How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Want to gather your people for a party, webinar, or community get-together using Facebook? You're in the right place. This guide shows you exactly how to create and manage an event invitation directly on Facebook, plus how to effectively share invitations from external platforms like Evite for maximum visibility.
Before creating your invitation, it helps to understand your two main options. People often say "Evite on Facebook" to mean one of two things: either creating an event using Facebook's own robust features or sharing a link to a formal invitation created on Evite.com. Both are great options, but they serve slightly different purposes.
Creating an event directly on Facebook keeps everything inside the ecosystem your guests are already using. It’s integrated, seamless, and built for social interaction.
Evite is a fantastic tool for creating beautiful, themed invitations with more advanced features, such as polls for scheduling, potluck sign-up sheets, or donation collection. You would create your invite on their site first and then share the link on Facebook.
For most casual gatherings, business webinars, and community meetups happening primarily through Facebook, using the native Facebook Events feature is faster and more effective. If your event requires specific design themes or features like a potluck registry, create it on Evite and use the strategies below to share it.
Ready to make your own invite directly on the platform? Here’s a detailed walk-through of the process for both personal profiles and business pages.
Facebook will immediately ask you to choose between an Online event or an In-Person event. Your selection changes some of the fields you'll need to fill out.
This is where you bring your event to life. Be clear and engaging in every field.
Make it descriptive but concise. Instead of "Party," try "Sarah's Rooftop Birthday Bash." Instead of "Webinar," try "Live Q&A: Master Short-Form Video for Your Business."
Select the start and end dates and times. If it's a multi-day event, you can set that up here. For online events broadcast across time zones, it's wise to mention the time zone in your event description (e.g., "Tune in at 8 PM EST / 5 PM PST").
For in-person events, start typing the venue name or address, and Facebook will try to auto-populate it with a location tag and map. For online events, this is where you paste your Zoom, Google Meet, or livestream link. You can also add a note saying the link will be provided later.
Don't skip this part! Your description is your sales pitch. Tell attendees what to expect, why they should come, and what they need to know. Use line breaks and emojis to make it scannable. Include details like the schedule, guest speakers, dress code, what to bring, or any registration instructions.
Your event's cover photo (or video) is the first thing people will see. A strong visual makes your event look professional and exciting. The ideal size for a Facebook event cover photo is 1920 x 1005 pixels. You can easily create a custom graphic using tools like Canva. Use a high-quality photo from a past event or a graphic that clearly states the event's name, date, and core promise.
Fine-tune how your event works.
Once everything looks good, hit "Publish Event." But you're not done yet!
If you've gone the route of using Evite.com, your goal on Facebook is to drive traffic to that link. Don't just paste the URL and hope for the best.
Your goal is to stop the scroll. Upload a photo or short video related to the event. In the post text, explain the what, why, when, and where - and then clearly direct people to click the Evite link for all the details and to RSVP.
Example post text:
🎉 Get ready for our Annual Community Picnic! ☀️ We're so excited to gather for good food, fun lawn games, and great company.
🗓️ Sunday, June 23rd @ 1 PM
📍 Central Park Meadow
Please click the link to see the full invitation on Evite and let us know if you can make it (and what dish you're bringing for the potluck!). We can't wait to see you there! 👇
[Your Evite Link Here]
For a Business Page or in a Facebook Group you manage, pin the announcement post to the top of the feed. This ensures that it's the first thing new visitors see, maximizing visibility.
A single post won't be enough. Share that link in multiple places:
Whether you're using Facebook Events or sharing an external link, getting RSVPs is only half the battle. Keeping your guests engaged leading up to the event is how you prevent drop-off.
Whether you use Facebook's integrated event tool or prefer sharing a link from a dedicated service, the platform remains one of the best ways to bring people together. The key is to be clear, creative, and consistent in your communication to turn a simple invitation into an event people are genuinely excited to attend.
Managing all the promotional posts, countdowns, reminders, and guest inquiries for an event across different platforms can quickly become overwhelming. To keep our own campaigns and communities organized without jumping between apps, we built Postbase. You can map out all your event announcements in a simple visual calendar, schedule everything in advance, and manage all your comments and DMs in one unified inbox. It's how we stay on track and actually engage with our audience, giving us more time to focus on hosting a great event.
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