Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Change the Target Audience on a Facebook Page

Learn how to effectively change your Facebook Page's target audience. Discover updated strategies to attract the right followers and re-engage your community.

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How to Tag an Event in a Facebook Post

Tag an event in a Facebook post to boost visibility and engagement. Learn step-by-step tagging, best practices, and troubleshooting tips for seamless promotion.

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How to Create a Custom Facebook Page URL

Create a memorable Facebook Page URL to boost your brand's visibility. Learn the steps, rules, and creative solutions if your preferred username is taken.

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How to Keep Live Videos on Facebook

Save your Facebook Live videos easily with this guide. Learn how to preserve, optimize, and maximize your content for ongoing reach and engagement post-broadcast.

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How to Engage Customers on Facebook

Boost Facebook engagement by sparking genuine conversations and building connections. Discover actionable techniques to turn followers into a loyal community.

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How to Boost an Algorithm on Facebook

Boost your Facebook presence with this guide! Learn key algorithm signals and practical steps to get your posts seen, spark engagement, and grow organically.

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How to Post a Mailchimp Campaign to Facebook

Extend your Mailchimp campaign's reach by sharing it on Facebook. Learn step-by-step how to transform email content into engaging social posts for wider impact.

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How to Delete a Facebook Business

Permanently delete your Facebook Business Account with ease. Follow our guide for essential prep work, troubleshooting tips, and a seamless closure process.

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How to Delete a Facebook Public Page

Learn how to delete a Facebook Public Page with confidence. Follow our step-by-step guide for desktop and mobile, plus essential pre-deletion tips.

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How to Advertise Lawn Care on Facebook

Advertise your lawn care business on Facebook with a proven system. Learn to define your ideal customer, launch campaigns, and attract paying clients today!

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How to Use Facebook Audience Insights

Unlock the power of Facebook Audience Insights to understand your audience better. Discover how to access it, find key data, and enhance your social media strategy.

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How to Make a Facebook Video Go Viral

Learn how to make your Facebook video go viral with our guide. Discover actionable steps for creating share-worthy content and smart promotion strategies.

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Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post
The simplest way to manage your social media
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