Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Plan Content for TikTok

Plan your TikTok content effectively with our simple framework. Connect with your audience, build your brand, and transform chaos into organized success.

How to Add a Storefront to TikTok

Add a TikTok storefront and turn viral videos into sales with our guide. Learn setup requirements, content tips, and best practices for TikTok Shop success.

How to Reach More People on TikTok

Unlock the secrets to reaching more people on TikTok. Discover strategies to hack the algorithm, create engaging videos, and build a devoted community today!

How to Remove a Product from TikTok Shop Showcase

Learn how to remove products from your TikTok Shop Showcase easily. Follow our guide for creators, affiliates, and sellers to optimize your digital storefront.

How to Grow My TikTok Followers for Free

Grow your TikTok followers for free with actionable strategies. Learn how to build a real community by understanding the platform and creating loved content.

How to Optimize My TikTok Bio for Clicks

Optimize your TikTok bio for maximum clicks. Learn how to transform casual scrollers into dedicated followers with effective bio strategies and tips.

How to Extend Sound on TikTok

Learn how to extend sound on TikTok beyond the original length. This guide offers creative solutions to enhance your videos with longer audio tracks.

How to Change Your TikTok Name Before 7 Days

Change your TikTok name before 7 days with proven tricks. Discover steps to bypass the waiting period and alternative solutions if needed.

How to Record TikTok Lives

Learn how to record TikTok Lives easily. Save valuable live interactions and moments with in-app methods and advanced techniques for professional setups.

How to Shorten a TikTok Link

Shorten your TikTok links for cleaner bios and smarter marketing. Discover simple steps to create concise, trackable links that enhance your social media presence.

How to Get Klarna on TikTok Shop

Boost your TikTok Shop sales with Klarna's Buy Now, Pay Later feature. Learn how to integrate Klarna, manage it, and market it effectively for growth.

How to Change Your TikTok Username

Change your TikTok username with ease! Discover step-by-step instructions, important rules, and tips for choosing a handle that boosts your profile's impact.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media