How to Invite Someone to Manage a Facebook Page

Delegating control of your brand’s Facebook Page is a major step toward scaling your social media efforts, saving you time and giving you room to focus on the bigger picture. Whether you're hiring your first social media manager, bringing on an agency, or collaborating with a new teammate, granting access correctly is non-negotiable for security and a smooth workflow. This guide breaks down exactly how to invite someone to manage your Facebook Page, explaining the different roles you can assign and the safest ways to bring collaborators on board.

Why Understanding Facebook Page Roles is Essential

Before you click that "Add New" button, it's critical to know that not all access levels are created equal. Giving someone the wrong permissions can have serious consequences, from accidental post deletions to losing control of your Page entirely. Facebook offers different tiers of access designed to give people only the permissions they need to do their job - a concept known as the "principle of least privilege."

Facebook has updated its Pages structure over the years, moving from "Classic Pages" to the "New Pages Experience." The permissions structure has changed along with it, so we'll cover the current system you'll most likely be using.

Facebook Page Access in the New Pages Experience

The New Pages Experience simplifies roles into two main categories: Facebook Access and Task Access. Think of it as giving someone either the keys to the entire building or just the key to a specific office.

• Facebook Access with Full Control (Admin): This is the highest level of permission you can grant. A person with full control can do everything you can do - post content, run ads, respond to messages, view insights, manage Page settings, and, most importantly, add or remove other people with full control. They can even delete the Page. Only give this to fully trusted partners or co-owners of your business.
• Facebook Access with Task Access (Employee/Specialist): This is the safer and more common option for team members, freelancers, or agencies. It allows you to grant access to specific functionalities without handing over total control. You can pick and choose what they can do:
  • Content: Create, manage, or delete posts, Stories, and more. They can also moderate comments.
  • Messages: Send and respond to direct messages as the Page.
  • Community Activity: Review and respond to comments, remove unwanted comments, and manage reports. This is perfect for a community manager.
  • Ads: Create, manage, and delete ads for the Page.
  • Insights: View page performance metrics and audience data to see what’s working.
  A person with Task Access cannot manage Page settings or change the permissions of other people.

By understanding these distinctions, you can confidently assign roles that empower your team while protecting your brand's digital assets.

How to Invite Someone to Manage Your Facebook Page (Step-by-Step)

There are two primary ways to add someone to your Page: directly through Facebook's interface or via Meta Business Suite. The direct Facebook method works well for simple additions, while Business Suite is better suited for businesses that manage multiple assets or work with outside agencies.

Prerequisites: What You Need First

Before you begin, make sure you have what you need:

• You must have "Full Control" (Admin access) of the Page you want to share.
• To add them directly on Facebook, you need to be Friends with the person or know the exact email address associated with their public Facebook profile.

Method 1: Adding Someone Directly from Your Facebook Page

This is the most straightforward method for quickly adding a team member, especially if you’re already connected with them on Facebook.

1. Switch into Your Page Profile: On Facebook, click your profile picture in the top-right corner, then select "See all profiles" and choose the Page you want to manage. Your interface will now look like you're browsing Facebook as your Page.
2. Navigate to Page Access Settings: Click the "Manage" button located near the top of your Page's profile. In the professional dashboard on the left-hand menu, scroll down and click "Page Access."
3. Begin the Invitation Process: You'll see two sections: "People with Facebook access" and "People with task access." To grant access, click the "Add New" button in the relevant section.
4. Search for the Person: A new window will pop up. Click "Next." In the search bar, type the name or email address of the person you want to invite. Facebook will populate a list of matching profiles. Select the correct person.
5. Assign Permissions: This step is where you define their level of access.
   • For Full Control (Admin): You will see a toggle labeled "Allow this person to have full control." If you turn this on, they will become an Admin with the same powers as you. A warning will appear to remind you of what this means. Use this with extreme caution.
   • For Task Access: If you leave the "Full control" toggle off, you can then individually select which tasks they can perform (Content, Messages, Ads, etc.). This is the recommended option for most collaborators.
6. Send the Invitation: After setting the permissions, click the "Give Access" button. For security, Facebook will prompt you to enter your password to confirm the action.

