Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Get Free Hotel Stays as an Influencer

Learn how to get free hotel stays as an influencer. Discover steps to build your brand, pitch effectively, and turn trips into lasting partnerships today!

How to Send PR Packages to Influencers

Send PR packages to influencers effectively to boost brand buzz. Learn step-by-step strategies, build genuine relationships, and create user-generated content.

How to Find Creator Gigs

Learn how to find paid creator gigs with this guide. Discover actionable steps to prepare your brand, hunt for opportunities, and attract brands to you.

How to Create an Influencer Marketing Plan

Build a results-driven influencer marketing plan with clear goals and authentic partnerships. Follow our step-by-step guide for organized, impactful strategies.

How to Become a PR Influencer

Become a PR influencer with our guide on building your brand and growing your influence. Discover actionable steps to establish yourself as a PR expert.

How to Write an Influencer Contract

Craft a foolproof influencer contract with our step-by-step guide. Learn essential clauses for a smooth partnership and avoid common pitfalls.

How to Find Influencers in Your Industry

Discover how to find and partner with the right influencers in your industry. Follow our simple steps to connect with creators who drive real brand results.

How to Be a Full-Time Content Creator

Learn how to transform your passion into a full-time content creation career. Discover steps to build a sustainable business and turn creativity into income.

How to Create a Virtual Influencer

Create a virtual influencer with this comprehensive guide. Learn to design a unique digital personality and grow your audience on social media.

How to Change Your Amazon Influencer Storefront URL

Change your Amazon Influencer Storefront URL to a custom, branded link. Follow our guide to boost your branding and make shopping easier for your audience.

How to Choose an Influencer Marketing Agency

Find the perfect influencer marketing agency with our guide. Learn key questions, red flags to avoid, and how to ensure authentic, impactful campaigns.

How to Collaborate with Influencers

Collaborate with influencers effectively with our guide. Discover how to find the right partners, craft engaging outreach, and manage successful collaborations.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media