How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Making your Facebook profile public is a simple switch to flip, but understanding what it truly means for your brand and personal privacy is a bit more involved. It can be a powerful move for creators, entrepreneurs, and anyone looking to build a public presence. This guide will walk you through exactly how to make your profile public, show you which hidden settings you’ll want to check, and give you a strategy for managing your digital footprint like a pro.
Opening up your profile isn’t for everyone. Before you change any settings, it helps to be clear on why you’re doing it. The decision often comes down to balancing public visibility with personal privacy.
For many, going public is a deliberate business or branding decision. When your posts are discoverable by everyone, you unlock new opportunities:
With great visibility comes great responsibility - and some notable risks. When you remove the walls around your profile, you need to be aware of the trade-offs:
Don't just hit the public button and hope for the best. A few minutes of preparation can save you from future headaches and embarrassment. Think of this as getting your house in order before inviting the world inside.
Facebook has a great tool specifically for this. The "Limit Past Posts" feature changes the audience for all your previous "Friends of Friends" or "Public" posts to "Friends" only. This is a one-click way to lock down your history before you start sharing new public content.
To find it, go to Settings &, Privacy >, Settings >, Privacy >, Limit Past Posts.
It’s a quick-fix safety net. For a more thorough audit, scan your timeline for any old photos, check-ins, or rants you wouldn't want a client or your grandma to see.
Strangers don’t need your personal phone number or your exact hometown. Go through each part of your profile’s “About” section and decide what you're comfortable sharing with the world. You can set a different audience for almost every line item - your work history, your relationship status, your contact info, etc. Remove anything sensitive or set it to "Friends" or "Only Me."
Do you want anyone to be able to see who you’re connected to? This can be a privacy risk for both you and your friends, as scammers can use this information to create fake profiles and target your connections. It’s wise to hide it.
Go to Settings &, Privacy >, Settings &, Privacy >, Settings >, "Who can see your friends list?" and set it to "Friends" or, for maximum privacy, "Only me."
A public profile doesn't mean your friends can publicly post whatever they want on your timeline. Enable review features so you have the final say on what appears on your profile.
Find these settings under Settings &, Privacy >, Settings >, Profile and Tagging. Turn them both on.
Once you’ve done your prep work, actually making the switch is pretty straightforward. The primary setting you need to change controls the audience for your future posts. Here’s how to do it on desktop and mobile.
Going public isn't just a single setting. It’s also about switching from a "friend" model to a "follower" model. This is how public figures and creators engage with thousands of people without having them all on their personal friends list. The control panel for this is called "Followers and Public Content."
When someone sends you a friend request and you don't accept, or if you turn on the Follow feature, they can automatically become a follower. This means they'll see your public posts in their News Feed without you having to add them as a friend.
To manage this, go to Settings >, Followers and Public Content. The most important setting here is "Who can follow me?". Set this to Public. This action adds a "Follow" button to your profile, a clear signal that you're open to building a broader audience.
In this same 'Followers and Public Content' section, you have granular control over how people who *aren't* your friends can interact with you:
Just because your default setting is Public doesn't mean every single post has to be. You still have full control over the audience for each individual piece of content you share. Many people operate on a hybrid model, and it's a great way to maintain a public persona while keeping your private life separate.
When you create a new post, look for the audience selector button. It's usually right under your name and will show a globe icon for "Public." Click on it to change the audience for that specific post. You can choose:
This flexibility is powerful. You can share a professional article or business update as a Public post to reach your much larger audience, and ten minutes later, share a family photo that's only visible to Friends.
Making your Facebook profile public is a straightforward process, but doing it thoughtfully is what matters most. By auditing your old content, locking down your privacy settings, and understanding the difference between friends and followers, you can build your public brand effectively while keeping full control over your personal information.
As you focus on creating more public content to grow your audience, juggling posts across all your different social platforms can get complicated quickly. We built Postbase to simplify that chaos. With our visual calendar and streamlined scheduler, you can plan, create, and publish your content across Facebook, Instagram, TikTok, and more, helping you build a consistent and professional brand without all the extra work.
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Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.
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