Pinterest Tips & Strategies

How to Edit Pinterest Boards

By Spencer Lanoue
October 31, 2025

Editing your Pinterest boards is more than just spring cleaning for your profile, it's a powerful way to refine your brand, improve your discoverability, and create a better experience for your followers. This guide will walk you through everything from basic title tweaks to strategic board audits, giving you the actionable steps needed to transform your Pinterest presence from cluttered to curated.

Why Should You Edit Your Pinterest Boards?

Before getting into the how-to, it’s helpful to understand the why. A well-organized Pinterest profile isn't just nice to look at - it’s a strategic asset. Regularly editing and refining your boards directly impacts your marketing efforts in a few major ways:

  • Better Follower Experience: When a user lands on your profile, they should instantly understand who you are and what you offer. Clean, logically organized boards invite them to stay and browse. Messy or outdated boards can cause confusion and lead them to click away.
  • Stronger Brand Alignment: Brands evolve. Your content pillars from two years ago might not be your focus today. Editing boards - by renaming, archiving, or reorganizing them - ensures your profile accurately reflects your current brand identity, messaging, and aesthetic.
  • Increased Pinterest SEO: Pinterest is a visual search engine. Your board titles, descriptions, and categories are critical pieces of metadata that tell the Pinterest algorithm what your content is about. Optimizing them with relevant keywords helps your Pins and boards show up in search results for your target audience.
  • Freshness &, Relevance: An active, updated account signals to both users and the algorithm that you are a current and valuable creator. Tidying up your boards is a clear sign that you are actively managing your presence.

The Basics: How to Edit a Board’s Core Details

Let's start with the fundamental edits you can make to any board. These settings control your board's identity and visibility. The process is similar on both desktop and the mobile app.

Step-by-Step Guide to Accessing Board Settings:

  1. Navigate to your Pinterest profile and click on the Saved tab to see all of your boards.
  2. Hover over the board you want to edit (on desktop) or tap on it directly (on mobile).
  3. Click or tap the three dots (...) that appear. On mobile, they are usually in the top right corner.
  4. Select Edit board from the menu. This will open up all the settings you can change.

Once you're in the editing window, here’s what each option does and how to use it strategically.

Editing the Board Name

Your board's name is the most important element for its search visibility. Vague, cute, or single-word titles like "Yum," "Looks," or "Inspo" don't help Pinterest understand your content. Instead, use clear, descriptive titles that include keywords your ideal audience would search for.

  • Before: My Style
  • After: Casual Fall Outfit Ideas for Women
  • Before: DIY
  • After: Easy Weekend DIY Home Decor Projects

Think like a user. What phrases would you type into the search bar to find the content on this board? Use those phrases in your title.

Writing a Great Board Description

The board description is your next big opportunity to tell Pinterest and potential followers what your board is about. Don't skip this! Write a few sentences that naturally weave in primary and secondary keywords. Describe the kind of Pins a user will find there and who the board is for.

Example for a "Vegan Dinner Recipes" board:

"Find simple and delicious vegan dinner recipes that are perfect for busy weeknights! This board is filled with healthy plant-based meal ideas, including one-pan dishes, 30-minute meals, and family-friendly comfort food. Get inspired to make your next favorite vegan dinner."

This description uses keywords like "vegan dinner recipes," "plant-based meal ideas," "weeknight" meals, and "comfort food" without sounding robotic.

Changing the Board Cover

Your board covers create the first impression of your profile. Together, they should look cohesive and clearly represent the content of each board. To change a cover:

  1. Within the "Edit board" window, click on Board Cover.
  2. Scroll through the Pins already on that board and select the one that best represents it.
  3. You can drag the photo to adjust its cropping within the square frame.
  4. Click Done to save.

Pro Tip: For a truly professional look, create custom board covers using a tool like Canva. Make them with a 1:1 aspect ratio (e.g., 1000x1000 pixels), upload them as a new Pin to the corresponding board, and then set that new Pin as the cover. This creates an incredibly clean and branded profile grid.

Making a Board Secret vs. Public

You have the option to make any board secret. Secret boards are only visible to you and anyone you invite. This is perfect for:

  • Planning upcoming content campaigns or product launches.
  • Collecting personal inspiration that doesn't fit your public brand.
  • Creating mood boards for clients without clogging your public profile.

