How to Do It:

Go to Google and use the site: search operator. The formula is "[username]" site:[website.com]. Here are a few examples:

• To find their TikTok: "janedocreates" site:tiktok.com
• To find their YouTube channel: "janedocreates" site:youtube.com
• To find them on X: "janedocreates" site:x.com
• To find a personal website or blog: "janedocreates" personal blog

Wrapping the username in quotes ("") tells the search engine to look for that exact phrase, making your results much more precise. This method filters out digital noise and brings relevant profiles straight to the top of your results.

3. Screen Videos for Watermarks

Many creators develop material for a single platform and then share it elsewhere, such as on other social networks. TikTok is the biggest example of this. When a video is downloaded from TikTok, a watermark is added that displays the original creator's TikTok username and the TikTok logo.

Look through the Instagram profile's Reels. If you see a small, translucent watermark with the TikTok logo in those videos, the creator's username will be right there as well. This is an easy way to find their account, as creators often download videos directly from TikTok to publish them as Instagram Reels, especially if the video went viral on one platform. It's a quick way to find their TikTok handle.

4. Follow the Trail: Tags, Followers, and Collaborations

Online connections can often reveal hints. Check a few key areas of their account:

• Tagged Photos: Go to the "tagged photos" section on their profile. Friends or collaborators often tag the person's main Instagram handle but might mention their other social media accounts in the caption. For example: "Great time filming today with my friend @creatorpete! Check out his latest thoughts on X, handle is creatorpeteyay." This can be a huge help when looking for their profiles on other platforms.
• Investigate Partnerships: Have they been featured in a recent YouTube video or Instagram Reel on someone else's account? In collaborations, creators usually tag and mention everyone involved in the video description across their social profiles. Click on the profiles of their collaborators and check their descriptions for links or mentions of the person you're looking for.

Why Finding Cross-Platform Accounts Matters

It’s useful to know where a creator posts content for your own entertainment, but from a strategic perspective, understanding someone's full online presence provides several major benefits:

• For Social Media Strategists and Brands: Understanding an influencer's true reach is crucial. They might have 100,000 followers on Instagram, but their total audience could be over 5 million if they also have large followings on YouTube and Facebook. Researching their entire portfolio gives you an accurate overview of their actual impact, which helps in designing effective multi-platform campaigns.
• For Creative Professionals: Examine how similar creators in your field operate. See what they post on TikTok versus what they post on YouTube. Analyze how they adapt their content and messaging for different platforms. This research can provide valuable insights into which platforms might work best for your new ideas.

Final Thoughts

Finding a creator's other profiles, from checking the link in their bio to performing a strategic Google search, is a valuable skill. Whether you’re a fan trying to find more content, a brand vetting potential collaborators, or a creator looking for inspiration, these techniques can help you build a complete picture of anyone’s digital footprint.

Managing a brand's marketing across multiple websites at once can become challenging and messy. Our team built Postbase specifically to help manage a brand with multiple online accounts. We bring all the profiles you manage - Instagram, Facebook, TikTok, Pinterest - to one simplified dashboard. With your entire schedule visible on one calendar, managing content has never been simpler. Postbase helps content planners and managers analyze performance, handle community messages in a unified inbox, and stay consistent, saving you valuable time.