How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Adding the perfect sound to your TikTok isn't just a final touch, it's core to how the platform works. The right audio overlay can turn a simple video into a viral trend, make your content more discoverable, and grab a viewer's attention in the first three seconds. This guide will walk you through exactly how to overlay sounds on TikTok, from using popular trending audio to mixing in your own voiceovers and original sounds.
On TikTok, sound is far more than background music - it's a discovery tool and a universal language. The algorithm heavily favors videos that use trending audio, pushing them into the feeds of people who have previously engaged with that sound. When a user finds a sound they like, they can tap on it to see a feed of every public video that has used it. For creators, this means that choosing a popular sound is one of the fastest ways to get your content seen by a new, relevant audience.
Sounds create context, tell jokes, and set the emotional tone of a video instantly. A popular audio clip provides a ready-made format or punchline, inviting others to put their unique spin on it. By failing to strategically choose your sound, you're missing out on one of the platform's most powerful organic growth engines.
This is the most common way creators add sound, tapping into the library of trending and commercial songs as an easy way to join a conversation. Following these steps allows you to overlay that popular song on top of your original video audio.
Here's the simple process for finding and adding a sound to your video masterpiece:
"Overlaying" sound truly comes into play when you balance the audio from your original video with the music or sound you just added. This is essential for talking videos, vlogs, and tutorials where your voice needs to be heard over the background music.
This volume mixer is your most powerful tool for creating professional, well-balanced audio overlays.
Sometimes the perfect sound isn't in the library. Whether you're recording a tutorial, telling a story, or trying to create your own viral audio, making an original sound is the way to go.
The voiceover function is perfect for adding commentary, instructions, or storytelling to your video after you've filmed it.
If you have a unique sound effect, a piece of music you composed, or audio you edited outside of TikTok, this method is for you.
The process is simple: use a third-party video editing app (like CapCut, InShot, or Adobe Premiere Rush) to combine your video clips with your custom audio track. Edit the sound exactly how you want it, save the final video file to your phone, and then upload it directly to TikTok.
When you post the video, TikTok automatically designates its audio track as a new sound titled "Original sound - [Your Username]." If other users like it, they can use your original sound in their own videos, which always links back to you and drives discovery for your account.
A word of caution: Be very mindful of copyright. If you upload a video with a popular copyrighted song that you haven't licensed, your audio may be muted, or your video could be taken down. This method is best for audio you own the rights to or for license-free tracks from royalty-free music sites.
Once you've mastered the basics, use these strategies to make your content even more effective.
For brands and marketers, sound isn't just a creative choice - it's a strategic one. Leaning into TikTok's audio-first culture is one of the fastest paths to growing an audience and building an authentic presence.
Start by participating in trends relevant to your industry. Rather than creating generic corporate content and pinning a trending song to it, think about how you can adapt the format of the trend. Can a popular lip-sync audio be used to address a common customer question? Can a dancing trend be used to showcase a new product in a playful way? Authenticity comes from joining the conversation, not just using its soundtrack.
For more established brands, consider creating a unique branded sound. This could be a short snippet of a jingle, a catchy tagline voiced in a memorable way, or a unique sound effect associated with your product. If it's short, catchy, and versatile enough for other creators to use, it could become a powerful audio asset that spreads brand awareness across the platform.
Mastering how to overlay and mix sound on TikTok transforms you from a casual user into a savvy creator. Whether you're layering quiet background music under a voiceover or jumping on the biggest audio trend of the day, using sound deliberately is what separates content that flies from content that flops. Use these steps to control your audio, create more engaging posts, and make your voice heard.
Consistently creating standout TikToks means staying organized, and part of that involves planning your content - from the visual concepts down to the audio selection - before you even hit record. Since we've spent our careers battling clunky social media schedulers that treat short-form video as an afterthought, we built Postbase to make that process easier. Our visual calendar truly helps you see your entire video strategy at a glance, allowing you to plan which sounds and trends you'll use ahead of time so your content stays both consistent and timely.
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.
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