Facebook Tips & Strategies

How to Create a New Facebook Account

By Spencer Lanoue
October 31, 2025

Creating a new Facebook account is your pass to connecting with friends, family, and potential customers worldwide, and doing it right from the start makes all the difference. This guide will walk you through every step, from the initial signup to optimizing your profile and locking down your privacy settings. We'll cover what you need to know to build a solid foundation, whether for personal use or as the first step toward launching a brand presence.

Getting Started: Your Step-by-Step Guide to Creating a Facebook Account

You can create a new Facebook account from a computer or a mobile device. The process is similar, but the on-screen prompts vary slightly. We’ll cover both right here.

On a Desktop Computer (Laptop or PC)

Signing up on a computer gives you a full view of all the fields and is a quick, straightforward process.

  1. Navigate to Facebook's Homepage: Open your favorite web browser (like Chrome, Safari, or Firefox) and go to www.facebook.com.
  2. Find the "Create new account" Button: You’ll see the login form on the right, but since you are creating an account, look for the big green button that says "Create new account." Click it.
  3. Fill Out Your Information: A pop-up window will appear with a sign-up form. Here's what to enter:
    • First name and Surname: Use your real name. Facebook's policies require it, and it builds trust and authenticity. If you plan to create a business page later, it must be linked to a personal profile with a real identity.
    • Mobile number or email address: Use a primary email or phone number you check often. This is how you’ll verify your account and recover it if you ever forget your password.
    • New password: Create something strong and unique. Mix uppercase letters, lowercase letters, numbers, and symbols. Avoid common words or easily guessable information like your birthday.
    • Date of birth: You must be at least 13 years old to create a Facebook account. This info is also used to help tailor your experience, but you can control who sees your birthday later.
    • Gender: Select from the available options or choose "Custom" for more control over pronouns and how you're referred to on the platform.
  4. Click "Sign Up": Once you’ve filled everything out, click the green "Sign Up" button at the bottom.
  5. Verify Your Account: Facebook will send a confirmation code to the email address or phone number you provided. Check your inbox (or text messages), find the code, and enter it into the verification box on the screen. This step confirms you’re a real person with a valid contact method.

On a Mobile Device (Smartphone or Tablet)

Creating an account on the go is just as easy using the official Facebook app.

  1. Download and Open the Facebook App: If you don't already have it, download the app from the Apple App Store (for iOS) or Google Play Store (for Android).
  2. Start the Sign-Up Process: Open the app and tap the "Create New Account" button.
  3. Follow the Guided Steps: The app will walk you through a series of screens one by one. You'll be asked to provide your first name and surname, date of birth, gender, and mobile number or email address. Just follow the on-screen instructions.
  4. Create Your Password: Just like on desktop, choose a strong password you can remember but that others can’t guess.
  5. Finish and Verify: After you agree to the terms, Facebook will send a verification code via email or SMS. Enter the code in the app to activate your account.

Making a Great First Impression: Setting Up Your Profile for Success

Signing up is just the beginning. Now it's time to build out your profile. A complete, authentic profile doesn't just look better - it signals to others (and to Facebook's algorithm) that you're a genuine user. For professionals and brand builders, this is your digital handshake.

Choosing the Perfect Profile Picture and Cover Photo

Your profile picture and cover photo are the first things anyone sees when they visit your profile. Make them count.

  • Your Profile Picture: This is your primary identifier across Facebook. It appears in search results, comments, and News Feed posts. The best choice is a clear, well-lit headshot where your face is easily visible. Look friendly and approachable - a simple smile goes a long way. For dimensions, it displays at 170x170 pixels on computers, so use a high-quality square image.
  • Your Cover Photo: This is the large rectangular image at the top of your profile. It’s a bigger canvas to express your personality or professional identity. You could use a photo of your favorite place, a picture of your family or team, a shot of you engaged in a hobby, or a simple graphic designed in a tool like Canva. The ideal dimensions are 851x315 pixels for desktop.

Crafting Your "About" Section

The "About" section is where you fill in the details of your life and career. This information not only tells people more about you but also helps Facebook connect you with people and pages you might know or find interesting.

