How to Change Access on a Facebook Business Page

Granting someone access to your Facebook Business Page can feel like handing over the keys to your house. You need them to water the plants and feed the cat, but you don't necessarily want them rearranging the furniture. This guide will walk you through exactly how to assign, change, and manage access levels for your team, agency, or new marketing hire, so you can collaborate effectively while keeping your digital assets safe.

First, a Quick Clarification: Page Access vs. Business Account Access

Before you start adding people, it's helpful to understand the way Facebook structures permissions. In the past, you simply added "Admins" or "Editors" directly to your page. While that option still exists on a limited basis, the modern, more secure, and highly recommended method is through the Meta Business Suite.

Why is this the better way? It separates your personal Facebook profile from your business operations. Instead of making your new social media manager a "friend" first, you invite them via their work email into your Meta Business Account - a central hub that holds all of your business assets like your Facebook page, Instagram account, Ad Account, and Pixel.

There are two main types of access you can assign from the Business Suite:

• Business Account Access: This grants someone permissions to your overall Business Account. You can assign them as an Admin (full control over everything, including adding/removing people and assets) or an Employee (they can only work on the specific assets assigned to them). Always default to Employee access unless absolutely necessary.
• Task Access: This is a more limited type of access that allows individuals to work on specific tasks for designated assets, without giving them broader access to your business settings. This is an older, more manual method, so we will focus on the main Business Suite process.

This tutorial will cover the current best practice: adding people to your Meta Business Account and then assigning them specific permissions for your Facebook Page.

Step-by-Step: Adding a New Person to Your Facebook Page

Ready to add your new team member? The process is straightforward once you know where to look. Just follow these steps.

Step 1: Go to Meta Business Suite

To get started, head over to business.facebook.com and make sure you're logged into the correct Meta Business Account. If you manage multiple businesses, use the dropdown menu on the left side to select the right one.

Step 2: Navigate to Settings

In the bottom-left corner of the Business Suite sidebar, you'll see a gear icon labeled "Settings." Click it to open up all the back-end controls for your business account.

Step 3: Go to the "People" Section

Once you're in Settings, look at the menu on the left. Under the "Users" category, you'll see an option called "People." This is where you manage everyone who has access to your business assets. Click on it.

Step 4: Click the "Add People" Button

On the "People" page, you'll see a list of anyone who currently has access. Find the blue "Add people" button at the top right of the user list and click it.

Step 5: Enter Their Email Address

A new window will pop up asking for the person's email address. This is a very important step: you need to use the email address that is associated with their personal Facebook profile. If they have a work email address and a personal one used for Facebook, you must use the Facebook one. Facebook uses this to send the invitation and link it to their account.

Step 6: Assign Business Account Access (Crucial for Security)

Here you’ll assign the main access level. You have two choices:

• Partial Access (Employee): This is the recommended setting for almost everyone - employees, freelancers, and agency partners. It means they'll only be able to work on the pages and ad accounts you specifically assign to them. They can't delete the business, add or remove other users, or change high-level settings.
• Full Control (Admin): This gives someone the keys to the entire kingdom. They can do everything you can, including removing you as an admin. Only grant this level of access to a co-founder or a fully trusted business partner. When in doubt, always choose Partial Access.

After selecting, click "Next."

Step 7: Assign Assets and Specific Permissions

This is where you decide exactly what the person can do. The screen will show a list of all your assets (Pages, Ad Accounts, etc.).

1. Select your Facebook Page: Find your Business Page in the list and check the box next to it.
2. Assign tasks: On the right side, a list of specific permissions will appear. This is how you give someone only the tools they need to do their job. Toggle on the permissions they require.
3. Click "Next". A confirmation shows you what access you've granted.
4. Click send to send them the invitation via email so they can get started.

After you send the invitation, the user's status will show as "Pending" until they accept. They will receive the invite both via email and as a notification on their personal Facebook profile.

What Do All Those Permissions Mean? A Quick Breakdown

The list of toggles in Step 7 can look a little confusing, but it gives you incredibly powerful, granular control. Let’s break down what the most common permissions for a Facebook Page owner allow team members to do.

Content Management

This group of permissions is for the people creating and engaging day-to-day.

• Content (View and manage): This allows someone to create, edit, publish, and delete posts, Stories, and Reels on your Page. This is essential for your content creators and social media managers. You can also grant them full control here in this role. For example, they could respond, and delete sensitive comments, or ban individuals if needed.
• Messages (View and manage): This permission lets a user respond to direct messages in your inbox. This is critical for customer service reps or community managers.
• Manage Feed and Public Listening (View and manage): Gives people the access to do just some of what control level does. It allows them to view public Facebook content in feeds and use social listening tools to identify conversation opportunities.

