Instagram Tips & Strategies

How to Check Instagram Handle Availability

By Spencer Lanoue
November 12, 2025

Snagging the perfect Instagram handle can feel like winning half the battle, but discovering its availability is your first move. This guide will walk you through the exact methods to check if your desired Instagram username is up for grabs. We'll also cover smart strategies for what to do if it's already taken and how to brainstorm a brilliant alternative that works for your brand.

The 2 Essential Ways to Check Instagram Handle Availability

There are a few ways to see if an Instagram username is taken, but they fall into two main categories: the quick glance and the definitive check. We'll start with the simplest method first.

Method 1: The 'Quick Look' Search

The most straightforward way to check for a username is directly within the Instagram app's search function. It's fast and gives you an immediate idea of whether the handle is actively being used.

How to Do It:

  • Open the Instagram app on your phone.
  • Tap the search icon (magnifying glass) at the bottom of the screen.
  • In the search bar at the top, type the exact handle you want.
  • Tap "Accounts" to filter the results to only show usernames.

If the exact username appears in the search results and leads to an active profile, it's obviously taken. If it doesn't show up, there's a good chance it's available. However, this method isn't entirely foolproof.

Why This Isn't Always 100% Reliable:

Sometimes, an account has been registered but is deactivated or has been banned. These accounts won't appear in a public search, but the username is still technically reserved and unavailable. This can lead to a frustrating moment when you go to claim what you thought was a free handle, only to be told it's taken. That's why you need a definitive method.

Method 2: The Definitive 'Sign-Up' Check

This is the only way to know with 100% certainty if a username is available. By starting the sign-up process, you force Instagram’s system to check its entire database of usernames - including active, inactive, and banned accounts.

How to Do It:

  1. On Desktop: Navigate to Instagram.com in your web browser. Click the "Sign up" link.
  2. On Mobile App: Log out of your current account. On the login screen, tap "Create new account."
  3. Fill out the required sign-up information (email or phone, full name, password).
  4. You'll eventually reach the "Username" field. This is the moment of truth. Type in the exact handle you want.

Instagram will provide immediate feedback. If you see a green checkmark next to the username, you’re in luck! It’s available. You can either finish creating a new account to reserve it or back out of the process, knowing you can claim it later for your main account.

If you see a red 'X' or a message like "This username isn't available," then it is officially taken, no matter if you can find it in a search or not.

What to Do When Your Dream Instagram Handle is Taken

So, you got the red 'X'. It’s a common frustration, but don't give up just yet. An unavailable handle is a roadblock, not a dead end. Here are a few creative and strategic paths you can take to find a username you’ll love just as much, or learn more about how to change an Instagram name.

Strategy 1: Brainstorm Creative Alternatives

The first and most effective strategy is to get creative. A small, clever tweak can transform an unavailable handle into a unique and memorable one.

  • Add a Prefix: Simple additions at the beginning can work wonders.
    • Example: If `jansmithphoto` is taken, try `the.jansmithphoto` or `iamjansmithphoto`.
  • Add a Suffix: This is a great way to add context about what you do.
    • Example: If `oakwoodbakery` is taken, try `oakwoodbakeryco`, `oakwoodbakery.shop`, or `oakwoodbakeryla` (if you’re based in Los Angeles).
  • Use Underscores or Periods: Symbols can help break up a name for readability, but use them sparingly. One underscore is clean, three looks spammy.
    • Example: `urban_garden` or `urban.garden` instead of `urbangarden`.
  • Incorporate Your Industry: Adding a relevant keyword can clarify your niche and help you find an available name.
    • Example: `brightdesign` could become `brightdesignstudio` or `brightdesigncreates`.
  • Use an Action Verb: Verbs imply purpose and energy.
    • Example: If `sarahdoesart` is taken, try `sarahcreatesart` or `sarahdraws`.

Strategy 2: Investigate Inactive Accounts

You might find that your desired handle belongs to a profile that hasn't been used in years - no posts, a default profile picture, and just a few followers. It’s understandably tempting to want to claim it.

Unfortunately, Instagram’s policy on inactive handles is notoriously vague and strict. According to their terms, usernames are not typically released. They state, “We're unable to release usernames by request.” While they do sometimes remove accounts that have been dormant for a very long time, there's no official process to request a specific inactive handle.

Trying to report an account as "inactive" won't work and can be seen as spam. Your best bet here is to move on to brainstorming alternatives rather than waiting for a handle that may never become available.

Strategy 3: Reach Out to the Owner (With Caution)

If the account seems to have a real person behind it, you could consider sending them a direct message to see if they’d be willing to transfer the handle to you. Sometimes people register usernames and forget about them, or they might be open to a trade or sale for a small fee.

Tips for a Successful Outreach:

  • Be Polite and Professional: Remember, you’re asking for a favor. A friendly, respectful message goes a long way. Explain briefly why you want the handle (e.g., “it matches my business name”).
  • Don't Be Demanding: The user is under no obligation to respond or agree.
  • Be Prepared for "No": Most of the time, the answer will be no, or you won't get a reply at all. That’s okay.

A Major Caveat: Buying or selling Instagram handles is technically against Instagram’s Terms of Use. If Instagram finds out, both accounts could be at risk of being banned. This path is risky and should be approached with extreme caution. Watch out for scammers who might agree to sell a handle, take your money, and then disappear.

Strategy 4: The Trademark Route for Businesses

If you own a registered trademark for a name and someone else is using it as their Instagram handle in a way that could confuse customers, you may have a legal claim.

This isn't for personal brands or minor frustrations. It’s a formal process for businesses protecting their intellectual property. You can file a report with Instagram if you believe a username is infringing on your trademark. They will review the case and may take action to transfer the handle to you. This is the most official - and often slowest - way to acquire a taken handle, but it’s a powerful tool for established brands.

Pro Tips for Choosing a Great Instagram Handle from the Start

Once you’ve found an available name, do a quick sanity check before committing. A great handle sets the foundation for your brand’s discoverability and online identity.

  • Make it Memorable: It should be easy for people to recall. Complex spellings or a jumble of numbers and underscores make it harder for users to tag you or find you again.
  • Keep it Brand-Consistent: Ideally, your Instagram handle should match your handle on other social media platforms like TikTok, X (Twitter), and YouTube. This creates a cohesive brand identity and makes it simple for your audience to find you everywhere.
  • Easy to Pronounce and Spell: Think about word-of-mouth marketing. Can you easily tell someone your handle in a conversation without having to spell it out? If not, it might be too complicated.
  • Keep it Relevant: Your username should give people a clue about who you are or what your content is about. `jensfloweryoga` is much clearer than `jfs1998_yogi`.

Final Thoughts

Checking if an Instagram handle is available is straightforward, but finding the perfect one that's also free can be a challenge. By using the sign-up method for a definitive answer and getting creative with alternatives, you can secure a username that perfectly represents you or your brand without feeling like you had to settle.

Once you’ve locked in that perfect handle, the next step is building a consistent presence. The chaos of managing multiple content formats across different platforms can be overwhelming, which is why we built Postbase. I wanted a simple way to plan my entire content strategy on one visual calendar, schedule video-first content like Reels and TikToks without reliability issues, and manage all my messages in a single inbox. If you're tired of legacy tools that feel like they're fighting you, a platform designed for today's social media might be what you need.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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