  • Work and Education: Adding your current and past employers and schools is a huge factor in building credibility. It's also one of the main ways old colleagues and classmates will find you.
  • Places You've Lived: Your current city and hometown help connect you with local communities and old friends.
  • Contact and Basic Info: This is a powerful spot for marketers and business owners. You can add a link to your personal blog, business website, or other social media profiles like LinkedIn or Instagram, effectively turning your profile into a mini hub for your online presence.
  • Custom URL (Vanity URL): By default, your Facebook profile URL is a long string of numbers. You can customize it to be something cleaner, like facebook.com/YourName. To do this, go to Settings & Privacy > Settings > General Profile Settings and edit your "Username." A custom URL is easier to remember, looks more professional, and is much simpler to share on business cards or in email signatures.

Protecting Your Space: A Quick Guide to Privacy and Security

Before you start adding friends and posting content, take a few minutes to review your privacy and security settings. This gives you complete control over your information and helps keep your account safe.

Who Can See Your Stuff?

Facebook gives you granular control over who sees your posts, photos, and personal information. You can find these controls under Settings & Privacy > Privacy Checkup.

  • Future Posts: You can set a default audience for all future posts. The main options are Public (everyone can see it), Friends (only people you're friends with), and more specific lists like Friends except... or Only me. A good strategy is to set your default to "Friends" and then change it to "Public" on a per-post basis when you're sharing something professional or meant for a wider audience.
  • Past Posts: In your privacy settings, there's a tool to "Limit Past Posts." With one click, it can change all of your past public posts to be visible only to your friends. A great option for a quick privacy reset.
  • Profile Information: You can also control who sees details like your birthday, email address, and hometown. It’s wise to set your phone number and email to "Only me" to avoid spam.

Essential Security Measures

An unsecured account is a risk no one should take. These two settings are absolute must-haves.

  • Two-Factor Authentication (2FA): This is the single most important security setting. Once enabled, whenever you or anyone else tries to log in from a new device, Facebook will require both your password and a temporary code sent to your phone. It's an incredibly effective way to prevent unauthorized access, even if someone steals your password. Go to Settings & Privacy > Settings > Security and Login > Two-Factor Authentication to set it up.
  • Get Alerts About Unrecognized Logins: You can ask Facebook to notify you via email or notification if someone logs into your account from an unrecognized device or browser. This gives you an early warning in case something is wrong, allowing you to quickly secure your account.

You're In! What to Do Next on Facebook

Congratulations, your new Facebook account is created, optimized, and secured. Now the fun begins. Here are a few final pointers on what to do next.

Understanding the Difference: Profile vs. Page vs. Group

For entrepreneurs, creators, and business owners, it’s important to know the right tool for the job. Facebook is more than just personal profiles.

  • Personal Profile: This is what you just created. It represents an individual person and is for personal connections. You can have up to 5,000 friends.
  • Facebook Page: This is for a business, brand, public figure, or organization. Pages don't have "friends," they have "followers" (who "Like" or "Follow" the page). You can have an unlimited number of followers, access detailed analytics, and run advertisements. You must have a personal profile to create and manage a Facebook Page.
  • Facebook Group: This is a space dedicated to a community built around a common interest, cause, or topic. Groups are fantastic for building deep engagement and user-generated content. You can link a Group to a Page to build a community around your brand.

If your goal is to promote a business, start by building your personal profile and then create a separate Facebook Page for your brand. This keeps your personal and professional activity separate and unlocks all of Facebook's business tools.

Finding a Few Friends and Making Your First Post

Start by adding a few key people you know in real life to get your network started. Facebook will also suggest friends based on your school, work, and imported contacts. From there, think about making a simple first post - maybe a photo of something you're working on, an article you found interesting, or just a quick "Hello!" to announce you've joined.

Final Thoughts

Setting up a new Facebook account is a quick process, but thoughtfully optimizing your profile and privacy settings from day one sets you up for a much better and safer experience. You now have a solid foundation to connect with your community or begin building a presence for your brand.

As you get comfortable and start thinking about expanding your social presence to other platforms, managing all that content can get hectic. At Postbase, we built our tool to solve our own headaches with this. We needed a clean, simple way to plan our content on a visual calendar and schedule videos, images, and posts across Facebook, Instagram, TikTok, and more without things breaking. With Postbase, we handle everything from one place, manage all our DMs and comments in one inbox, and get clear analytics without pulling our hair out.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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