Instagram Tips & Strategies

How to Make a Video with Photos on an Instagram Story

By Spencer Lanoue
October 31, 2025

Want to turn a collection of your favorite photos into a dynamic, attention-grabbing video for your Instagram Story? You're in the right place. Creating a video montage or slideshow from static pictures is one of the best ways to tell a more engaging story, hold your followers’ interest longer, and share recaps, tutorials, or behind-the-scenes moments. This guide will walk you through exactly how to do it using both Instagram's built-in features and popular third-party apps for even more creative control.

Why Turn Photos into a Story Video?

Before we get into the "how," let's quickly touch on the "why." While posting a single photo is great, stringing several together into a video-like experience offers some major advantages for anyone trying to grow their brand or connect with an audience.

  • It Boosts Engagement: Dynamic content with music and movement is simply more captivating than a static image. Viewers are more likely to watch a quick, well-edited photo video to the end than they are to tap through a dozen individual photo slides.
  • It Enhances Storytelling: A single photo captures a moment, but a sequence of photos tells a story. You can show progress, a timeline of events, a recap of your weekend getaway, or different angles of a subject, creating a much richer narrative. Think of a before-and-after reveal or a step-by-step recipe.
  • It Increases Watch Time: When your content keeps people watching longer, the Instagram algorithm takes notice. Higher story completion rates can signal to Instagram that your content is valuable, which can be beneficial for your account's overall visibility.
  • It's Efficient: Instead of making your followers tap through ten different story frames to see all your photos, you can present them in a single, seamless 15-second clip (or a series of clips). It's a better, more streamlined user experience.

Method 1: The Quick & Easy Way Inside Instagram

You don't need any special apps to create a basic photo video. The Instagram app itself has an effective, albeit simple, way to group photos together and make them feel like a video. This method is perfect when you need to create something engaging on the fly without much effort.

While this technique doesn't merge your photos into a single video file, it arranges them in consecutive Story slides with continuous music, creating a seamless “slideshow” experience for the viewer that functions just like a video.

Step-by-Step: Creating a Photo Slideshow Directly in Stories

  1. Open the Story Camera: Launch the Instagram app and swipe right from your feed, or tap the plus (+) icon at the top and select "Story."
  2. Access Your Camera Roll: Swipe up from the bottom of the screen or tap the small square gallery icon in the bottom-left corner to open your photo library.
  3. Enable Multi-Select: Look for the "Select" button in the top-right corner of your gallery view (it looks like a square layered on top of another). Tap it.
  4. Choose Your Photos: You can now select up to 10 photos from your camera roll. As you tap them, you'll see a number appear on each thumbnail indicating their order in the sequence. Choose them in the order you want them to appear.
  5. Proceed to the Editor: Once you've selected your images, tap the "Next" button at the bottom-right. Instagram will automatically place each photo onto its own individual Story slide, all lined up at the bottom of the editor.
  6. Add Music (The Game-Changer): This is the most important step for making it feel like a video. Tap the sticker icon (the smiley face in a square) at the top of the screen and select the "Music" sticker. Search for a song that fits the mood of your photos. The music will play continuously across all the photo slides you created, tying them together into a single, cohesive experience. You can choose which part of the song to play and even display animated lyrics.
  7. Decorate with Animated Elements: To add more movement, tap the sticker icon again and search for animated GIFs. For example, search for "arrow" to add a pointing arrow encouraging viewers to see the next slide, or "sparkle" to add a glittering effect that transitions from one photo to the next.
  8. Use Animated Text: Tap the "Aa" text icon to add captions or titles. After typing your text, tap the animation icon at the top (it looks like an 'A' with lines coming out of it). You can make your text type out, pulse, or fade in, adding another layer of video-like motion to your static photos.
  9. Post Your Story: Once everything looks good, simply post it to your Story. Your followers will see the sequence of photos play like a slideshow with music flowing uninterrupted from start to finish.

Method 2: Gaining More Control with Third-Party Apps

If you want true video-making power - like custom transitions between photos, precise timing down to the millisecond, and advanced visual effects - you'll need a third-party video editing app. This method involves creating a complete video file on your phone first and then uploading that single video to your Instagram Story.

This approach is perfect for more polished content for your brand, a special event, or any time you want complete creative freedom over the final product.

