Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Be an Influencer Without Money

Build your influencer brand without spending a dime. Learn how to use your phone, creativity, and strategy to connect and add value. Start now!

How to Create an Influencer Program

Create an influencer program that builds genuine brand advocacy. Learn essential steps for launching, managing, and measuring success effectively.

How to Become a Gym Influencer

Become a gym influencer with this guide. Learn to craft your brand, inspire healthy living, build community, and monetize your fitness passion.

How to Protect Content as a Blogger or Influencer

Protect your content as a blogger or influencer with this complete guide. Discover actionable steps, from preventative measures to formal takedown notices.

How to Manage Social Media Influencers

Manage social media influencers effectively with our guide. Discover a clear framework for contracts, communication, and measuring ROI for successful partnerships.

How to Create Influencer Partnerships

Build successful influencer partnerships with our complete guide. Learn how to set goals, find the right match, and create collaborations that boost your brand.

How to Make Money as a Creator

Unlock sustainable income as a creator with proven strategies. Learn how to go beyond ad revenue and build reliable income streams. Start earning today!

How to Do an Influencer Search

Discover how to find the perfect influencer for your brand with our step-by-step guide. Learn to strategically vet and organize potential partners for success.

How to Email an Influencer for Collaboration

Master the art of emailing influencers for collaboration. Learn how to craft compelling messages, conduct research, and send effective follow-ups to grow your brand.

How to Add Items to an Amazon Influencer Storefront

Add products to your Amazon Influencer Storefront with ease. Discover how to find, organize, and showcase items that captivate your audience and boost earnings.

How to Hire Real Estate Influencers

Hiring real estate influencers boosts reach and trust beyond ads. Discover a step-by-step guide to effectively find, hire, and collaborate with influencers.

How to Start an Influencer Account

Start your influencer journey with this step-by-step guide. Define your niche, create impactful content, and build a community. Discover your path today!

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media