How to Connect Two Contacts on LinkedIn

Want to introduce two of your LinkedIn contacts but can't find the introduce button? You're not alone. Making a smart introduction between two people is one of the most powerful networking moves you can make, but LinkedIn doesn’t make the process obvious. This guide will walk you through exactly how to connect two contacts, provide templates for making introductions people actually appreciate, and cover the best practices that turn a simple intro into a game-changing opportunity for everyone involved.

Why Making LinkedIn Introductions Is Worth Your Time

In a world of automated connection requests and impersonal outreach, a thoughtful, personal introduction stands out. It's more than just a nice gesture, it’s a strategic act that builds social capital and strengthens your professional reputation. Every valuable connection you facilitate reinforces your position as a central, helpful figure in your network.

Think about it:

• You add value to both contacts. You’re solving a problem, opening a door, or sparking a conversation that could lead to new opportunities. This makes you memorable and valuable to both parties.
• You strengthen your own relationships. By showing you understand their needs and are willing to help, you deepen your rapport with each person individually. A well-placed introduction is a relationship accelerator.
• It positions you as a connector. People who consistently make high-quality introductions are seen as resourceful and well-connected. This reputation can pay dividends for years to come, leading to more opportunities and inbound introductions for you.
• It encourages reciprocity. When you help someone, they’re far more likely to think of you when they have a chance to return the favor.

Making an introduction isn't just about sharing a contact, it's about sharing your credibility. When you connect two people, you're implicitly vouching for both of them. Done right, it elevates everyone involved.

Ground Rule #1: Always Get a "Double Opt-In"

Before you ever type a single word of the intro, you must complete the most important step: getting permission from both people. This is called a "double opt-in," and it's non-negotiable. Jumping the gun and making an introduction without consent is the single fastest way to annoy your contacts and burn your bridges.

Why is it so vital? It shows respect for everyone's time and gives them an easy "out." We are all busy. Throwing an unexpected introduction into someone's inbox creates an obligation they didn't ask for. It can be awkward, put them on the spot, and reflect poorly on you. By asking first, you respect their right to manage their own schedule and commitments.

How to Ask for Permission (Templates)

Keep your request brief, clear, and focused on the value for the person you're asking. Here’s how to do it.

Template 1: Asking the Person Who Will Receive the Intro

Use this when you have someone you want to introduce to an expert or valuable contact in your network.

Subject: Quick question about an introduction

Hi [Contact's Name],

Hope you're having a good week.

My connection, [Name of Person Seeking Intro], is a [Their Role] who is currently working on [Project or Goal]. I immediately thought of you due to your extensive experience in [Relevant Skill/Area].

Would you be open to me making a brief digital introduction? No worries at all if you’re swamped right now.

Best,
[Your Name]

Template 2: Checking with the Person Seeking the Intro

Use this as a quick check to confirm the person who asked for the intro is still interested before you reach out to your contact.

Subject: Re: introduction

Hi [Contact's Name],

Following up on our conversation, I'm happy to introduce you to [Name of Person Who They Want to Meet].

Just wanted to confirm you're ready for the intro before I reach out to them. Let me know!

Thanks,
[Your Name]

Once you have a "yes" from both sides, you're ready to make the connection.

How to Connect Two Contacts on LinkedIn: The Step-by-Step Method

Since there's no official "Introduce" feature, the method is to create a group message with both of your contacts. This brings everyone into the same digital room so you can make the intro and then step aside. Here's exactly how it's done.

Step 1: Start a New Group Message

Navigate to your LinkedIn messaging inbox. Click the "New message" icon (it looks like a square with a pencil in it) at the top of your message list to start a new conversation.

Step 2: Add Both Contacts to the Recipient List

In the "To:" field, start typing the name of the first person you want in the conversation. Select them from the list that appears. Immediately after, start typing the name of the second person and select them as well. LinkedIn will automatically create a group chat with you and your two contacts. You can add more people if needed, but for an introduction, two is perfect.

