How to Get a Link to a Facebook Post

Finding the direct link to a specific Facebook post is a small task that solves big problems, whether you're trying to share a great announcement in an email, embed it on your website, or simply cross-promote your best content. This guide will show you exactly how to grab that shareable URL from any post, on any device. We'll also cover the common pitfalls like privacy settings that can stop people from seeing your link and share some best practices for using it effectively.

Why Would You Need a Specific Link to a Facebook Post?

You might wonder why you can't just send people to your Facebook page and tell them to "scroll down a bit." In a world of fast-moving feeds, finding a specific post from yesterday - let alone from last week - is a frustrating experience for your audience. A direct link, also known as a permalink, takes them straight to the exact post you want them to see.

Here are a few common scenarios where a direct post link is incredibly useful:

• Email Newsletters: Did a major brand or influencer mention you? Include the link in your newsletter to share the social proof.
• Blog Posts and Articles: If you're writing an article and reference something you posted on Facebook, use the direct link as your source. It adds credibility and allows readers to see the original post and its engagement.
• Client Approvals: As a social media manager, you can send direct links to clients to review scheduled or published posts without them having to hunt through your brand's feed.
• Customer Support: Did you post an important update about business hours or a service outage? Pinpointing that exact post for customers who message you saves time for everyone involved.
• Cross-Promotion: Encouraging your followers on X (formerly Twitter) or LinkedIn to join a conversation on your Facebook page is much more effective with a link that takes them directly to the conversation.
• Presentations and Portfolios: Showcasing a successful campaign in a slide deck or your professional portfolio? Linking directly to the high-engagement post provides undeniable proof of your results.

How to Get a Link to a Facebook Post on a Desktop Computer

Grabbing a link from your desktop browser is the most common and arguably the easiest method. There are a couple of quick ways to do it, but the "Timestamp Trick" is a favorite among marketers for its speed.

Method 1: Click the Timestamp (The Quickest Way)

Every post on Facebook has a timestamp indicating when it was published. This small piece of text is secretly a direct hyperlink to the post itself.

1. Navigate to the Facebook post you want the link for. You can find it on a Page, in a group, or on a personal profile.
2. Look directly below the name of the person or page who published the post. You'll see a timestamp that says something like "5h," "Yesterday at 4:15 PM," or "October 22." If the post is an ad, it might say "Sponsored" next to it, but the timestamp is usually still clickable.
3. Click that timestamp.
4. The page will reload, and you'll be on a new page showing only that single post. The URL in your browser's address bar is the direct link you need.
5. Click inside the address bar, copy the full URL (Ctrl+C on Windows or Cmd+C on Mac), and you're ready to paste it wherever you need it.

Method 2: Use the "Share" Menu

Facebook also provides an explicit option to copy the link, which works just as well.

1. Find the Facebook post you want to share.
2. Beneath the post, next to the "Like" and "Comment" buttons, click the "Share" button.
3. A menu will appear with several options. At the bottom, click "Copy link."
4. A small confirmation saying "Link copied" will appear, and the URL for the post will now be on your clipboard, ready to be pasted.

How to Get a Link to a Facebook Post on a Mobile Device (iOS & Android)

Finding a post link from the Facebook app on your phone is just as simple, though the interface is slightly different. The process relies on the "Share" function.

1. Open the Facebook app on your iPhone or Android device and go to the post.
2. Tap the "Share" button located in the bottom-right corner underneath the post's content.
3. This will open up your phone's sharing menu. You'll see options like "Share to your story" and contacts you message frequently.
4. Scroll through the horizontal list of options until you find "Copy Link" and tap it.
5. The link is now saved to your device's clipboard. You can paste it into an email, a message, your notes app, or anywhere else.

The "Copy Link" icon might look slightly different depending on your phone and its operating system, but the functionality remains the same - it makes a copy of the direct URL.

Watch Out: Post Privacy Settings Can Break Your Link

So you’ve got your link. But guess what? A link is only useful if the person clicking it has permission to see the content. This is arguably the most common mistake people make when sharing Facebook post links, leading to confused audiences and "Content Not Found" error messages.

The visibility of a Facebook post is controlled by its privacy setting. Here's what they mean for your shared link:

• Public Post (Globe Icon): This is the setting you want for any content meant for marketing, promotion, or wide viewership. A public post is visible to anyone on or off Facebook. Sending a link to a public post will work for everyone.
• Friends Post (Two-Person Icon): This content is only visible to the user's Facebook friends. If you share a link to a friend's private post, only people who are also friends with that person can see it. Anyone else will get an error.
• Private or Closed Group Post: Sharing a link from a private group is almost always a dead end for outsiders. Only members who have been accepted into that specific group can see the content. Sending this link to a non-member is just sending them to a blank "This Content Isn't Available" page.

Actionable Tip: Before grabbing a link you plan to share with the public (like in a newsletter or blog), always check the privacy icon next to the post's timestamp. If you control the content, make certain it’s set to Public before sharing the link.

Best Practices for Sharing Your Facebook Post Links

Now that you know how to get the link and what can go wrong, here are a few simple tips to make your sharing more effective and professional.

1. Clean Up the URL (Optional but Recommended)

Sometimes, when you copy a link, it comes with extra characters at the end called "tracking parameters." The URL might look something like this:

https://www.facebook.com/yourpagename/posts/123456789012345?__cft__[0]=AZX...

All of that text after the question mark (?) is added by Facebook for its own tracking. While the link will still work fine, it can look messy and intimidating. For a cleaner look in an email or document, you can safely delete the question mark and everything after it. The core link is all you need:

https://www.facebook.com/yourpagename/posts/123456789012345

2. Always Provide Context

Never just drop a raw link into a conversation or email without explaining what it is. A naked URL looks suspicious and gives people no reason to click. Frame the link with a clear description:

• Good: "We just shared a sneak peek of our new product line over on Facebook! Check out the pictures here: [link]"
• Not so good: "[link]"

3. Create a Call to Action (CTA)

What do you want people to do after they click? Don't leave it to chance. Guide them with a gentle call to action. Their engagement on the post will help boost its visibility in the Facebook algorithm.

• "Click here to see the video and share your favorite part in the comments!"
• "Head over to our contest post on Facebook to learn how you can enter to win."
• "We’d love to hear your thoughts on this - join the conversation over on our Facebook post."

Final Thoughts

Mastering the small task of grabbing a direct link to a Facebook post is a fundamental skill for anyone using the platform for business, content creation, or community management. Once you know where to look - be it the timestamp on your desktop or the share menu on mobile - and you're mindful of post privacy, you can direct your audience with precision and save everyone from the frustration of endless scrolling.

We know that managing content details, like grabbing correct links and cross-promoting campaigns, is just one small part of a much bigger social media strategy. That constant feeling of "juggling" is why at Postbase, we focused on building a clean and simple visual calendar. Planning your content and having everything in one place means you spend less time hunting down individual posts and more time on the work that actually grows your brand. When your whole content strategy is an organized flow instead of a chaotic scramble, everything gets easier.