Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Connect Facebook Ads to Google Analytics

Connect Facebook Ads to Google Analytics using UTM parameters for clear insights on ad performance and ROI. Learn how to make data-driven marketing decisions.

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How to Export Leads from Facebook Ads Manager

Export leads from Facebook Ads Manager efficiently. Learn manual downloads, automated systems, and integrate new leads into your sales process seamlessly.

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How to Share Facebook Page Access

Learn how to share access to your Facebook Page securely. Discover permission levels, add team members, and manage roles efficiently with this guide.

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How to Write on Facebook

Craft engaging Facebook posts that boost your business. Discover a step-by-step framework for content that connects, gets noticed, and is shared widely.

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How to Add a Link to a Facebook Story on Mobile

Add links to your Facebook Story easily with our mobile guide. Learn how to use clickable link stickers, boost traffic, and engage your audience effectively.

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How to Join Facebook Live as a Guest

Join Facebook Live as a guest and expand your reach! Discover how to get invited, look great on camera, and boost your brand authority with this guide.

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How to Start a Blog on Facebook and Earn Money

Start a blog on Facebook easily and earn money. Learn to turn your Facebook Page into a thriving blog, build a community, and monetize your content.

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How to Convert a Facebook Account to a Page

Convert your Facebook profile to a business Page with ease. Discover the modern process, benefits, and preparation steps to elevate your brand professionally.

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How to Integrate with Facebook

Unlock the power of Facebook for your brand with seamless integrations. Learn to boost ad targeting, enhance customer service, and set up an e-commerce storefront.

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How to Get More Reactions on Facebook

Get more reactions on Facebook with strategic content. Discover actionable techniques to engage, entertain, and wow your audience. Start boosting engagement now!

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How to Make a Facebook Group Public

Make your Facebook Group public to boost visibility and gain more members. Discover step-by-step how to switch settings and manage your open community effectively.

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How to Allow Tags on Facebook

Unlock the power of tagging on Facebook. Learn to control tags on your profile and business Page, fostering community and boosting your online presence.

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Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post
The simplest way to manage your social media
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