How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Ever take an amazing wide-angle landscape shot or a great vertical photo of yourself, only to have Instagram awkwardly force you to crop an important part out? You aren't alone, and the frustrating choice between cutting off your friend's head or the beautiful sunset is something nobody should face. This article will show you exactly how to post your full pictures on Instagram without any cropping, so your vision makes it to the feed intact. You'll learn the simple, built-in tricks and the best third-party apps to get the job done quickly and easily.
The core of the issue comes down to one thing: aspect ratios. An aspect ratio is simply the proportional relationship between the width and height of an image. Instagram has a few pre-approved aspect ratios that it likes, and if your photo doesn't fit neatly into one of those boxes, it automatically makes you crop it until it does.
Understanding these limits is the first step to beating them. Here are the main aspect ratios you need to know for Instagram feed posts:
When you try to upload a photo that's wider than 1.91:1 or taller than 4:5, Instagram presents you with that dreaded crop screen. The goal isn't to change your photo's aspect ratio, but to place your photo inside one of Instagram's approved ratios - usually by adding borders.
Before you jump to third-party apps, you should know that Instagram has a basic, built-in tool that sometimes solves the problem. It’s not perfect, but it works for photos that are only slightly outside the required dimensions.
Here’s how to use it:
Alternatively, you can just use two fingers to pinch and zoom out on the photo preview. This will fit your photo to the screen as best it can within the 4:5 and 1.91:1 constraints.
This trick is great for standard phone photos, but it has one big limitation: It won't work for images that are extremely wide (like a panorama) or extremely tall. It only "fits" the photo vertically or horizontally until it hits Instagram's maximum portrait (4:5) or landscape (1.91:1) boundary. For anything beyond that, you still lose parts of your picture. To really solve the problem for any photo, you'll need a dedicated app.
The universally accepted way to post any photo on Instagram without cropping is to place it onto a canvas that already fits Instagram’s dimensions. This creates a border around your image, effectively turning your non-standard photo into a standard-sized one.
For example, if you have a wide panoramic landscape, you can place it in the middle of a square (1:1) canvas. This adds white (or any other color) space above and below your photo, allowing the entire image to be displayed. The same goes for a tall portrait - placing it on a 1:1 or 4:5 canvas adds borders to the left and right sides.
Dozens of free apps do this incredibly well. Here are step-by-step guides for a few of the most popular ones.
InShot is a fan-favorite for a reason. It's an intuitive and powerful video and photo editor that makes this process take less than a minute.
Snapseed, Google's free professional photo editor, has a clever tool called "Expand" that makes adding borders feel effortless. It can automatically (and intelligently) fill the new space.
Canva is the go-to tool for many marketers and content creators. It's perfect for adding borders and can also be used to maintain a consistent brand theme through backgrounds and templates.
Adding borders isn't just a technical fix - it’s a creative opportunity to elevate your feed's aesthetic and make your brand stand out. White borders are clean and minimalist, but don't limit yourself.
Many creators post landscape photos with top and bottom borders and portrait photos with side borders. By always using the centered-on-white-square method, you create a polished, art gallery feel on your grid where photos have space to breathe. Every single image, whether originally horizontal, vertical, or square, gets posted in a uniform 1:1 ratio. This is a powerful technique for curating a consistent and professional-looking grid.
Instead of white, make your borders a signature color from your brand palette. If your logo is navy blue and gold, using a navy blue border on some posts can reinforce your brand identity every time you post.
As mentioned in the InShot tutorial, using a blurred version of your own photo as the background is a smooth, sophisticated alternative to a solid color. It fills the empty space without distracting from the main subject of your photograph.
You can also use apps like Canva to create more complex layouts. Place two or three vertical photos side-by-side on a square canvas to create a mini-collage. This is a great way to tell a small story in a single post without forcing people to swipe through a carousel.
At the end of the day, fitting your entire picture on Instagram is about making the platform work for you, not the other way around. By understanding aspect ratios and using a simple editing app to add strategic borders, you get full control over your composition and can finally post your photos exactly as you intended.
Once you have your perfectly sized images ready to go, the next step is getting them into your content calendar. We designed Postbase with a visual calendar that lets you see exactly how your grid will look, helping you plan out a cohesive and beautifully curated feed. You can drag and drop your perfectly uncropped photos to schedule them weeks in advance, ensuring your aesthetic stays consistent without any last-minute editing stress.
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