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Trying to organize, clean up, or repurpose your TikTok videos by selecting multiple at once can feel surprisingly difficult for such a simple task. While you can't just check a box next to dozens of videos for batch actions like you would with emails, a few powerful features and workarounds can get the job done. This guide will walk you through exactly how to group, organize, and manage your existing TikTok library effectively, saving you a ton of scrolling and tapping.
Before jumping into the "how," let's quickly cover the "why." Usually, when someone wants to select multiple videos on TikTok, they're trying to accomplish one of these core tasks:
Understanding your end goal is helpful because TikTok offers different tools suited for different organizational tasks. While there isn't a universal "select all" button, there are specific solutions for each of these use cases.
Let's get this out of the way first. As of now, TikTok does not have a feature that allows you to select multiple videos at once to perform a mass action like deleting them. This seems to be by design. Social platforms generally want content to remain on their services, so they often make bulk deletion inconvenient.
Each video must be deleted individually. The process is simple, but slow if you have many videos to remove:
So, if your goal is outright deletion, you'll have to take the one-by-one approach. However, if your goal is organization and management, you're in luck. There are some excellent built-in features for that.
Instead of thinking about "selecting multiple videos," reframe it as "grouping multiple videos." This is where TikTok gives you some real control. Here are the best methods to organize your content library.
TikTok Playlists are easily the best feature for grouping similar videos together directly on your profile. When you put videos into a playlist, a new module appears on your profile page that keeps those videos bundled under a single title. It's perfect for creating a "Course Introduction," a "Product Unboxing" series, or a showcase of "Customer Testimonials."
This feature is generally available for creators with a Creator Account or Business Account. If you are on a personal account, you’ll first need to make the switch in your settings (under "Manage Account").
Playlists are public and an excellent way to guide your audience to your best, most relevant content, increasing watch time and encouraging them to stick around longer.
What if you want to group videos but keep the collection private? Maybe you're organizing a content library for your own reference, creating a mood board of inspirational videos from other creators, or collecting your own videos for repurposing later. This is where Favorites and Collections come in handy.
The beauty of Collections is that they are for your eyes only. It's the perfect backend organization system for any creator or social media manager looking to keep their content strategy tidy without cluttering their public profile.
Many users assume the desktop version of TikTok comes with more advanced, "power-user" features for managing content. It's a fair assumption, as this is true for platforms like YouTube. Unfortunately, when it comes to managing existing content, TikTok's desktop experience is very similar to the mobile app.
You cannot use the desktop browser to multi-select or batch-manage videos on your profile. You still need to go into each video one by one to delete it or change its privacy settings.
The main strength of using TikTok on a desktop is the upload process. It's often easier to upload a high-quality video file from your computer that was edited with professional software. The desktop browser also gives you access to a great analytics dashboard to check your overall account performance. It’s a fantastic tool for uploading and analyzing, but not for batch-organizing existing posts.
Even though TikTok doesn't offer a traditional "check all" button for videos, using features like Playlists for public-facing collections and organizing Favorites into private Collections gives you a powerful way to group and manage your content library. These tools are far more effective for building a coherent brand and user experience than simply mass-deleting old posts.
Thinking strategically about your content before it ever goes live is the best method to stay organized in the long run. At our company, we rely on a clean, visual content calendar to plan every post across our social platforms. This allows us to see how our stories, reels, and TikToks fit together before they publish, practically eliminating the need for reactive, time-consuming cleanups. When we have a clear map of what’s coming using a tool like Postbase, we can focus all our energy on creating great content instead of constantly trying to organize a chaotic back-catalog.
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