Facebook Tips & Strategies

How to Post a Video on Facebook with Music

By Spencer Lanoue
November 11, 2025

Adding the perfect soundtrack to your Facebook video can transform it from just another post in the feed into an engaging, memorable experience for your audience. But figuring out how to do it without getting your video muted or taken down can feel complicated. This guide breaks down exactly how to legally and effectively post a video on Facebook with music, covering everything from Facebook's built-in sound library to using custom tracks for Reels, Stories, and regular feed posts.

Why Does Music on Facebook Videos Matter So Much?

Before we get into the step-by-step process, let's quickly touch on why this is worth your time. The right music does more than just fill the silence. A well-chosen track can dramatically change how your video is perceived and how well it performs.

  • It Sets the Mood: Music is an emotional shortcut. An upbeat, energetic track can make a product feel exciting, while a soft, ambient melody can make a testimonial feel more sincere and heartfelt. You’re guiding the viewer’s feelings before they even process the visuals.
  • It Increases Watch Time: An engaging soundtrack can keep people watching longer. In the fast-scrolling world of social media, a captivating audio experience might be the very thing that stops someone from swiping past your video.
  • It Reinforces Your Brand Identity: Consistently using a certain style of music can become part of your brand's signature. Think of it as an audio logo, an immediate signal your followers will recognize as yours, building brand recall and a sense of community.

The Most Important Rule: Understanding Music Copyright on Facebook

Here’s the part that trips most people up: copyright. You can’t just grab any popular song from Spotify and slap it on your business's promotional video. Meta (Facebook's parent company) has agreements with music labels, but these come with very specific rules.

What Happens If You Use Unauthorized Music?

If you use copyrighted music that you don't have a license for, Facebook’s automated systems are likely to detect it. When that happens, one or more of these things could occur:

  • Your Video Gets Muted: Facebook may mute the portions of your video containing the unlicensed music.
  • Your Video's Reach is Limited: The platform might block your video from being seen in certain countries where the music isn't licensed.
  • Your Video is Taken Down: The copyright holder can file a takedown request, and Facebook will remove your video entirely.
  • Your Page Gets Penalized: Repeat offenses could lead to restrictions on your Facebook Page or account.

The rules are generally stricter for business accounts than for personal profiles sharing family videos. Businesses are using content for commercial purposes, so the legal standards are higher. The good news is that Facebook provides built-in, pre-cleared options that make this process safe and easy.

How to Add Music: Your Step-by-Step Guide for Different Post Types

Facebook offers different ways to add music depending on whether you're creating a Reel, a Story, or a standard video post to your feed. Let's walk through each one.

Method 1: Adding Music to Facebook Reels (The Easiest Way)

Facebook Reels are designed to be paired with audio, and it’s the most straightforward format for adding popular music. The platform actively encourages you to use its massive library of licensed songs and trending audio clips.

Follow These Steps on Mobile:

  1. Open the Facebook app and tap the "+" Create icon, then select "Reel".
  2. You can either record a new video by holding the record button or upload a pre-recorded clip by tapping the gallery icon in the bottom-left corner.
  3. Once your video clip(s) are in the editor, tap the "Audio" icon on the right-hand menu (it looks like a musical note).
  4. Now you're in Facebook’s Sound Collection. You can browse through music in the "For You" section, see what’s trending, or use the search bar at the top to find a specific song or artist.
  5. Tap on a song to preview it. When you find one you like, tap it again to add it to your Reel.
  6. You'll be taken back to the editor. Use the timeline slider at the bottom to select the exact part of the song you want to use. Reels are short, so picking the most impactful 15-30 seconds is important. Tap "Done" when you're finished.
  7. You can also adjust the volume mix by tapping "Audio" again, then "Controls". This is perfect if your original video has spoken words you don't want the music to overpower. Drag the sliders to balance the "Camera audio" and the "Added music".
  8. Finish editing your Reel with text, effects, and stickers. Tap "Next," write your caption, add hashtags, and share it.

Pro Tip: Keep an eye on trending sounds. Using a popular audio clip significantly increases your Reel's chances of getting picked up by the algorithm and shown to a wider audience.

Method 2: Adding Music to Facebook Stories

Like Reels, Facebook Stories are made for music. The process is very similar and allows you to attach a fun, engaging soundtrack to your photo or video Story.

Follow These Steps on Mobile:

  1. From the Facebook app’s home feed, tap "+" Create story.
  2. Select a photo or video from your camera roll, or create new content on the spot.
  3. On the editing screen, tap the "Stickers" icon (the square smiley face) on the right side.
  4. From the sticker tray, select the "Music" sticker.
  5. This will open the same music library you use for Reels. Search for your desired song or browse the recommended tracks.
  6. Once you've selected a track, you can choose how you want the song to appear in your Story. You can show the lyrics synchronized with the music, display the album art, or use a small sticker just showing the song title and artist.
  7. Just like with Reels, you can scrub through the song's timeline to pick the perfect clip for your Story.
  8. Drag the sticker to position it where you want on your Story and pinch to resize it. When you're happy with it, tap "Share".

Method 3: Adding Music to Regular Feed Videos

This is where things can get a little trickier. Unlike Reels and Stories, the option to add popular, licensed music to a standard video uploaded to your Facebook feed isn’t as straightforward or universally available. Facebook's primary solution for this is its Sound Collection.

The Facebook Sound Collection is a library of royalty-free music and sound effects that you can use in any video on Facebook or Instagram without any licensing issues. While you won't find the latest hit from your favorite pop star here, it contains thousands of high-quality tracks across various genres, moods, and styles.

How to Use the Facebook Sound Collection:

The catch here is that you must add this music to your video before you upload it. This requires a third-party video editor (like CapCut, InShot, iMovie, or Adobe Premiere Rush).

  1. Find the Music: Go to the Facebook Sound Collection (this is easiest on a desktop). You'll need to be logged into your Facebook account.
  2. Filter and Search: You can filter tracks by genre, mood, tempo, and vocals. This is incredibly helpful for finding the perfect track to match your video's vibe. Preview songs until you find one that works.
  3. Download the Track: Once you find a song you like, click the download arrow next to it. The audio file (usually an M4A or MP3) will be saved to your computer.
  4. Add it to Your Video: Open your video in your preferred editing app. Import the audio file you just downloaded and lay it over your video timeline. Cut and adjust it to fit perfectly.
  5. Adjust the Volume: Just like with Reels, make sure to mix your audio. Lower the music volume during spoken parts so that the dialogue remains clear and easy to understand.
  6. Export and Upload: Once your video is edited and the music is mixed, export the final video file. Now, you can upload it to your Facebook page just like any other video. Since you used music from Facebook’s pre-approved library, you won't run into any copyright problems.

Final Thoughts

Adding music to your Facebook videos is a powerful way to capture attention, convey emotion, and build your brand. By using Facebook's built-in libraries for Reels and Stories or relying on the Sound Collection for feed videos, you can create engaging content safely without worrying about copyright strikes disrupting your strategy.

Once you've perfected your video and sound, the next step is making sure your content gets seen. That’s where planning and reliability come in. We built Postbase because we were tired of wrestling with outdated tools that weren't designed for today's video-first world. Our platform is built from the ground up for Reels, Stories, and Shorts, ensuring your video content schedules and publishes perfectly every time, without the glitches or connection issues that plague older schedulers. It just works, so you can focus on creating more great content.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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