Facebook Tips & Strategies

How to Find Account Quality on Facebook

By Spencer Lanoue
October 31, 2025

Checking your Account Quality on Facebook is a vital health check for your professional presence on the platform, yet many marketers and business owners overlook it until it's too late. This simple report card from Meta reveals any policy violations tied to your account, pages, or ads, which can silently throttle your reach or even disable your ability to advertise. This guide will walk you through exactly where to find your Account Quality status, how to understand what it means, and what steps you can take to resolve any issues.

What Exactly Is Facebook Account Quality?

Think of Account Quality as your official record with Meta. It's a centralized dashboard that tracks your adherence to Facebook's rules, primarily their Community Standards and Advertising Policies. It’s not just about one page or one ad, it’s a consolidated overview of every asset you manage - from your personal profile's actions to the Facebook Pages, Business Accounts, and Ad Accounts under your control.

Keeping this record clean is fundamental to your success. Why? Because a history of violations, even minor ones, can lead to serious consequences:

  • Reduced Organic Reach: Facebook’s algorithm may penalize Pages with a poor quality score, showing their content to fewer people.
  • Advertising Restrictions: You might lose the ability to run ads, have your ad spending limits reduced, or lose access to certain features like creating Lookalike Audiences.
  • Account Disablement: In severe or repeated cases, Meta can permanently disable your ad account, your Business Manager, or even restrict your personal profile from advertising activities.

Monitoring your Account Quality allows you to catch and address problems early, preventing them from escalating into business-crippling restrictions.

A Step-by-Step Guide to Finding Your Account Quality

Meta has moved this tool around a few times, which can cause confusion. Fortunately, finding your Account Quality dashboard is straightforward once you know where to look. Here are the three most common methods.

Method 1: The Direct Link (The Easiest Way)

The simplest and quickest way to get there is by using the direct URL. Just make sure you are logged into the correct Facebook profile associated with the business assets you want to check.

Simply navigate to: facebook.com/accountquality

This link will take you directly to the Account Quality dashboard, bypassing all the menus. We recommend bookmarking this page for quick access.

Method 2: Navigating Through Meta Business Suite

If you prefer to navigate through the official business channels, the Account Quality tool is neatly tucked away inside the Meta Business Suite.

  1. Log into Meta Business Suite.
  2. Look for the hamburger menu icon (☰) labeled "All tools" in the bottom left-hand navigation bar. Click it.
  3. A large menu will appear. Under the "Manage" column, you'll find "Account Quality." Click on it.

This pathway takes a few more clicks but brings you to the exact same page as the direct link. It's a reliable way to find it if you ever forget the URL.

Method 3: Checking from a Classic or New Facebook Page

For those managing a single Page without the Business Suite, you can also access a simplified version of this information directly from your Page settings. This view is more focused on the specific Page's status rather than your entire account portfolio.

For the New Pages Experience:

  1. Go to the Facebook Page you manage.
  2. From your Page's dashboard, click "Page Quality" in the left-hand menu under the "Your Page" section.

For Classic Pages:

  1. Go to your classic Facebook Page.
  2. In the left-hand management menu, scroll down and click "Settings."
  3. On the settings page, you should see "Page Quality" listed in the menu. Click on it.

While this view is helpful for a quick check-up on a specific Page, the main Account Quality dashboard (from methods 1 and 2) gives you a complete picture of all your assets, which is far more comprehensive.

How to Understand Your Account Quality Dashboard

Once you arrive at the dashboard, you’ll be presented with a lot of information. Let’s break down what each section means so you can make sense of it all.

Account Status Overview

This is the main screen and your initial summary. Here, Facebook will immediately alert you to significant issues. It typically shows any restrictions applied to your account, such as "Advertising access reinstated" or "Account restricted." If everything is fine, this section might be empty or simply show that no recent restrictions have been placed. It's your birds-eye-view health check.

Account Issues

Just below the overview, you'll see a section titled "Account Issues." This is where you need to pay close attention. It lists any recent problems that require your attention. For example, if an ad was rejected or your ad account access was limited, the details would appear here. Clicking on an issue will provide more information about the violation and, in many cases, an option to request a review.

Facebook and Instagram Assets

On the right side of the main dashboard, you'll see a summary of all your business assets. This is incredibly useful because it shows the status of every single Page, Ad Account, Catalog, and Pixel that you have permission to manage. Each asset will have a status next to it, such as "No ad rejections," "Reduced ad delivery," or "Ads rejected." This allows you to quickly pinpoint which specific asset has a problem.

You can click on any individual asset to get a detailed history of its policy violations and ad rejections. If you manage multiple clients or brands, this view is perfect for checking everyone's status in one go.

What to Do If You Discover an Account Issue

Finding a red flag in your Account Quality can be stressful, but it's usually fixable if you handle it correctly. Follow these actionable steps to address any problems.

Step 1: Get the Details

First, don't just glance at the warning. Click deep into the specific issue. The Account Quality tool will link you to either the violating post/ad or the specific policy that was broken. For example, a rejected ad might say it violates the "Personal Attributes" policy. Your first job is to understand what that policy means and see how your creative or copy could have been misinterpreted.

Step 2: Decide to Appeal or To Edit

You now have two paths forward:

  • Request a Review: If you've read the policy and genuinely believe your content was compliant and that Meta's automated systems made a mistake, you should request a review. This option will be available directly next to the violation notice. How to appeal effectively: Be polite, concise, and professional. Briefly explain why you believe your ad or content follows the rules. Vague or angry messages are less likely to succeed.
  • Edit and Correct: If you realize your content did indeed break a rule, the best course of action is to fix it. Remove the problematic post or edit the rejected ad to be compliant. Trying to appeal a clear violation will only count as another negative mark against your account. Correcting the issue demonstrates to Meta that you understand and respect their policies.

Step 3: Be Proactive to Protect Your Account Health

The best way to handle account issues is to prevent them from happening in the first place. A few proactive habits can save you massive headaches down the line:

  • Learn the Core Policies: You don't need to be a lawyer, but familiarize yourself with the Big Three areas where advertisers often stumble: Misleading Claims, Personally Identifiable Information, and rules around restricted categories (like weight loss, finance, and contests).
  • Warm-Up New Ad Accounts: Don't launch a brand new ad account and immediately try to spend thousands of dollars a day. Start with a small budget and simple campaigns to build a history of trust with Meta.
  • Separate Your Assets: If you manage multiple clients or brands, use a separate Meta Business Manager and Ad Account for each one. This way, if one client’s account gets restricted due to a violation, it won't affect your other clients.
  • Check Your Account Quality Weekly: Make it a regular part of your workflow to check this dashboard. A weekly 5-minute check-in is enough to catch problems early before they can escalate.

Final Thoughts

Regularly monitoring your Facebook Account Quality is a simple, non-negotiable task for anyone serious about marketing on the platform. Understanding this dashboard transforms you from being a reactive user who deals with problems as they arise to a proactive manager who can maintain a healthy, effective presence that drives real results.

Keeping your content strategy consistent and high-quality is one of the best ways to avoid policy issues in the first place. With our platform, Postbase, we help you schedule all your content on a beautiful visual calendar, making it easy to see everything you have planned across all your platforms. By managing your Reels, Stories, and posts in one clean space, you can focus on building a strong content plan that resonates with your audience and keeps your accounts in excellent standing.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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