TikTok Tips & Strategies

How to Change TikTok Account Country

By Spencer Lanoue
October 31, 2025

Looking to see content from a different country on your TikTok For You Page, or maybe connect with a new international audience for your brand? You’ve come to the right place. This guide gives you clear, actionable methods to change your TikTok account's country, shift your content region, and start experiencing a whole new side of the platform today.

Why Change Your TikTok Country in the First Place?

While some people are just curious, there are several solid strategic reasons why a creator or brand would want to switch up their TikTok location. Understanding your "why" helps you pick the right method for the job.

  • For Audience Expansion: If you're a creator or business, reaching an audience in a new country is a huge step toward global growth. Changing your region helps get your content in front of users in a specific market, like the UK, Australia, or Japan. It’s a foundational step for any international social media strategy.
  • For Market Research: Want to know what’s trending in Germany or Brazil? The best way is to immerse yourself in the content. Changing your FYP to another country allows you to see the memes, hear the sounds, and witness the challenges that are captivating that audience right now.
  • For Language or Cultural Immersion: If you’re learning a new language, switching your TikTok location is a fun way to hear it spoken naturally and pick up on modern slang. It’s also a fantastic window into the daily life, humor, and values of another culture.
  • For a Fresh Feed: Sometimes, you're just tired of seeing the same local trends. A change of digital scenery can reignite your creativity and make scrolling fun again.

How TikTok Knows Your Location: The Four Factors

TikTok is famously secretive about its algorithm, but a few key data points heavily influence the content it serves you. To successfully change your region, you need to understand what signals TikTok looks for. Think of it as a checklist, the more of these signals you can change, the faster and more effectively the algorithm will update your FYP.

  1. Your SIM Card Information: This is the big one. The region code of your physical SIM card is the strongest indicator of your location for TikTok. If your SIM card is from Canada, TikTok will assume you're in Canada and primarily serve you content popular with Canadian users.
  2. GPS and Device Location: If you have location services enabled on your phone, TikTok can use your GPS data to pinpoint your geographic location. This is a powerful signal, but it's one you can often control.
  3. Your IP Address: Your device's IP address (Internet Protocol) reveals where it is connecting to the internet from. It's like a digital return address that gives TikTok a general idea of your region. This is where VPNs (Virtual Private Networks) come into play.
  4. Your Language and Behavior Data: This is a subtler but powerful signal. The language you have set in your app and on your phone’s settings tells TikTok what content you'll understand. Furthermore, the accounts you follow, the hashtags you use, the videos you like and comment on, and the videos you create all provide clues to your preferred content region. The algorithm is always learning from your actions.

Your Options: Four Methods to Change Your TikTok Location

Now that we understand how TikTok determines your region, let’s get into practical methods to change it. Some are quick and easy, others are more involved but effective. Choose the one that best suits your goals and resources.

Method 1: Change Your App and Phone Language

This is often the quickest and most accessible first step. TikTok pays close attention to your language preferences because it wants to serve you content you actually understand. You can change both your app language inside the app and your entire phone's language.

How To: Change the App Language

  • Open TikTok and go to your Profile tab.
  • Tap the three horizontal lines (the "hamburger" icon) at the top right corner to go to Settings and Privacy.
  • Under Content & Display, click Language.
  • Select your desired language from the list and tap Done.

How To: Change Your Phone's Language and Region (More Recommended)

  • For iOS Users:
    • Open your Settings app.
    • Go to General &rarr, Language & Region.
    • Tap on iPhone Language and select your new preferred language.
    • Tap your Region and select the new country you wish to be associated with.
  • For Android Users:
    • Open your Settings app.
    • Go to General Management, System, or Additional Settings, depending on your device.
    • Find and select Language and Input and set your new preferred language. You can also change your region here.

After this, it’s recommended to clear your TikTok cache and restart the app for the changes to take full effect.

Method 2: Use a VPN (Virtual Private Network)

A VPN re-routes your online traffic through a server in a different country, making it look to TikTok that you’re browsing from there instead of your actual location. This changes your IP address, one of the four factors TikTok uses to assess your region.

Here’s what you need to do:

  • Purchase and download a reputable VPN app from the App Store or Google Play Store. Look for one that offers a wide range of server locations, good speeds, and a strong privacy policy.
  • Open the VPN app and connect to a server in the country you wish to access. For example, if you want to see British content, connect to a server in the UK.
  • Important: Before opening TikTok, it's best to clear the app cache first.
    • For Android: Go to Settings &rarr, Apps &rarr, TikTok &rarr, Storage, and finally tap Clear Cache.
    • For iOS: Go to Settings &rarr, General &rarr, iPhone Storage &rarr, TikTok. Tap Offload App, then reinstall it.
  • Once the cache is cleared and your VPN is active, relaunch TikTok. Your FYP should start to show content from the new region.

Method 3: Replace Your SIM Card (The Most Effective Method)

This is the most robust way to convince TikTok that you’re in a new location, especially in combination with a VPN. As we mentioned, the SIM card provides the strongest location signal to TikTok.

How to go about this:

  1. Purchase a pre-paid SIM card from your target country. You can often find these online through Amazon, eBay, or other specialized services that sell international SIM cards.
  2. Turn your phone off.
  3. Safely remove your current SIM card and insert the new one.
  4. Connect to Wi-Fi and turn your phone back on.
  5. Note: You do not have to activate the data plan of the new SIM, it just needs to be in your phone for TikTok to read it.
  6. Open TikTok. With the new SIM installed and a VPN activated, your algorithm will quickly adjust to the new region.

Method 4: Train the Algorithm

This is the most organic but slowest method. It's all about proactively teaching TikTok what you want to see. The more you interact with content from a specific region, the more of it will show up on your FYP.

  • Start by searching for creators, hashtags, and trends from the country you’re targeting. For example, if you’re targeting the Philippines, search for #fypPhilippines or creators from Manila.
  • Follow creators from that region.
  • Engage heavily with their content: like, comment, share, and save videos to your Favorites.
  • Use the "Not Interested" function on content from your previous region. This signals TikTok to show you less of what you don’t want to see.

A Combined Strategy for Maximum Success

That’s a lot to take in, so let's put it all together into one foolproof, step-by-step process that combines the most effective techniques.

Step 1: Log out of TikTok and Clear Your App Cache

This ensures you're starting with a clean slate.

Step 2: Install and Activate a Reliable VPN

Connect to a server in your target country.

Step 3 (Optional but Highly Recommended): Insert a SIM Card From Your Target Country

This provides the strongest location signal to the algorithm.

Step 4: Change Your Phone's Language and Region

Go into your device settings and update both your language and region settings to match the target country.

Step 5: Relaunch TikTok and Start Engaging

Immediately start searching for content and creators from your new region. Like, share, and comment on their videos to speed up the algorithm's learning process.

Final Thoughts

Changing your TikTok account country isn’t about tricking a secret setting, it’s about convincingly signaling to the algorithm that you’ve physically or digitally relocated. Whether you use a VPN, a new SIM card, or a simple language shift, you’re effectively telling TikTok you're in a different world of content.

Once you’ve successfully tapped into a new regional audience, managing and scheduling content that resonates with them is the next challenge. We built Postbase specifically for today's content creators, making it simple to plan your TikToks and Reels on a visual calendar and publish them consistently, no matter where your audience is based. We handle the scheduling so you can focus on creating culturally relevant content.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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