Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Start a UGC Business

Start a UGC business and earn by creating relatable content for brands. Learn how to build a portfolio, find clients, and set competitive rates today.

How to Work with UGC Creators

Learn how to effectively collaborate with UGC creators to build trust and authenticity. Discover step-by-step guidance on goals, partnerships, and campaign management.

How to Make Free UGC (User-Generated Content)

Learn how to harness the power of free user-generated content. Transform customers into content creators and boost your social media with authentic UGC.

How to Sign Up for UGC Creator

Unlock a career as a UGC creator with our step-by-step guide. Learn to build a standout portfolio and connect with brands for paid opportunities.

How to Start UGC Without Followers

Start UGC without followers! Learn how to create authentic content, build a portfolio, and land paid deals. Follow our guide to begin your UGC journey today.

How to Hire UGC Creators

Hire UGC creators with ease! Discover a step-by-step guide to finding authentic talent, building collaborations, and boosting your brand's trust and sales.

How to Boost Beauty Product Sales with UGC (User-Generated Content)

Boost beauty product sales with UGC by transforming customer experiences into marketing tools. Learn to find, collect, and repurpose UGC for success.

How to Film UGC Content

Film UGC content brands love with this hands-on guide. Learn pre-production, gear tips, and step-by-step filming for professional results using your phone.

How to Create UGC Videos

Learn how to create impactful UGC videos to boost trust and connect authentically. Discover finding creators, guiding them, and integrating their stories.

How to Start as a UGC Creator

Start your journey as a UGC creator and get paid for your content. Learn how to build a portfolio and secure your first brand deal with this complete guide.

How to Get UGC Brand Deals

Learn how to land UGC brand deals with this step-by-step guide. Build a standout portfolio, find brands, craft compelling pitches, and negotiate confidently.

How to Start a UGC Agency

Start your UGC agency with ease! Learn step-by-step how to build from scratch, find talented creators, and secure your first clients. Discover now!

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media