How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Your business phone number just changed, and now your Facebook 'Call Now' button is sending potential customers to a dead end. Getting this fixed is simple, we promise. This guide will walk you through exactly how to update the 'Call Now' number on your Facebook Page using both your computer and the mobile app, plus how to fix the most common issues you might run into.
Before we get to the how, let's quickly cover the why. That small 'Call Now' button on your Facebook Page is one of the most direct lines a customer has to your business. When a potential lead is browsing your services on their phone and wants to ask a quick question, that button removes all friction. One tap, and they're on the phone with you, leading to faster sales and happier customers.
An outdated number, an email button that goes unanswered, or a link to a broken contact form can stop a sale in its tracks. A working 'Call Now' button does the opposite. It shows your business is accessible, responsive, and ready to help. Keeping this single point of contact updated is one of the easiest ways to convert social media interest into actual business conversations.
Updating your number from a desktop or laptop is the most straightforward method. Facebook's interface has changed over the years, so these steps are for the current Page experience. Follow along closely, and you'll have it updated in just a few minutes.
If your Page has switched to the "New Pages Experience," the steps involve managing your page through your personal profile. It's slightly different from the classic layout, but still very easy.
To be extra sure it worked, you can click "View as" (often found in the three-dot menu dropdown) to see your Page as a visitor would. Once in visitor view, tap the 'Call Now' button or hover over it to confirm the new number is showing correctly.
Managing your social media on the go means you'll likely be using Meta's Business Suite app. This app combines page management for Facebook and Instagram. Updating your call button here is a breeze once you know where to look.
These instructions should be nearly identical for both iOS and Android devices, as the app layout is consistent across platforms.
Sometimes technology doesn't cooperate. If you've updated your number but it isn't working, or you're running into another issue, here are a few common fixes.
This is the most common caching issue. First, try refreshing the page or clearing your browser's cache. On your mobile phone, try closing and reopening the Facebook or Business Suite app. It can sometimes take a few minutes for Facebook's servers to sync the change across all systems, so a little patience can also solve the problem.
This can happen if the button was removed accidentally or if your settings were reset during a Facebook update. Just follow the steps above for adding a new button from scratch. Select "Add an action button" from your Page's admin view, choose "Call Now," and input your number again.
This is a frequent point of confusion. Your Facebook Page can have a phone number listed in the public 'Contact and Basic Info' section and a separate number assigned to the 'Call Now' action button. They are independent of each other. While it's good practice to keep them both the same, changing one does not automatically change the other. You must edit the action button itself using the steps outlined above to fix what customers can click.
Double-check your formatting. This error usually occurs if the number isn't entered in a format Facebook accepts. Use the '+' symbol followed by your country code, then your number without any special characters like dashes or parentheses. For instance, a US number should look like +15551234567.
Updating your 'Call Now' number on Facebook is a quick but important task that ensures customers can always reach you. Whether you use a desktop browser or the Business Suite mobile app, the process only takes a couple of minutes once you know which menus to navigate. Keeping details like this current is a key part of maintaining a professional and effective social media presence.
We know that managing small details like a phone number is just one tiny piece of the daily chaos of running social media. Once that's fixed, you still have to worry about planning content, scheduling a consistent stream of posts across multiple platforms, and engaging with every comment or DM. We built Postbase because we were tired of wrestling with clunky tools for those bigger jobs. Our platform simplifies everything with a clean visual calendar, reliable scheduling (especially for video and Reels), a unified inbox for all your messages, and analytics that actually make sense - all at a price that won't break the bank for small teams. It's what you need to handle the rest of your social media workload once the quick fixes are done.
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