Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Make a TikTok Account Go Viral

Discover how to make your TikTok account go viral with actionable steps. Learn to create compelling content and analyze performance for sustainable growth.

How to Add Social Media Links to TikTok

Boost engagement by adding social media links to your TikTok bio. Discover how to integrate Instagram, YouTube, and more with this step-by-step guide.

How to Stop a Live on TikTok

End your TikTok Live smoothly with our guide. Learn how to find the 'End' button, what happens post-broadcast, and tackle common issues effortlessly.

How to Make Good Edits for TikTok

Master TikTok editing with techniques that captivate and retain viewers. Transform simple ideas into viral videos with a polished, professional touch.

How to Build a Community on TikTok

Build a TikTok community with strategies for turning scrollers into loyal fans. Discover how to create resonant content and foster meaningful engagement.

How to Upload Products to TikTok Shop

Upload products to TikTok Shop effortlessly. Learn step-by-step how to manually add items or sync your store, plus tips to create attention-grabbing listings.

How to Fix TikTok DM Failed to Send

Fix TikTok DM errors with our step-by-step guide. Discover reasons for failed messages and learn effective solutions to ensure your messages send successfully.

How to Add Text to a TikTok Thumbnail

Boost your TikTok views with text-rich thumbnails. Learn how to add attention-grabbing text to your TikTok cover using in-app features and external tools.

How to Sound Sync on TikTok

Master TikTok sound sync with our guide. Learn to seamlessly sync videos, enhance transitions, and boost viral potential using in-app tools and advanced tricks.

How to Dropship from AliExpress to TikTok Shop

Learn to dropship from AliExpress to TikTok Shop and build a viral business. This guide covers setup, product selection, content creation, and order fulfillment.

How to Find Trending Content on TikTok

Discover how to find trending content on TikTok with actionable methods. Learn where to look and what to focus on to transform your content into a viral sensation.

How to Increase Reach on TikTok

Boost your TikTok reach with our practical guide. Discover actionable strategies to create engaging content that stops the scroll and grows your audience.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media