How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Ever find a Facebook post so good you want to send it directly to a friend, share it with a specific group, or save it for your own feed? While Facebook doesn't have a big Forward button like your email inbox, its Share function is incredibly powerful and offers multiple ways to get that content exactly where you want it. This guide covers everything you need to know about forwarding posts, from sharing them publicly on your timeline to sending them privately in Messenger and even moving them off Facebook entirely.
Before we jump into the step-by-step instructions, it's helpful to understand what "forwarding" means in the context of Facebook. The "Share" button is your universal tool for this. When you click it, you're not just re-posting something, you're choosing a destination for that content. Your main options are:
One critical thing to remember: You can only share posts that are public. If a post was created by someone with a private profile or shared in a private group, a "Share" button won't be available, or your options will be severely limited. Facebook's privacy settings always take precedence.
This is the most straightforward way to show a post to your network. It's perfect for when you find a news article, a funny video, or an inspiring quote that you think your friends and followers will appreciate.
Pro-Tip for Building Engagement: Never share something without adding your own commentary. Even a simple sentence like, "This is such a great breakdown of what's happening" or "I couldn't stop laughing at this" tells your audience why you're sharing it. Raw shares can feel impersonal, adding your voice gives your followers a reason to engage with the content.
Sometimes you don't want to broadcast a post to your entire network. You just want to send a specific meme to your best friend or an interesting article to a colleague. Using Messenger is the Facebook equivalent of a private forward.
This method is perfect for targeted communication. Instead of cluttering your feed, you're delivering relevant content directly to the people who will find it most valuable or entertaining.
Sharing content to a Facebook Group is an excellent way to contribute to a community, start a discussion, or provide value. If you're a member of a hobby group, a professional network, or a local community page, this is a great way to share relevant finds.
A Quick Word of Advice: Always check the group's rules before sharing. Some groups have strict guidelines about what kind of content can be shared or whether promotional material is allowed. Sharing high-quality, relevant content that aligns with the group's purpose is a fantastic way to establish yourself as a helpful member of the community.
What if you want to forward a Facebook post to someone who isn't on Facebook? Or share it in a blog post, a tweet, or a company Slack channel? This is where the "Copy Link" feature becomes your best friend.
This option gives you the direct URL of the specific post. The process is simple:
When someone clicks the link, they'll be taken directly to the Facebook post (provided it's a public post). This is the ultimate "forwarding" tool because it breaks the boundaries of the Facebook platform, allowing you to move content freely across the web.
While Facebook might not have a simple "Forward" button, its "Share" menu provides a powerful and flexible set of tools for sending content exactly where it needs to go. Whether you're sharing an interesting article with your professional network in a group, sending a funny video to a friend via Messenger, or placing a direct link in your company newsletter, understanding these options helps you communicate more effectively and strategically.
Once you nail the art of sharing great finds, you realize how much of a solid social media strategy is about planning and consistency. At my company, we actually streamlined this process because we felt the chaos ourselves. That's why we built Postbase, a social media management tool made for today's creator. It has a beautiful visual calendar to help you plan your content - both original posts and curated shares - across all your major platforms without the headache. It helps you schedule everything ahead of time so you can deliver consistent value to your audience without the last-minute scramble.
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