Advertising Permissions

Anything related to paid promotion falls under this category.

• Ads (View and manage): Grants permission to create and manage advertisements for the Page. Assign this to your in-house media buyer or the agency running your campaigns.
• Leads (View and manage): Allows a person to access lead data for your Facebook Page and other Meta platforms.

Insights and Other Permissions

• Insights (View): This gives access to your Page's analytics. Perfect for a strategist, analyst, or anyone who needs to report on performance without needing to post content. They can see what’s working and what's not.
• Monetization (View and manage): For the right person, it grants permissions to use monetization tools for both the Page's existing content or their new content. Allows them to create and manage branded content and use Stars features.

How to Change or Remove Someone's Access

Team roles change, freelancers move on, and agency contracts end. Keeping track of who has access to your Page is a vital security practice. Here’s how to modify or revoke permissions when you need to.

Modifying a Person's Permissions

Let's say you hired a community manager who is now taking on content creation duties. You can easily add to their permissions without having to remove and re-add them.

1. Go back to Settings > People in your Meta Business Suite.
2. Click on the name of the person whose permissions you want to edit.
3. On the right, you'll see their info and a full list of all assets currently assigned to them. Under "Your assigned assets," choose the page to "Manage" their access to.
4. From here, you can toggle permissions on or off just like you did when you first invited them.
5. Click "Save" and you're done. Their access is updated instantly.

Completely Removing Someone

When an employee, freelancer, or contractor leaves, removing their access should be one of your top off-boarding priorities. Never leave access in the hands of someone who is no longer working with your brand.

1. Navigate again to Settings > People.
2. Find the person in the list that you want to remove.
3. Go to the far right corner, hover over and click "Remove".
4. You'll get a confirmation pop-up to confirm you want to remove their access from your Business Account. Confirm, and they will be removed from all assigned assets, including the Facebook Page, in every account.

Troubleshooting &, Best Practices for Page Permissions

Working within Meta’s system is usually smooth, but here are a few solutions for common hiccups and best practices to keep your Page secure.

Common Problems

• Problem: "The person didn't get their invitation."
  Solution: First, double-check that you used the correct email address linked to their Facebook account. Second, ask them to check their spam/junk folder. If it’s still not there, you can go back to the "People" tab, find their pending invitation, and click "Resend."
• Problem: "I can't add someone or change permissions."
  Solution: You might not have full admin access to the Business Account. Remember, only admins can manage people and permissions. You'll need to ask an existing admin on the account to add the person for you or upgrade your own access level to full control, if needed.
• Problem: "Everything looks different than these screenshots!"
  Solution: Meta is constantly updating its interface. While the core steps remain the same, button placement or menu names might change slightly. The key is always to look for "Settings" in Business Suite and then find the section responsible for managing users or "People."

Key Security Best Practices

• The Principle of Least Privilege: This is a golden rule in security. Only give people the absolute minimum level of access they need to do their job - and no more. Your content creator doesn't need access to ad spend, and your ads manager doesn't need to answer DMs. Fewer permissions mean a smaller risk profile.
• Conduct Regular Audits: Set a calendar reminder to review who has access to your Page on a quarterly basis. Go through the list under "People" and remove anyone who is no longer with the team or has changed roles. Think of it as spring cleaning for your digital security.
• Be Extremely Cautious with "Full Control": We can't say this enough. Do not grant Admin access to anyone unless you trust them with your entire business. Employees, agencies, and consultants should almost always have partial (Employee) access.

Final Thoughts

Managing permissions for your Facebook Business Page might feel technical, but it’s really about empowering your team to contribute effectively while protecting your brand. By using Meta Business Suite and following the principle of least privilege, you can set up a secure, easy-to-manage collaborative environment.

Managing a growing social presence means your team can work together without tripping over each other. Once you get your team's Facebook access sorted, you need a workflow that keeps everyone cohesive and on the same page. That’s exactly why we built Postbase. We wanted to create a central hub where everyone could easily see all the planned content on one calendar, collaborate on captions, manage comments from every platform in one inbox, and track performance without needing full admin control everywhere. This workflow not only simplifies your internal processes but also adds a layer of security by limiting the scope of permissions your team requires in the first place.