Step 3: Craft Your Introduction Message (The Most Important Part)

This is where you bring it all together. A poorly written intro can be worse than no intro at all. It should be concise, professional, and clearly state why you believe a connection would be mutually beneficial. A clumsy message makes everyone’s job harder. Your job is to set the context and gracefully pass the torch.

Step 4: Title the Conversation (Optional But Highly Recommended)

Before sending the message, give the chat a clear name. In a busy inbox, a generic chat named "[Your Name], [Contact A's Name], [Contact B's Name]" is easy to lose. To add a title, click the three dots (...) in the top-right corner of the message window and select "Conversation details." Give it a simple, descriptive title like "Intro: [Contact A's name] / [Contact B's name]". This makes it easy for them to find later and looks far more professional.

The Anatomy of a Perfect LinkedIn Introduction

A great introduction message doesn't need to be long, but it does need to be structured. Think of it as providing context, stating the mutual value, and then making a clean exit. The best intros feel both personal and professional.

Part 1: The Opener

Address both individuals by name to start the message. It's simple but sets a friendly, personal tone.

Example: "Hi [Contact A] and [Contact B],"

Part 2: The Bridge (Introduce Each Person)

Introduce each person to the other. Briefly mention their role, company, or area of expertise. This helps anchor the conversation and provides immediate context.

Example: "[Contact A], I'd like to introduce you to [Contact B]. [Contact B] is the Director of Marketing at XYZ Corp and is one of the smartest people I know when it comes to performance marketing."

"And [Contact B], meet [Contact A]. [Contact A] is the founder of a really interesting HealthTech startup and was looking for some advice in a field I know you're an expert in."

Part 3: The "Why" (The Mutual Value Proposition)

This is the most critical component. Clearly state why you felt this connection was worth making. Vague connections ("you two should just connect!") are rarely useful. Be specific.

Example: "I'm connecting you both because, during my recent chat with [Contact A], they mentioned they’re looking for insights on scaling their paid social strategy. [Contact B], given your track record with high-growth campaigns, I thought you might have some high-level advice to share."

Part 4: The Leave-Behind (Your Graceful Exit)

Once the introduction is made, your job is done. Make it clear you're stepping away so they can continue the conversation without you. This removes any social pressure for them to keep you in the loop.

Examples:

• "I'll let you two take it from here!"
• "[Contact A], please feel free to follow up with [Contact B] directly."
• "I'll leave it in your capable hands. Hope this connection is helpful!"

Putting It All Together: A Complete Template

Here’s what a finished, high-quality introduction looks like. Feel free to copy and adapt this for your own use:

Conversation Title: Intro: Taylor Jones / Alex Miller

Hi Taylor and Alex,

Hope you're both doing well.

I’d like to make a quick introduction. Taylor, meet Alex Miller. Alex is the VP of Product at Innovate Solutions and has deep expertise in scaling SaaS products from the ground up.

Alex, meet Taylor Jones. Taylor is the founder of a promising new B2B startup and reached out to me for advice on developing a product roadmap for their MVP launch.

Alex, given your experience in this exact area, I thought your insights could be really valuable for Taylor. Taylor, Alex is the person I mentioned who navigated this process so effectively last year.

I'll let you two take it from here. Excited to see what comes from this connection!

All the best,
[Your Name]

Final Thoughts

Making thoughtful introductions on LinkedIn is a simple way to build real trust and strengthen your professional network. By following the "double opt-in" rule and crafting a clear, value-driven message, you position yourself as a resourceful connector who genuinely helps others succeed, which is one of the most powerful personal brands you can build.

Building these kinds of relationships goes hand-in-hand with staying top-of-mind, and a consistent professional presence is a huge part of being seen as a credible pillar in your industry. At Postbase, we designed our platform to make staying active on platforms like LinkedIn feel simple. By using our visual calendar and reliable scheduling, you can batch-create your content for the month, freeing you up to focus on high-impact networking activities like making meaningful introductions, without letting your own personal brand slip through the cracks.