How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Using trending audio is one of the easiest ways to grow your reach on TikTok, but finding the right sounds can feel like a guessing game. This guide will show you exactly where to find trending audio inside the TikTok app and how to use it strategically to get more views and build your brand.
Before we get into the "how," let's quickly cover the "why." The TikTok algorithm is designed to push out content that massive numbers of people are engaging with, and trending audio is a huge part of that equation. When a sound starts gaining traction, TikTok shows videos using that sound to more and more users to see if it has viral potential.
Using these sounds gives you three major advantages:
In short, trending audio isn't just about background music, it's a cheat code for visibility and relevance on the platform.
You don't need expensive third-party tools to find what's hot. TikTok puts all the information you need right inside the app, if you know where to look. Here are the most effective methods, from simple to more advanced.
This sounds obvious, but it’s the most authentic way to find out what people are actually watching and what the algorithm is pushing. Conscious scrolling is your number one tool.
Scrolling your FYP is like having a direct line to the algorithm's preferences. What it shows you repeatedly is exactly what it wants more of.
If you prefer a more direct approach, TikTok compiles its own lists of trending and viral audio inside the video editor. This is TikTok literally handing you a cheat sheet.
This method skips the guesswork. You don't have to wait to hear a sound multiple times on your FYP, you can go straight to the source and see what TikTok is officially pushing.
If you're running a business account on TikTok, you might notice that your access to popular, chart-topping music is limited. This is to protect both you and the platform from copyright infringement issues. Thankfully, TikTok offers a huge library of royalty-free audio that is cleared for commercial use.
Using audio from this library ensures you stay on the right side of copyright law while still being able to participate in trends.
Finding a trending sound is just the first step. The way you use it is what determines its impact. Here are a few strategies to take your content to the next level.
Jumping on a trend is great, but getting in on a trend before it peaks is even better. Instead of choosing a sound that already has over a million videos, try to find one that has a smaller-but-rapidly-growing number of uses (think 5,000 to 50,000).
When you use a sound early, your video becomes part of the trend's growth. As more and more people search for that audio or watch videos using it, your content has a higher chance of being served up. You become one of the 'early examples' of the trend, rather than the millionth person to do it.
So how do you spot these? Watch for sounds you hear 3-4 times in one scrolling session but whose video count is still relatively low. Tap the sound and look at the top videos. If they were all posted in the last 24-48 hours, that’s a sign the trend is blowing up right now. Save it to your favorites and make your own version quickly.
The most successful creators don't just copy trends, they adapt them to their own niche. Don't just do the dance or follow the prompt verbatim. Ask yourself: "How can I apply the format or idea of this trend to my industry, my business, or my humor?"
Example: Let's say a trend uses a sound clip of someone saying, "Wow, I'm never doing that again."
The sound and format are the same, lending it the familiarity of the trend, but the content is unique, relatable to a specific audience, and showcases your personality or expertise.
What if you want to create a talking-head video or voiceover but still want the algorithmic boost of a trending sound? You can do both.
Now, your voice is clear and the focus, but the trending track is still technically attached to your video, just playing almost silently in the background. The TikTok algorithm will still recognize it and associate your content with the trend, potentially giving you an extra push in visibility.
Finding and using trending audio is one of the most powerful organic growth strategies on TikTok. By regularly scrolling your FYP with an active ear, checking the 'Add Sound' library, and adapting trends to fit your unique niche, you can significantly boost your visibility. It's less about luck and more about consistently applying these methods to get your content in front of a wider audience.
Staying on top of trends is one piece of the puzzle, and planning your content consistently is the other. Managing and scheduling short-form video for TikTok, Reels, and Shorts can quickly become chaotic, which is exactly why we built Postbase. Our visual calendar was designed from the ground up for how people create video content today, helping you plan and schedule everything from one clean space. It gives you the structure to act on fresh trends so you can turn fleeting views into a long-term community.
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