Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Create a TikTok Pixel

Create a TikTok Pixel to boost your ad campaigns. Learn how to set it up, install it on your website, and track crucial business actions effectively.

How to Edit Text on TikTok

Edit text on TikTok like a pro! Learn styling basics and discover clever tricks for fixing mistakes after posting to ensure your message hits perfectly.

How to Get an RTMP URL from TikTok

Unlock professional-grade TikTok streams with an RTMP URL. Discover what it is, why it's crucial, and how to get yours for high-quality desktop streaming.

How to Write Viral TikTok Captions

Write viral TikTok captions with our guide! Discover strategies to hook viewers, boost engagement, and tell the algorithm who should see your content.

How to Create a TikTok Beta Account

Create a TikTok Beta account and start monetizing your content! Learn about the TikTok Creativity Program, eligibility, and step-by-step setup.

How to See Trending Audio on TikTok

Discover how to find trending audio on TikTok with our guide. Learn strategic tips to boost views and grow your brand using popular sounds effectively.

How to Make a Successful TikTok Channel

Create a thriving TikTok channel with our complete guide. Discover your niche, craft a smart content strategy, and build a community step-by-step.

How to Edit a TikTok Bio

Edit your TikTok bio to make a strong first impression. Learn simple steps and strategies to transform casual viewers into loyal fans.

How to Create a TikTok Strategy

Craft a winning TikTok strategy with our guide. Learn to identify your audience, create engaging content, and grow your presence with actionable steps.

How to Dual Stream on Twitch and TikTok

Dual stream on Twitch and TikTok with ease! Discover how to use OBS to reach diverse audiences and boost your growth with simultaneous live streaming.

How to Use TikTok Live for Sales

Use TikTok LIVE to boost sales by engaging with customers in real-time. Discover planning tips, promotion strategies, and audience engagement for instant sales.

How to Add Balance to TikTok Ads Manager

Add funds to TikTok Ads Manager effortlessly with our guide. Discover manual and automatic payment methods to ensure your campaign launches smoothly.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media