You can toggle this on or off at any time. Just be aware that if you make a public board secret, you’ll lose its public followers. If you make a secret board public, all the Pins on it will then be visible to everyone.

Next-Level Organization: Managing Pins and Sections

A tidy profile goes beyond just the board settings. How you organize the Pins inside your boards makes a huge difference, especially for boards with hundreds of Pins.

Using Board Sections for Ultimate Clarity

Board sections are like sub-folders for your Pins. They allow you to categorize content within a single, broad-themed board. For example, a main board called "Interior Design Inspiration" could be getting unwieldy. You could create sections for "Living Rooms," "Kitchens," "Bedrooms," and "Bathrooms."

How to Create Sections:

  1. Go to the board where you want to add sections.
  2. Click the plus sign (+) at the top of your Pin grid and select Section.
  3. Give your section a name and click Add.
  4. To add Pins to it, click the Organize button on the board, select the Pins you want to move, and then choose the section.

Sections keep your boards from becoming overwhelming and help users find exactly what they’re looking for.

How to Move and Rearrange Pins

Did you save a Pin to the wrong place? No problem. The "Organize" tool is your best friend.

From any board page, click the Organize button. You can then select one or many Pins and choose to:

  • Move them to a different board entirely.
  • Move them to a different section within the same board.
  • Delete them if they are no longer relevant (use this sparingly!).

You can also manually rearrange the order of Pins on a board. Simply click and drag a Pin to a new position. This is great for putting your best-performing or most representative Pins right at the top so they’re the first ones people see.

Merging and Archiving Boards

Over time, you might end up with several boards on similar topics. For example, you might have "Easy Dinners," "Quick Meals," and "Weeknight Recipes." Instead of splitting your authority on the topic, you can merge them.

To Merge Boards:

  1. Decide on the main board you'll keep (preferably the one with the most followers and best-performing Pins).
  2. Go to one of the boards you want to get rid of and click Organize.
  3. Click Select All to grab all the Pins, then click Move and choose the main board you're keeping.
  4. Once the secondary board is empty, you can delete it.

Archiving instead of deleting: If you have a board that's irrelevant for now but might be useful later (like a seasonal board for "Christmas Gift Ideas"), don't delete it! Deleting a board permanently erases it along with its followers and all the engagement data tied to its Pins.

Instead, choose Archive board from the edit menu. This removes it from your public profile but saves it for you to access later. You won't be able to Pin to it, but it won't disappear forever. This is the best option for preserving your reach and data.

Putting It All Together: Your Board Editing Workflow

Knowing how to edit your boards is one thing, doing it consistently is another. Here’s a simple workflow you can follow quarterly to keep your Pinterest profile in top shape.

Perform a Quick Board Audit

Set aside 30 minutes every few months to review your boards. Ask yourself:

  • Is the name of this board optimized for search? Does it use clear, searchable keywords?
  • Does this board have a keyword-rich description? If not, take a few minutes to write one.
  • Does the board cover look good and on-brand? Is it aligned with my other covers?
  • Is this board still relevant to my business? If not, is it a candidate for archiving?
  • Does this board have more than 50-75 Pins? If so, would it benefit from being broken up into sections?
  • Are there any very similar boards that can be merged?

Going through this checklist regularly will prevent your account from ever feeling outdated or chaotic. It turns board editing from a massive one-time project into a manageable, routine task that pays off in visibility and follower growth.

Final Thoughts

Taking the time to edit and organize your Pinterest boards is a simple yet high-impact activity that sharpens your brand, improves user experience, and boosts your performance on the platform. By optimizing your board names and descriptions, using sections to declutter content, and routinely archiving what's no longer relevant, you build a Pinterest profile that works harder for you.

Once your Pinterest boards are beautifully organized, the next step is to keep them fresh with consistent, valuable content. We find that having a solid planning and scheduling tool that supports video and all the modern content formats is essential. Our visual calendar in Postbase was designed specifically for this, allowing us to map out Pins alongside Reels and TikToks so we can see our entire content strategy at a glance and schedule everything seamlessly.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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