How to Get Meta Verified on Facebook

Getting that little blue checkmark next to your name on Facebook has shifted from a symbol of elusive internet fame to a practical tool for building credibility. With the introduction of the Meta Verified subscription, it's now accessible to many more creators and businesses. This guide breaks down exactly what Meta Verified is, who is eligible, and the step-by-step process to get verified on Facebook.

What Exactly is Meta Verified?

At its core, Meta Verified is a paid subscription bundle that helps you establish a more authentic and secure presence on Facebook and Instagram. While the blue badge is the most visible perk, the subscription offers several other tangible benefits designed to protect your account and enhance your experience.

Here's what you get when you subscribe:

• A verified badge: The iconic blue checkmark confirms your profile or Page has been verified with a government-issued ID (for individuals) or business documents (for businesses). This immediately tells followers that you are the real deal.
• Proactive impersonation protection: Meta's systems will actively monitor for accounts that might be trying to impersonate you. This is a huge benefit for growing creators, public figures, and brands who are common targets for fakes and scammers.
• Access to direct account support: This might be the most valuable part of the package. Subscribers get to talk to a real person for common account issues - something notoriously difficult to do on the free platform.
• Exclusive features: You gain access to unique stickers for Stories and Reels, and in some markets, you receive a monthly allocation of Stars to support other creators.

Think of it less as buying status and more as investing in security and support for the online presence you’ve worked hard to build.

Meta Verified vs. The Old Blue Checkmark: What’s the Difference?

For years, the blue checkmark was a badge of honor reserved for what Facebook called "notable" accounts. This typically meant celebrities, high-profile journalists, politicians, and globally recognized brands. The process was often opaque and frustrating, requiring extensive press coverage and a sense of public interest. It was free, but for most people, it was unattainable.

Meta Verified changes the game entirely. It’s a completely different system designed for authentication, not just notability. The new blue checkmark signifies that Meta has confirmed your identity through official documentation and that you are paying for an ongoing service that includes account protection and support.

While the legacy-verified badges still exist (for now), all new verifications on Facebook are processed through the Meta Verified subscription model. The playing field has been leveled, making authenticity achievable for a broader range of committed creators and businesses.

Are You Eligible for Meta Verified? Here’s the Checklist

Before you start the application process, make sure you meet the baseline eligibility requirements. The criteria are slightly different for personal profiles (creators and individuals) versus business Pages.

For Personal Profiles & Creators

To qualify for Meta Verified as an individual, you must:

• Be at least 18 years old.
• Have a complete public or private profile associated with your full name. Your profile name must match the name on your government-issued ID.
• Use a profile picture that clearly shows your face.
• Have a history of recent activity, like posting or engaging on the platform. A dormant account won't qualify.
• Have two-factor authentication (2FA) enabled on your account. This is a critical security step Meta requires.
• Meet Meta’s Terms of Use and Community Standards. Any previous serious violations could affect your eligibility.

For Businesses

The Meta Verified for Business subscription is newer and continues to roll out to more regions. The goal is the same - authenticity - but the requirements are tailored to organizations. To be eligible, your business must:

• Have an eligible Facebook Business Page or Instagram Professional Account that you have full control over.
• The person applying must have two-factor authentication enabled for their own Facebook account that manages the Business portfolio.
• Your Business Page must have activity history and meet minimum tenure requirements (a brand new, empty Page likely won't be eligible).
• Your Page and Business Account must be in good standing and adhere to Meta's policies.

Once you are subscribed, you get similar perks, including the badge, impersonation monitoring, and access to support. Plus, in some plans, you'll see improved discovery through Meta’s content recommendations.

How to Get Meta Verified on Facebook: A Step-by-Step Guide for Individuals

Ready to get your badge? The process is surprisingly straightforward and can be completed directly from your Facebook mobile app in just a few minutes.

1. Step 1: Open the Accounts Center
   On the Facebook app, tap your profile picture in the bottom-right corner to open the menu. Scroll down and tap on “Settings & Privacy,” then select “Settings.” At the very top of the Settings screen, you’ll see the Meta Accounts Center. Tap on it.
2. Step 2: Look for “Meta Verified”
   Inside the Accounts Center, scroll down through your Profile settings. You should see an option labeled “Meta Verified.” If it says "Available" next to your name and profile picture, you're good to go! If you don't see this option, it may not have rolled out to your account yet, so check back in a week or two.
3. Step 3: Select Your Profile & Set Up Payment
   After tapping “Meta Verified,” you'll see a screen explaining the benefits. Tap “Subscribe,” select the profile you wish to verify, and continue. You’ll then be prompted to set up your monthly payment through the App Store or Google Play Store. The price will be clearly displayed before you confirm anything.
4. Step 4: Verify Your Identity
   This is the most important step. Meta needs to confirm you are who you say you are. You’ll be asked to take a clear, well-lit photo of your government-issued photo ID. This can be a driver's license or passport. Crucially, the full name and photo on your ID must match the name and photo on your Facebook profile. If they don't, update your profile before starting this process to avoid rejection.
5. Step 5: Wait for Confirmation
   After submitting your ID, Meta’s team will review your application. This can take anywhere from a few minutes to up to 48 hours. You’ll receive a notification once the review is complete. If it's successful, the blue checkmark will appear on your profile automatically. If not, Meta will explain the reason and you can re-apply once you've fixed the issue.

Is Meta Verified Worth the Monthly Fee?

Just because you can get Meta Verified doesn't always mean you should. Whether the monthly fee is a worthwhile investment depends entirely on your goals.

When it makes a lot of sense:

• You’re a growing creator or public figure. The proactive impersonation monitoring alone can save you from a lot of headaches and protect your reputation from fake accounts that try to trick your audience.
• You’ve ever been locked out of your account. Having access to live human support can be invaluable if you run into technical issues that disrupt your work or audience communication.
• You want an immediate boost in credibility. Although it's a paid service, the blue check still carries weight. It signals to potential followers, brand partners, and customers that your account is authentic and professional.

When you might want to wait:

• You use Facebook mainly for personal updates with friends and family. If you're not trying to build an audience or brand, the benefits of impersonation monitoring and support are less compelling.
• Your marketing budget is tight. If the monthly fee feels like a stretch, focus your resources on other growth activities first, like creating better content or running targeted ads.
• Your profile name doesn't match your legal ID. If you use a nickname or brand name on your personal page and don't want to change it, you won't be able to pass the verification process.

Ultimately, Meta Verified is a business tool. Treat it like one and evaluate whether the cost justifies the protection, support, and legitimacy it can add to your social media presence.

Final Thoughts

Getting Meta Verified on Facebook is a straightforward process for creators and businesses who meet the eligibility criteria. It turns the once-coveted blue check into a practical asset, offering tangible benefits like increased security, direct support, and a clear signal of authenticity to your audience.

One of the quiet prerequisites for verification has always been demonstrating you’re an active, legitimate presence on the platform, and the best way to do that is by maintaining a consistent content calendar. That’s why we built Postbase. With our visual calendar, you can simply plan and schedule all your Facebook content - videos, Reels, links, and text posts - ahead of time, ensuring your profile is always active and professional. It lets you build the kind of credible presence verification is meant to reward, without all the daily chaos.