TikTok Tips & Strategies

How to Create a TikTok Beta Account

By Spencer Lanoue
October 31, 2025

Ready to start earning real money from your TikToks? The TikTok Creativity Program Beta is your ticket to turning your views into income, but getting access requires a few specific steps. This guide will walk you through exactly what the program is, who can join, and how to create your own TikTok Beta account to start monetizing your content.

What is the TikTok Creativity Program Beta?

First, let’s get clear on what we're talking about. The “TikTok Beta Account” everyone is buzzing about is part of the TikTok Creativity Program Beta. This is TikTok's newer, more robust monetization feature designed to replace the old Creator Fund. The main goal of this program is to reward creators who post high-quality, original content that is longer than one minute.

Unlike the old fund, which paid a smaller amount for all kinds of views, the Creativity Program Beta is structured to offer higher potential earnings. It calculates payments based on "qualified views," which means it values genuine engagement on longer videos more heavily. This shift encourages creators to develop more substantive content that keeps viewers watching, moving away from short, fleeting trends and towards building a loyal community around storytelling and valuable information.

For creators, this is fantastic news. It means your effort in producing well-thought-out, longer videos can translate into a more sustainable income stream directly from the platform.

Are you Eligible? The Official Requirements

Before you run to your phone, let's make sure you qualify. TikTok has a clear A-list for who gets into this club, and you have to meet every single requirement. There are no shortcuts here.

The Creator Checklist:

  • Age: You must be at least 18 years old. No exceptions.
  • Follower Count: You need a minimum of 10,000 followers. This shows TikTok you have an established audience.
  • View Count: You must have at least 100,000 video views in the last 30 days. This proves your content is currently resonating with viewers.
  • Location: The account must be based in a country where the Creativity Program Beta is available. As of now, this includes the United States, United Kingdom, France, Germany, Italy, Spain, Brazil, Japan, and Korea, with more regions being added over time.
  • Account Standing: You must have an account in good standing with the Community Guidelines. This means no recent strikes or violations. Your content must be original and not something you're just copying or reposting.

The follower and view count requirements are often the biggest hurdles. Don't be discouraged if you're not there yet! See it as a goal to work towards. Focus on creating consistent, engaging content your audience loves, and those numbers will start to climb.

How to Join the TikTok Beta Program: Step-by-Step Instructions

If you checked off all the eligibility requirements, congratulations! The next part is easy. The application process happens right inside the TikTok app. Just follow these steps carefully:

1. Open Your TikTok Profile

Launch the TikTok app and navigate to your profile page by tapping the "Profile" icon in the bottom-right corner.

2. Access Your Creator Tools

On your profile page, tap the three horizontal lines (the hamburger menu) in the top-right corner. This will open up your settings and privacy menu. From there, select "Creator Tools."

3. Find the Creativity Program Beta

Inside the Creator Tools page, you will see a section for "Monetization." If you are eligible, you should see an option labeled "Creativity Program Beta."

Note: If you don't see this option, jump to the troubleshooting section below. Don't worry, there are a few common reasons why it might not be showing up yet.

4. Submit Your Application

Tap on "Creativity Program Beta." You’ll be taken to a screen that outlines the program rules and requirements again. Read through them, confirm that you are over 18, and agree to the terms. You'll likely need to verify your identity by submitting a government-issued ID. This is standard procedure to prevent fraud and confirm your age.

5. Wait for Approval

Once you've submitted everything, all you have to do is wait. TikTok reviews applications to ensure you meet all the criteria. The approval process can take a few days. You'll get a notification inside the app once your application has been processed. If you're approved, you'll gain access to the program's dashboard where you can track your earnings and qualified views.

Troubleshooting: "I Don't See the Beta Program Option!"

Feeling frustrated because you think you’re eligible but the option isn't there? It happens, and it’s usually due to one of these common reasons:

  • You're in an Unsupported Region: The program is still rolling out globally. If you’re not in one of the approved countries, the option simply won't appear. While some people talk about using VPNs, this is against TikTok’s terms of service and can get your account banned. It is not worth the risk.
  • You Just Met the Requirements: If you hit 10,000 followers or 100,000 views just yesterday, the system might need a few days to catch up. Give it some time and check back in a couple of days.
  • The 30-Day View Count Dip: The 100,000 views must be within the last 30 days. It’s a rolling window. A great month followed by a slow one might cause your view count to drop below the threshold. Keep creating consistently!
  • App Update Needed: This is a simple one, but it trips people up. Make sure your TikTok app is updated to the latest version. Head over to the App Store or Google Play Store and see if there’s an update waiting for you.
  • Account Has Strikes: If you've had recent Community Guideline violations, you may be temporarily ineligible. Keep your account clean and focused on positive, original content.

How to Succeed in the Creativity Program Beta

Getting in is just the start. Thriving in the program requires a strategic approach, especially since the rewards are tied to longer-form videos. Here’s how to maximize your earnings:

Think Beyond 60 Seconds

Your video must be at least one minute long to qualify for monetization under this program. This means you need to rethink your content structure. Don't just stretch a 15-second idea into a minute. Instead, focus on concepts that naturally lend themselves to longer formats:

  • Tutorials and how-to guides
  • In-depth storytelling
  • Behind-the-scenes looks at your business or creative process
  • Educational content and commentary
  • Product reviews and demonstrations

Craft an Unskippable First 3 Seconds

The hook is more important than ever. With longer videos, your top priority is to stop the scroll and immediately signal to the viewer why it's worth their time to stick around. Ask a compelling question, present a jarring visual, or state a bold claim that your video will then prove.

Focus on "Qualified Views"

A "qualified view" is a view from the For You Page that lasts at least 5 seconds, isn't immediately skipped, and isn't reported as fraudulent. Views from your profile page, followers tab, or outside sources don't count towards monetization. To get more qualified views:

  • Use trending sounds and hashtags strategically, but make sure they're relevant to your long-form content.
  • Spark a conversation. End your videos with a question to encourage comments. High comment activity signals to the algorithm that your video is engaging, leading to more FYP exposure.
  • Tell a story. The best one-minute videos have a clear beginning, middle, and end. Build anticipation and deliver a satisfying payoff.

Originality is Everything

The program heavily favors original content. This means no Duets or Stitches will qualify. Similarly, videos with watermarks from other platforms or visibly unoriginal content will be flagged and disqualified from monetization. Your ideas, your filming, your editing - that's what TikTok wants to reward.

Review Your Dashboard Analytics

Once you’re in the program, you gain access to a dedicated dashboard that shows which of your videos are earning money, what their RPM (revenue per mille, or per 1,000 qualified views) is, and your estimated earnings. Pay close attention to this.

  • Identify your top-performing videos. What were they about? What format did you use? How was the pacing?
  • Notice which videos fell flat. What could you have done differently?
  • Double down on what works. Your dashboard is a roadmap for what your monetizable audience wants to see from you.

Final Thoughts

Joining the TikTok Creativity Program Beta is a fantastic milestone for any creator looking to turn their passion into a paycheck. By meeting the eligibility criteria, following the application steps, and focusing on high-quality, long-form content, you can unlock a powerful new way to monetize your community and creativity on the platform.

Growing an account to meet those 10k follower and 100k view requirements demands consistency, and that's precisely where our work comes in. With a tool like Postbase, we help you master that consistency. Our visual calendar lets you plan your content strategy weeks ahead, ensuring you never miss a beat. By scheduling your videos to post at the perfect time and keeping all your DMs and comments in one clean inbox, you can focus less on juggling apps and more on creating the killer content that will get you into the Beta Program and beyond.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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