Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Make a Flash Sale on TikTok Shop

Boost sales and clear inventory with a TikTok Shop flash sale! Learn how to plan, set up, and promote a sale that creates urgency and attracts new customers.

How to Make TikTok Videos with Different Clips

Create dynamic TikTok videos by combining different clips seamlessly. Learn step-by-step how to shoot, import, trim, add effects, and stitch like a pro.

How to Fix My FYP on TikTok

Fix your TikTok FYP with this comprehensive guide. Learn how to reset, retrain, and regain control over your feed for content you'll truly enjoy.

How to Add a URL to Your TikTok Bio

Unlock the power of your TikTok bio with this guide. Learn how to add a URL, troubleshoot issues, and use it to expand your brand or business.

How to Add TikTok Pixel to Shopify

Add TikTok pixel to Shopify and boost your marketing strategy. Track ad performance, understand customer behavior, and increase sales with our easy guide.

How to Increase Views on TikTok Live

Boost your TikTok Live views with our strategic guide. Learn step-by-step actions to prepare, execute, and follow up for a bigger audience. Discover more now!

How to Invite a Collaborator on TikTok

Boost your TikTok growth by inviting collaborators! Learn how to use TikTok's collaboration feature and get pro tips for successful partnerships.

How to Change Your Profile on TikTok

Transform your TikTok profile with this complete makeover guide. Learn to update photos, change usernames, and rebrand effectively for maximum impact.

How to Add a Shopping Cart on TikTok

Add a shopping cart to your TikTok profile to turn viral videos into sales. Learn setup, tagging, and alternatives for boosting traffic and sales now!

How to Be a Music Artist on TikTok

Becoming a music artist on TikTok is easier than ever. Discover actionable steps and strategies to find your sound, build a fanbase, and make your mark today.

How to Add Text to Voice on TikTok

Learn to add text-to-speech on TikTok with this guide. Discover customization tips, creative ideas, and solutions for common issues to enhance your content.

How to Organically Grow TikTok Followers

Grow real TikTok followers with a proven content strategy. Discover step-by-step tips to attract an engaged audience and build a thriving community organically.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media