Popular Apps for Creating Photo Videos

There are hundreds of apps out there, but these three are consistently ranked among the best for their ease of use and powerful features, especially for social media content:

  • Canva: Incredibly user-friendly and perfect for beginners. Canva offers thousands of pre-made Instagram Story templates that you can just drag and drop your photos into. It has a library of free music, simple animation effects, and a straightforward interface that makes creating beautiful photo videos a breeze.
  • CapCut: Owned by the same company as TikTok, CapCut is a powerhouse mobile video editor that is completely free. It gives you professional-level control over your edits, including a vast library of cool transitions (like 3D zooms and blurs), effects, and audio tools. It's the go-to if you want to make photo videos that look like popular TikTok or Reels trends.
  • InShot: A long-time favorite for mobile content creators. InShot makes it easy to piece photos and video clips together. Its strengths lie in its intuitive timeline editor, diverse music and sound effect library, and wide range of stickers and text options. It's a fantastic all-in-one editor for creating Story videos quickly.

A Step-by-Step Guide for Using an App (Using Canva as an Example)

While the exact buttons might differ slightly between apps, the general workflow for creating a photo video is an industry standard.

  1. Start a New Project: Open the app (we'll use Canva). Choose the "Instagram Story" canvas size (1080 x 1920 pixels) to ensure your video is perfectly formatted. You can start with a blank canvas or a template.
  2. Import Your Photos: Upload all the photos you want to use from your camera roll into the app's media library.
  3. Build Your Timeline: This is where apps shine. Drag your photos one by one onto the editing timeline at the bottom of the screen. You can add each photo to a new page or segment of the timeline.
  4. Adjust the Timing: Tap on each photo in the timeline to set its duration. Do you want a fast-paced video? Set each photo to last just 0.5 or 1 second. For a more relaxed, scenic pace, you might set each one for 3 seconds. The "Ken Burns" effect - a slow zoom and pan - is also a great way to add motion to static images.
  5. Add Transitions: In the space between two photo clips on your timeline, you'll usually find an icon to add a transition. This is crucial for a professional look. Choose from options like 'Dissolve,' 'Slide,' 'Fade,' or more dynamic effects. A simple dissolve or fade is often all you need for a smooth, polished flow.
  6. Lay Down Your Audio Track: Add a song from the app's library or your own phone. You can see the audio waveform on the timeline, making it easy to sync important photo reveals with a beat drop in the music for maximum impact.
  7. Add Text and Graphics: Use the text tools to add animated titles or captions. Unlike doing this in Instagram, you have finer control over the placement, font, color, and animation style here.
  8. Export and Upload: Once you're happy with your video, export it to your phone's camera roll (choose the highest quality, usually 1080p). Now, open Instagram, swipe to your Story, swipe up to open your gallery, and simply select your newly created video file to share.

Creative Ideas to Inspire Your Next Photo Story

Knowing how to make a video with photos is one thing, knowing what to create is another. Here are a few proven ideas that work great for brands and personal accounts alike:

  • A "Day in Your Life": Combine candid photos from your morning coffee, commute, workspace, and evening routine into a fast-paced montage set to upbeat music.
  • Behind-the-Scenes Look: If you run a little or big business, show photos of you packing an order, designing a new product, or setting up for an event. It helps humanize your brand. For an extra boost, try tying this content to trending topics to stay relevant.
  • "Before and After" Reveal: The perfect format for service-based businesses. Show a "before" photo followed by a dramatic "after" reveal. This works for fitness coaches, interior designers, hairstylists, artists - anyone who provides a transformation.
  • Mini-Tutorial: Use a sequence of photos to break down a simple process. It could be steps in a recipe, a workout move, or a quick little business or company-project highlight reel. Add text on each slide explaining the step.
  • Event or Travel Recap: Curate your very best photos from a trip, concert, or party and set them to a song that captures the memory. These slideshows are highly shareable and fun to re-watch.

Final Thoughts

Whether you use Instagram's simple internal tools for a quick slideshow or a dedicated app for a more polished video, turning photos into dynamic story content is a powerful way to lift your engagement and tell better stories. The best method depends on your goal - speed for the native feature, and creative control for a third-party app. Experiment with both to see which fits your workflow.

Once you've mastered creating the perfect photo-to-video Story, your next move is getting it in front of your audience at the right time without scrambling to post live. That’s where we've designed our visual calendar at Postbase to be a genuine time-saver. Since we built it specifically for modern formats like Stories and Reels, you can visually plan and schedule your entire content calendar in one place. Instead of spending your day in different apps, you can map out and schedule all your content ahead of time, ensuring a consistent brand presence without the last-minute stress.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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