How to Review a Facebook Page

Leaving a review on a Facebook Page is one of the most direct ways to share your experience with a business, but finding where to do it isn’t always obvious. Whether you're using a computer or your phone, this guide breaks down the exact steps for leaving helpful feedback. We'll also cover what to do if the review option is missing and, for business owners, how to effectively manage the feedback you receive.

Why Your Feedback on Facebook is a Big Deal

In a world of sponsored posts and flashy ads, real customer feedback cuts through the noise. When you leave a review or recommendation on a Facebook Page, you’re creating what marketers call social proof. It’s an authentic-looking signal that helps other potential customers decide whether a business is worth their time and money. A string of recent, positive reviews can be more convincing than any professional advertisement because it comes from genuine customer experiences.

But it's not just about helping others. Your feedback is direct communication with the business. A positive review reinforces what they're doing right, giving teams a morale boost and content to share. A constructive negative review, on the other hand, highlights areas for improvement. For attentive businesses, this kind of feedback is gold - a free, honest consultant telling them exactly how to get better. It’s a powerful conversation that shapes how companies serve their customers.

You may also have noticed that Facebook has shifted away from a 5-star rating system to a simpler 'Recommendations' model. Instead of picking a star rating, you’re now asked: "Do you recommend [Business Name]?" You answer with a simple 'Yes' or 'No' and then write a review to add context. This change makes the initial feedback quick and decisive, while still leaving space for the details that make a review truly useful.

How to Leave a Review on a Facebook Page: The Step-by-Step Guide

The process is slightly different depending on whether you're on a desktop computer or using the mobile app. Here’s a breakdown for both scenarios.

On a Computer (Desktop)

Using Facebook on a laptop or desktop computer gives you a full view of the page, making the reviews section easy to spot once you know where to look.

1. Navigate to the Business Page: Use the search bar at the top of Facebook to find the specific page you want to review.
2. Find the 'Reviews' Tab: Look at the menu on the left side of the Page. You should see a tab labeled 'Reviews' or 'Recommendations.' If you don't see it immediately, click the 'More' tab - sometimes it’s tucked away in there.
3. Start Your Recommendation: At the top of the reviews section, you'll see a prompt asking, "Do you recommend [Page Name]?" Click the ‘Yes’ button to start the process. If your experience was negative, you would click ‘No.’
4. Write Your Review: A pop-up window will appear. This is where you write your feedback. Share details about your experience - what you enjoyed, what could have been better, or any standout moments. You can also add tags to highlight specific aspects like 'good for groups' or 'friendly staff'.
5. Set Your Audience: You can choose who sees your review, but for it to be helpful to the public and the business, make sure it’s set to 'Public.'
6. Post Your Review: Once you're finished writing, click the 'Post' button. Your recommendation will now appear on their Page.

On the Facebook App (Mobile)

The layout is a bit more compact on mobile, but the review process is just as straightforward.

1. Find the Page: Open your Facebook app and use the search icon to find the business.
2. Scroll Down to the Reviews Section: On the main page, scroll past the business details and photo sections. You will see a box that asks, "Do you recommend [Page Name]?" Right underneath it, you’ll see existing reviews from other people.
3. Tap 'Yes' or 'No': To leave your own review, tap the ‘Yes’ button inside that box if you had a positive experience, or ‘No’ if it was negative.
4. Type Out Your Feedback: A new screen will appear where you can write about your experience. Be as detailed as you’d like. The app might also suggest tags you can add to your review, which makes it easier for others to see specific points at a glance.
5. Share Your Review: When you're happy with what you've written, tap 'Share.' Your review is now live.

Troubleshooting: Can't Find the Reviews Section? Here's Why.

Sometimes you’ll visit a Page and realize the reviews or recommendations tab is completely missing. This isn’t a bug, it's a choice made by the business. Page admins have the ability to toggle their reviews section on or off.

Why would a business hide their reviews? There are a few common reasons:

• Reputation Management: If they've recently received a string of negative reviews (whether fair or not), a business might temporarily disable the feature to stop the bleeding while they regroup.
• Not Actively Managed: Some businesses set up a Facebook Page but don’t have the resources to manage it actively. Turning off reviews prevents a backlog of customer feedback that goes unanswered.
• Wrong Page Category: The 'Reviews' feature is tied to a Page's category. It’s typically available for pages set up as local businesses, restaurants, or places. If a business miscategorized their Page, the option may not be available.

If you can't leave a formal recommendation, you can still provide feedback. Consider sending the business a private message via Messenger, which is often a more direct and constructive way to handle a specific issue. Alternatively, you can check other platforms like Google Maps or Yelp, where they may be collecting reviews.

For Business Owners: Why Managing Your Facebook Reviews is Essential

Receiving reviews is only half the equation. How you respond to them defines your brand’s reputation online and shows both current and potential customers that you listen. A well-managed review section can be one of your most powerful and organic marketing assets. It's not just about damage control, it's about building community and trust.

The Golden Rules of Responding to Reviews

• Reply to Everyone: Make it a policy to respond to every review, good or bad. Thanking a customer for a positive review reinforces their goodwill. Acknowledging a negative one shows you're accountable.
• Be Prompt and Professional: Aim to reply within 24 hours. Keep your tone polite and professional, even if the review is unfair. Never get into an argument in public replies.
• Acknowledge and Solve (When Needed): When responding to a negative review, first thank them for the feedback and apologize for their poor experience. If it’s a complex issue, offer to take the conversation offline. Say something like, "We're very sorry to hear about your experience. We want to make this right. Please send us a private message or email us at example@email.com so we can look into this for you." This approach acknowledges the issue publicly while resolving it privately.
• Amplify the Positive: Your best reviews are testimonials. Share glowing reviews as separate posts on your page. A screenshot of a fantastic review paired with a grateful caption makes excellent, trustworthy content.

Writing a Review That Actually Helps Others

The difference between a bland review and a genuinely helpful one comes down to the details. A good review tells a story and gives other potential customers the information they need to make a decision. Vague comments like "It was fine" or "I loved it!" don't offer much insight. Next time you're leaving feedback, keep these tips in mind.

• Be Specific: Instead of saying "Great customer service," explain why. For example: "The barista, Sarah, remembered my order from last week and was incredibly friendly, which really started my day off right."
• Provide Useful Context: A little bit of background makes your review much more valuable. Mention when you visited, what you bought, or what the occasion was. "We tried the weekend brunch on Saturday around 11 AM. It was crowded, but the staff managed it well and the food came out surprisingly fast."
• Be Constructive with Criticism: If you had a negative experience, focus on the facts and avoid emotional language. Explain what went wrong clearly and, if you can, offer a suggestion. "The pizza was delicious, but the music in the restaurant was so loud it was hard to have a conversation. Quieter music would have made the atmosphere more relaxing."
• Stay Fair and Balanced: An honest review acknowledges both the good and the bad. If the food was amazing but the service was slow, mention both. It makes your review more credible and provides a well-rounded picture for the business and future customers.

Final Thoughts

Leaving a Facebook review is a fast and effective way to give feedback that helps both consumers and businesses. For businesses, monitoring and responding to these reviews is a fundamental part of building a strong and trustworthy brand online. It’s an ongoing conversation that shapes your reputation with every single reply.

Actively managing reviews, comments, and DMs across platforms can be a huge time-sink but it's essential for brand building. We built Postbase to make this easier, offering a unified inbox for all your social conversations so you never miss an important piece of feedback. It helps our users stay on top of their community management without the constant app-switching, making it simple to engage with the customer feedback that matters most.