The person you invited will receive a notification. They have 30 days to accept the invitation before it expires. Until they accept, you'll see their invitation listed as "Pending" in your Page Access settings.

Method 2: Using Meta Business Suite for Professional Management

For businesses, marketers, and agencies, Meta Business Suite is the preferred and more powerful tool for managing access. It acts as a central hub for all your Meta assets (Facebook Pages, Instagram accounts, Ad accounts, etc.), providing a clear separation between your personal profile and your business activities.

Why Use Meta Business Suite?

• No "Friending" Required: You invite people using their work email address, removing the need to be personal friends on Facebook.
• Centralized Control: Manage permissions for multiple assets (like an Instagram and Facebook Page) from one dashboard.
• Enhanced Security: It creates a professional barrier, keeping business access contained within a business tool.
• Great for Agencies: Agencies can request access to client assets, and clients can grant it without giving away "friend" access or full Page ownership.

Step-by-Step Guide for Adding People in Business Suite

1. Go to Meta Business Suite: Log in at business.facebook.com and select the correct Business Account from the dropdown on the left.
2. Open Your Settings: Click the gear icon labeled "Settings" in the bottom-left corner of the sidebar.
3. Add People: In the settings menu, click on "People." Then, click the blue "Add people" button in the top right.
4. Enter Their Email: Type the business email address of the person you want to invite. It's important to use the email address they use professionally - they can link it to their Facebook account later.
5. Assign a Business Account Role: You have two choices. For almost all cases, you should leave the default selection of Employee access. Only grant Admin access to trusted business partners who need to manage the Business Account itself. Click "Next."
6. Assign Assets and Task-Based Permissions: This is the key screen.
   • On the left, select which assets you want to give them access to. Click "Pages," then check the box next to the Facebook Page in question.
   • On the right, a list of task permissions will appear. Toggle the switches for the precise tasks you want them to be able to perform (e.g., "Content," "Messages").
   • You can also toggle "Full control" here if absolutely necessary, but partial access is much safer.
7. Send the Invite: Once you've configured their permissions, click the "Invite" button. The individual will receive an email prompting them to accept the invitation and connect their Facebook account to your Business Account.

Best Practices for Securely Managing Page Access

Inviting collaborators is easy, but managing them responsibly is just as important. Follow these best practices to keep your Page secure.

• Audit Page Roles Regularly: Every quarter, review who has access to your Page. If an employee has left the company or a freelancer's contract has ended, remove their access immediately. You can do this from the same "Page Access" or "People" screens where you added them.
• Enforce Two-Factor Authentication (2FA): Make it a mandatory policy that anyone with "Full Control" of your Page must have 2FA enabled on their personal Facebook account. This is one of the most effective ways to prevent unauthorized access if their password is ever compromised.
• Maintain a Clear Offboarding Process: Just as you have a process for bringing people on, have one for taking them off. The moment a person's role with your company ends, their digital access should be revoked simultaneously.
• Keep Admin Accounts to a Minimum: There’s no reason for an entire marketing team to have "Full Control." Limit Admin-level access to just one or two trusted individuals who are explicitly responsible for Page ownership and security. Everyone else should be given "Task Access" sufficient for their role.

Final Thoughts

Granting someone access to your Facebook Page is a fundamental part of growing your team and your brand's online presence. By understanding the difference between roles and choosing the right method - either directly through Facebook or via Meta Business Suite - you can collaborate confidently and keep your account secure.

Once your team is assembled and has the right access, the challenge shifts to creating a seamless workflow. After wrestling with clunky, outdated management tools ourselves, we created Postbase to simplify that exact problem. With a shared visual calendar to plan your content strategy, a unified inbox to handle all comments and DMs, and scheduling tools built for modern video formats, we make it easy for your whole team to work together from one clean dashboard - without the frustrating limitations of legacy software.