Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Enable Reviews on a Facebook Business Page

Enable Facebook Reviews to boost trust and collect social proof. Follow our guide to activate, troubleshoot, and get valuable customer feedback today!

How to Launch a New Product on Facebook

Build buzz and launch your product on Facebook with our step-by-step guide. Learn to create anticipation, execute a strong launch, and maintain momentum.

How to Archive a Facebook Business Page

Archive your Facebook Business Page without losing content. Learn how to unpublish and republish easily, keeping followers and settings intact. Discover why now!

How to Add a Shop to a Facebook Page

Set up a Facebook Shop easily and start selling directly on your page. Follow our step-by-step guide for a seamless setup and boost your online sales today.

How to Find Clients on Facebook Step by Step

Find clients on Facebook with this step-by-step guide. Build genuine connections and become a trusted resource to attract clients organically and effectively.

How to Make Money on Facebook Professional Mode

Unlock the potential of your Facebook profile with Professional Mode. Learn how to set it up, access monetization tools, and start earning from your content today.

How to Send Invites on Facebook

Learn how to send invites on Facebook for Pages, Events, and Groups. Discover key strategies to boost your acceptance rate and grow your digital community.

How to Target Home Sellers on Facebook

Target home sellers on Facebook effectively with our guide. Discover targeting strategies, build Custom Audiences, and create ads that attract quality leads.

How to Use Facebook for Targeting

Master Facebook ad targeting with this guide. Discover foundational and advanced strategies to connect with the right audience and boost your ROI today.

How to Add a WhatsApp Button on a Facebook Page

Add a WhatsApp button to your Facebook Page to engage with your audience instantly. Learn setup steps, benefits, and smart usage tips for boosting customer interaction.

How to Become a Facebook Marketer

Master Facebook marketing with our guide. Learn key steps, blend creativity with data, and boost your business by mastering content and paid ads.

How to Do a Giveaway on Facebook Live

Boost engagement with our guide on running a Facebook Live giveaway. Learn pre-broadcast strategies, execution tips, and post-announcement actions to maximize impact.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media